The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
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Discipline
All
- All
- Creative Use of Data
- Direct Marketing
Award
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Award
All
- All
- Silver Pencil
#
One Show
Creative Rankings
Otavio Schiavon
Client
Title
Category
Award
Points
Necessary Discounts
Agency: Africa / Sao Paulo Client: Penguin Books' Companhia das Letras Category: Craft / Data-Driven Personalization
Points: 15.0
Algorithm of Life
Agency: Africa / Sao Paulo Client: SAP Brazil / Amazon Web Services (AWS) Category: Creative Use of Data / Targeting
Points: 15.0