The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Noam Murro
Client
Title
Category
Award
Points
Drive the Dream
Agency: David&Goliath / El Segundo Client: Kia Motors America Category: Consumer Television / Over 60 second - Single
Points: 25.0
www.hboimagine.com
Agency: BBDO / New York Client: HBO Category: Websites & Microsites / Services
Points: 25.0
Cube Film Installation
Agency: BBDO / New York Client: HBO Category: Experiential Advertising / Single
Points: 25.0
Cube Film Installation
Agency: BBDO / New York Client: HBO Category: Events and Installations / Creative positioning of a brand outside traditional or online media
Points: 25.0
Baby
Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / :30/:25 - Single
Points: 25.0
General Howe's Dog
Agency: BBDO / New York + Biscuit Filmworks / Los Angeles Client: Mars Petcare / Pedigree Category: Broadcast / Short Form - Single
Points: 15.0
HBO Imagine Integrated Campaign
Agency: BBDO / New York Client: HBO Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 15.0
Imagine TV Campaign
Agency: BBDO / New York Client: HBO Category: Broadcast Design / Campaign
Points: 15.0
Construction
Agency: Leo Burnett / Chicago Client: Kellogg's Category: Consumer Television / :30/:25 - Single
Points: 15.0
www.hboimagine.com
Agency: BBDO / New York Client: HBO Category: Online Films And Video / Long Form - Series/Episodes
Points: 15.0
HBO Imagine Integrated Campaign
Agency: BBDO / New York Client: HBO Category: Interactive Advertising / Environmental / Experiential - Campaign
Points: 15.0
The Affair
Agency: BBDO / New York Client: HBO Category: Online Films And Video / Long Form - Single
Points: 10.0
Barefoot Run
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over :30 - Single - max. :90
Points: 10.0
Fire
Agency: TBWA\Chiat / New York Client: Jameson Category: Consumer Television / Over :30 / Under :90 - Single
Points: 10.0
Rabbit
Agency: Goodby Silverstein and Partners / San Francisco Client: Comcast Category: Consumer Television / Over :30 - Single - max. :90
Points: 10.0
Birthday
Agency: Goodby, Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Consumer Television / Consumer Television :30/:25 Single
Points: 10.0
Sacramento Kings Player Campaign
Agency: Publicis & Hal Riney / San Francisco Client: Sacramento Kings Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 5.0
Dog
Agency: DDB / London Client: Volkswagen Category: Cinema Advertising / Single - Maximum 3 minutes
Points: 5.0
Belief
Agency: Goodby, Silverstein & Partners / San Francisco Client: eBay Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Teddy Bear Chase
Agency: BBDO / New York Client: HBO Category: Online Films And Video / Long Form - Single
Points: 5.0
Roam Free
Agency: Young & Rubicam / New York Client: Land Rover Category: Craft / Video / Direction
Points: 5.0
Frozen Moments
Agency: Grey / New York Client: DIRECTV Category: Consumer Television / 60 Second - Campaign
Points: 5.0
Air, Air, Everywhere
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Kevin
Agency: Leo Burnett Company / Chicago Client: Morgan Stanley Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Monster
Agency: Modernista / Boston Client: General Motors - HUMMER Division Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0
Glen
Agency: Fallon New York / New York Client: North American Coffee Partnership Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Divac
Agency: Publicis & Hal Riney / San Francisco Client: Sacramento Kings Category: Consumer Television / Consumer Television Under $50,000 Budget
Points: 5.0
The Power of All of Us
Agency: Goodby, Silverstein & Partners / San Francisco Client: eBay Category: Integrated Branding Campaign / Integrated Branding
Points: 5.0
Mr. Really Really Really Bad Dancer
Agency: DDB/Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Over :30 Campaign
Points: 5.0
The Affair
Agency: BBDO / New York Client: HBO Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 5.0
Basketball
Agency: BBDO / New York Client: Diageo / Guinness Category: Consumer Television / 60 Second - Single
Points: 5.0
Art Heist
Agency: BBDO / New York Client: HBO Category: Online Films And Video / Long Form - Single
Points: 5.0
Brown
Agency: Leo Burnett / Chicago Client: Crayola Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Ahead of Their Time
Agency: Wieden+Kennedy / Portland Client: Dodge Category: Consumer Television / Over 60 Second - Single
Points: 5.0
Jameson Legend
Agency: TBWA\Chiat\Day / New York Client: Jameson Category: Integrated Branding / Consumer Campaign
Points: 5.0
H3 Campaign
Agency: Modernista / Boston Client: General Motors - HUMMER Division Category: Consumer Television / Over :30 - Campaign
Points: 5.0
Fire
Agency: TBWA\Chiat / New York Client: Jameson Category: Consumer Television / :30/:25 - Single
Points: 5.0
Mask
Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / 60 Second - Single
Points: 5.0
Sheet Metal
Agency: Goodby, Silverstein & Partners / San Francisco Client: Saturn Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Embedded Cube
Agency: BBDO / New York Client: HBO Category: Interactive Advertising / Banners - Dynamic - Single
Points: 5.0
Boys Room
Agency: Leo Burnett / Chicago Client: Polaroid iZone Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Imprints
Agency: Bartle Bogle Hegarty / New York Client: Unilever - AXE Category: Consumer Television / :30/:25 - Single
Points: 5.0
Client:
Kia Motors America
Title:
Drive the Dream
Category:
Consumer Television / Over 60 second - Single
Award:
2012 Advertising Gold Pencil
Points:
25.0
Client:
HBO
Title:
www.hboimagine.com
Category:
Websites & Microsites / Services
Award:
2010 Interactive Gold Pencil
Points:
25.0
Client:
HBO
Title:
Cube Film Installation
Category:
Experiential Advertising / Single
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
HBO
Title:
Cube Film Installation
Category:
Events and Installations / Creative positioning of a brand outside traditional or online media
Award:
2010 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Volkswagen
Title:
Baby
Category:
Consumer Television / :30/:25 - Single
Award:
2014 Advertising Gold Pencil
Points:
25.0
Client:
Mars Petcare / Pedigree
Title:
General Howe's Dog
Category:
Broadcast / Short Form - Single
Award:
2018 Branded Entertainment Silver Pencil
Points:
15.0
Client:
HBO
Title:
The Affair
Category:
Broadcast Design / Single
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
HBO
Title:
HBO Imagine Integrated Campaign
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2010 Branded Entertainment Silver Pencil
Points:
15.0
Client:
HBO
Title:
Imagine TV Campaign
Category:
Broadcast Design / Campaign
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
Kellogg's
Title:
Construction
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Silver Pencil
Points:
15.0
Client:
HBO
Title:
www.hboimagine.com
Category:
Online Films And Video / Long Form - Series/Episodes
Award:
2010 Interactive Silver Pencil
Points:
15.0
Client:
HBO
Title:
HBO Imagine Integrated Campaign
Category:
Interactive Advertising / Environmental / Experiential - Campaign
Award:
2010 Interactive Silver Pencil
Points:
15.0
Client:
HBO
Title:
The Affair
Category:
Branded Content / Single
Award:
2010 Advertising Bronze Pencil
Points:
10.0
Client:
HBO
Title:
The Affair
Category:
Online Films And Video / Long Form - Single
Award:
2010 Interactive Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Barefoot Run
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Bronze Pencil
Points:
10.0
Client:
Jameson
Title:
Fire
Category:
Consumer Television / Over :30 / Under :90 - Single
Award:
2011 Advertising Bronze Pencil
Points:
10.0
Client:
Comcast
Title:
Rabbit
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2009 Advertising Bronze Pencil
Points:
10.0
Client:
California Milk Processor Board
Title:
Birthday
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Sacramento Kings
Title:
Sacramento Kings Player Campaign
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Dog
Category:
Cinema Advertising / Single - Maximum 3 minutes
Award:
2009 Advertising Merit Award
Points:
5.0
Client:
eBay
Title:
Belief
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
Teddy Bear Chase
Category:
Online Films And Video / Long Form - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Land Rover
Title:
Roam Free
Category:
Craft / Video / Direction
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
DIRECTV
Title:
Frozen Moments
Category:
Consumer Television / 60 Second - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Air, Air, Everywhere
Category:
Consumer Television / :30/:25 - Campaign
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Lexus
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Morgan Stanley
Title:
Kevin
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
General Motors - HUMMER Division
Title:
Monster
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
North American Coffee Partnership
Title:
Glen
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Sacramento Kings
Title:
Divac
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Lexus
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
eBay
Title:
The Power of All of Us
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
The Affair
Category:
Non-Broadcast / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Anheuser-Busch
Title:
Mr. Really Really Really Bad Dancer
Category:
Consumer Television / Consumer Television Over :30 Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
The Affair
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2010 Branded Entertainment Merit Award
Points:
5.0
Client:
Diageo / Guinness
Title:
Basketball
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
Art Heist
Category:
Online Films And Video / Long Form - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Crayola
Title:
Brown
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Lexus
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget: Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Dodge
Title:
Ahead of Their Time
Category:
Consumer Television / Over 60 Second - Single
Award:
2015 Film Merit Award
Points:
5.0
Client:
Jameson
Title:
Jameson Legend
Category:
Integrated Branding / Consumer Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
General Motors - HUMMER Division
Title:
H3 Campaign
Category:
Consumer Television / Over :30 - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Sutter Home
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Jameson
Title:
Fire
Category:
Consumer Television / :30/:25 - Single
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Mask
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Saturn
Title:
Sheet Metal
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
Embedded Cube
Category:
Interactive Advertising / Banners - Dynamic - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Polaroid iZone
Title:
Boys Room
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
2 Bridge.com
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Imprints
Category:
Consumer Television / :30/:25 - Single
Award:
2006 Advertising Merit Award
Points:
5.0
