The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Ian Grais
Rethink Communications
Client
Title
Category
Award
Points
Uber Safe
Agency: Rethink + Someplace Nice / Toronto Client: Uber Category: Innovation - Use of Technology / Use of Technology
Points: 15.0
#TheReal10
Agency: Rethink + WONGDOODY / Los Angeles Client: AAUW Category: Consumer - Digital / Social Media & Viral Marketing
Points: 15.0
Global Beer Fridge
Agency: Rethink + Suneeva / Toronto + Thinking Box / Toronto + Stacklab / Toronto Client: Molson Canadian Category: Consumer - Ambient / Environmental / Ambient / Environmental
Points: 15.0
Uber Food Drive
Agency: Rethink + Skin + Bones / Toronto + Relish / Toronto + Vapor Music / Toronto Client: Uber Category: CSR - Use of Technology / Use of Technology
Points: 15.0
#TheReal10
Agency: Rethink + WONGDOODY / Los Angeles + RMW Music / Toronto Client: AAUW Category: Non-Profit - Public Affairs / Politics / Lobbying / Public Affairs / Politics / Lobbying
Points: 10.0
Hockey Heaven
Agency: Rethink + Untitled Films / Toronto + Spy Films / Toronto + RMW Music / Toronto Client: Molson Canadian Category: Consumer - Online / Branded Documentary
Points: 10.0
King Koin Launderette Stationery
Agency: Rethink + Total Graphics / Vancouver Client: King Koin Launderette Category: Consumer - Brand Identity / Series
Points: 5.0
Hockey Heaven
Agency: Rethink + Spy Films / Toronto + Untitled Films / Toronto Client: Molson Canadian Category: Consumer - Other Branded Content / Live Events
Points: 5.0
King Koin Launderette Logo
Agency: Rethink Client: King Koin Launderette Category: Consumer - Brand Identity / Logo
Points: 5.0
Global Beer Fridge
Agency: Rethink + Suneeva / Toronto + Thinking Box / Toronto + Stacklab / Toronto Client: Molson Canadian Category: Consumer - Digital Product / Digital Product
Points: 5.0
Uber Safe
Agency: Rethink + Someplace Nice / Toronto + Stacklab / Toronto Client: Uber Category: CSR - Environmental / Immersive Design / Environmental / Immersive Design
Points: 5.0
2015 Brand Identity Refresh
Agency: Rethink + Vista Print / Vancouver Client: Universal Outreach Foundation Category: Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series
Points: 5.0
Hockey Heaven
Agency: Rethink + Untitled Films / Toronto + Spy Films / Toronto + RMW Music / Toronto Client: Molson Canadian Category: Consumer - Experiential Advertising / Events & Competitions
Points: 5.0
Global Beer Fridge
Agency: Rethink + Suneeva / Toronto + Thinking Box / Toronto + Stacklab / Toronto Client: Molson Canadian Category: Craft - Use of Technology / Use of Technology
Points: 5.0
Rethink Ornament
Agency: Rethink + HardEdge Creative / Vancouver + Kozmic Sound / Vancouver Client: Rethink Category: Consumer - Advertising / Self-Promotion
Points: 5.0
Uber Safe
Agency: Rethink + Someplace Nice / Toronto Client: Uber Category: Consumer - Experiential Advertising / Installations
Points: 5.0
Client:
Uber
Title:
Uber Safe
Category:
Innovation - Use of Technology / Use of Technology
Award:
2016 Responsive Environments Silver Pencil
Points:
15.0
Client:
AAUW
Title:
#TheReal10
Category:
Consumer - Digital / Social Media & Viral Marketing
Award:
2016 Direct Silver Pencil
Points:
15.0
Client:
Molson Canadian
Title:
Global Beer Fridge
Category:
Consumer - Ambient / Environmental / Ambient / Environmental
Award:
2016 Direct Silver Pencil
Points:
15.0
Client:
Uber
Title:
Uber Food Drive
Category:
CSR - Use of Technology / Use of Technology
Award:
2016 Mobile Silver Pencil
Points:
15.0
Client:
AAUW
Title:
#TheReal10
Category:
Non-Profit - Public Affairs / Politics / Lobbying / Public Affairs / Politics / Lobbying
Award:
2016 Public Relations Bronze Pencil
Points:
10.0
Client:
Molson Canadian
Title:
Hockey Heaven
Category:
Consumer - Online / Branded Documentary
Award:
2016 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
King Koin Launderette
Title:
King Koin Launderette Stationery
Category:
Consumer - Brand Identity / Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Molson Canadian
Title:
Hockey Heaven
Category:
Consumer - Other Branded Content / Live Events
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
King Koin Launderette
Title:
King Koin Launderette Logo
Category:
Consumer - Brand Identity / Logo
Award:
2016 Design Merit Award
Points:
5.0
Client:
Molson Canadian
Title:
Global Beer Fridge
Category:
Consumer - Digital Product / Digital Product
Award:
2016 Intellectual Property Merit Award
Points:
5.0
Client:
Uber
Title:
Uber Safe
Category:
CSR - Environmental / Immersive Design / Environmental / Immersive Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
Universal Outreach Foundation
Title:
2015 Brand Identity Refresh
Category:
Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Molson Canadian
Title:
Hockey Heaven
Category:
Consumer - Experiential Advertising / Events & Competitions
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Molson Canadian
Title:
Global Beer Fridge
Category:
Craft - Use of Technology / Use of Technology
Award:
2016 Direct Merit Award
Points:
5.0
Client:
Rethink
Title:
Rethink Ornament
Category:
Consumer - Advertising / Self-Promotion
Award:
2016 Interactive Merit Award
Points:
5.0