The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Guga Ketzer
Client
Title
Category
Award
Points
Balloons
Agency: LDC / São Paulo Client: MTV Brasil Category: Broadcast Design / Single
Points: 25.0
Easy Way Subtitles
Agency: LDC / São Paulo Client: Easy Way Language Center Category: Websites / Services
Points: 15.0
Easy Way Test
Agency: LDC / São Paulo Client: Easy Way Language Center Category: Websites / Services
Points: 15.0
Easy Way Subtitles
Agency: LDC / São Paulo Client: Easy Way Language Center Category: User Experience Design - Web / Cross-Channel Integration
Points: 15.0
Street Art View
Agency: LDC / São Paulo Client: Red Bull Category: Websites & Microsites / Social Networks/ Community
Points: 15.0
The Alchemist Ad
Agency: LDC / São Paulo Client: Paulo Coelho Category: Consumer - Collateral / Promotional Items - Single or Campaign
Points: 10.0
The Alchemist Ad
Agency: LDC / São Paulo Client: Paulo Coelho Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 10.0
A Loja Vazia
Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Experiential / Installations
Points: 10.0
The Alchemist Ad
Agency: LDC / São Paulo Client: Paulo Coelho Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 10.0
Sat-JF14
Agency: LDC / São Paulo Client: Record Collection Category: Use of Technology / Location-Based Services or Proximity Marketing
Points: 10.0
AlephTweets
Agency: LDC / São Paulo Client: Paulo Coelho Category: Websites & Microsites / Self-Promotion
Points: 5.0
Street Art View
Agency: LDC / São Paulo Client: Red Bull Category: Websites & Microsites / Services
Points: 5.0
Green Picks Recycle Machine
Agency: LDC / São Paulo Client: MTV Brasil Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
The Music Never Stops
Agency: LDC / São Paulo Client: MTV Brasil Category: Websites / Social Networks/Community
Points: 5.0
Easy Way Subtitles
Agency: LDC / São Paulo Client: Easy Way Language Center Category: Mobile Applications/Sites / Services/Utilities
Points: 5.0
Easy Way Test
Agency: LDC / São Paulo Client: Easy Way Language Center Category: User Experience Design / Interaction Design
Points: 5.0
Green Picks
Agency: LDC / São Paulo Client: MTV Brasil Category: Collateral / Promotional Items - Single or Campaign
Points: 5.0
Balloons
Agency: LDC / São Paulo Client: MTV Brasil Category: Consumer Television / 60 Second - Single
Points: 5.0
Word Map
Agency: LDC / São Paulo Client: Easy Way Language Center Category: Data & Human Experience / Online Data Visualization & Infographics
Points: 5.0
A Loja Vazia
Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Spatial Design / Not-for-Profit
Points: 5.0
Old Porn
Agency: Loducca Publicidade / São Paulo Client: MTV Category: Consumer Newspaper / Full Page or Spread - Campaign
Points: 5.0
Green Picks
Agency: LDC / São Paulo Client: MTV Brasil Category: Collateral Design / Promotional Items - Single or Series
Points: 5.0
A Loja Vazia
Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Intellectual Property & Products / Integrated Digital & Physical Products
Points: 5.0
A Loja Vazia
Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Design for the Greater Good / Designer Initiated
Points: 5.0
If you drink, blow
Agency: LDC / São Paulo Client: CCR Category: Public Service / Newspaper or Magazine - Single
Points: 5.0
Easy Way Test
Agency: LDC / São Paulo Client: Easy Way Language Center Category: Websites / Branded Games
Points: 5.0
Client:
MTV Brasil
Title:
Balloons
Category:
Broadcast Design / Single
Award:
2012 Design Gold Pencil
Points:
25.0
Client:
Easy Way Language Center
Title:
Easy Way Subtitles
Category:
Websites / Services
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Easy Way Language Center
Title:
Easy Way Test
Category:
Websites / Services
Award:
2013 Interactive Silver Pencil
Points:
15.0
Client:
Easy Way Language Center
Title:
Easy Way Subtitles
Category:
User Experience Design - Web / Cross-Channel Integration
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Red Bull
Title:
Street Art View
Category:
Websites & Microsites / Social Networks/ Community
Award:
2011 Interactive Silver Pencil
Points:
15.0
Client:
MTV Brasil
Title:
Balloons
Category:
Non-Broadcast / Online
Award:
2012 Advertising Silver Pencil
Points:
15.0
Client:
Paulo Coelho
Title:
The Alchemist Ad
Category:
Consumer - Collateral / Promotional Items - Single or Campaign
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Paulo Coelho
Title:
The Alchemist Ad
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Shopping VillaLobos
Title:
A Loja Vazia
Category:
Experiential / Installations
Award:
2014 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Paulo Coelho
Title:
The Alchemist Ad
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Record Collection
Title:
Sat-JF14
Category:
Use of Technology / Location-Based Services or Proximity Marketing
Award:
2015 Mobile Bronze Pencil
Points:
10.0
Client:
Paulo Coelho
Title:
AlephTweets
Category:
Websites & Microsites / Self-Promotion
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
Loducca
Title:
TwitTV
Category:
Websites / Self-Promotion
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Red Bull
Title:
Street Art View
Category:
Websites & Microsites / Services
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
MTV Brasil
Title:
Green Picks Recycle Machine
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
MTV Brasil
Title:
The Music Never Stops
Category:
Websites / Social Networks/Community
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
nfscan
Title:
nfscan
Category:
Non-Profit - Mobile / Mobile
Award:
2016 UX / UI Merit Award
Points:
5.0
Client:
Easy Way Language Center
Title:
Easy Way Subtitles
Category:
Mobile Applications/Sites / Services/Utilities
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Easy Way Language Center
Title:
Easy Way Test
Category:
User Experience Design / Interaction Design
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
MTV Brasil
Title:
Green Picks
Category:
Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
MTV Brasil
Title:
Balloons
Category:
Consumer Television / 60 Second - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Easy Way Language Center
Title:
Word Map
Category:
Data & Human Experience / Online Data Visualization & Infographics
Award:
2015 UX / UI Merit Award
Points:
5.0
Client:
Shopping VillaLobos
Title:
A Loja Vazia
Category:
Spatial Design / Not-for-Profit
Award:
2014 Design Merit Award
Points:
5.0
Client:
MTV
Title:
Old Porn
Category:
Consumer Newspaper / Full Page or Spread - Campaign
Award:
2009 Advertising Merit Award
Points:
5.0
Client:
MTV Brasil
Title:
Green Picks
Category:
Collateral Design / Promotional Items - Single or Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Shopping VillaLobos
Title:
A Loja Vazia
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Award:
2014 Intellectual Property Merit Award
Points:
5.0
Client:
Shopping VillaLobos
Title:
A Loja Vazia
Category:
Design for the Greater Good / Designer Initiated
Award:
2014 Design Merit Award
Points:
5.0
Client:
CCR
Title:
If you drink, blow
Category:
Public Service / Newspaper or Magazine - Single
Award:
2011 Advertising Merit Award
Points:
5.0