The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Dr. Stephan Vogel
Client
Title
Category
Award
Points
The absolute pitch
Agency: Ogilvy Germany / Frankfurt Client: HMTM (Academy for Music, Theatre and Media Hannover) Category: Public Service / Radio - Single
Points: 25.0
Matchbox "Young Drivers" Campaign - Motif: Fleetwood
Agency: Ogilvy Frankfurt / Frankfurt Client: Mattel, Germany Category: Collateral Design / P.O.P. and In-Store - Single
Points: 25.0
Malteser "Typo Crash" Banner
Agency: Ogilvy Frankfurt / Frankfurt Client: Malteser Ambulance Service Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
Points: 15.0
Matchbox "Young Drivers" Campaign - Motif: Mustang
Agency: Ogilvy Frankfurt / Frankfurt Client: Mattel, Germany Category: Collateral Design / P.O.P. and In-Store - Single
Points: 15.0
Copy on Campaign - Motif: Baby
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single
Points: 15.0
Matchbox "Young Drivers" Campaign
Agency: Ogilvy Frankfurt / Frankfurt Client: Mattel, Germany Category: Collateral Design / P.O.P. and In-Store - Campaign
Points: 15.0
Malteser "Typo Crash" Campaign Motif: Skull Fracture
Agency: Ogilvy Frankfurt / Frankfurt Client: Malteser Ambulance Service Category: Collateral Design / Posters - Single
Points: 10.0
Matchbox "Young Drivers" Campaign - Motif: Eldorado
Agency: Ogilvy Frankfurt / Frankfurt Client: Mattel, Germany Category: Collateral Design / P.O.P. and In-Store - Single
Points: 10.0
Copy on Campaign - Motif: Road Crossing
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral / Posters - Single
Points: 10.0
Anorexia Mailing "Slim, slimmer, dead"
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: www.magersucht.de (Anorexia) Category: Direct Mail / Single
Points: 10.0
Copy on Campaign - Motif: Baby
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Magazine / Full Page or Spread - Single
Points: 10.0
Intertool Poster Campaign "Extreme Longlife"
Agency: Ogilvy & Mather Frankfurt / Frankfurt Client: Intertool GmbH, Switzerland Category: Collateral Advertising / Collateral: Self-Promotion
Points: 10.0
Copy on Campaign - Motif: Baby
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral / Posters - Single
Points: 5.0
Copy on Campaign
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Campaign
Points: 5.0
Benoxaprofen
Agency: Ogilvy & Mather / Frankfurt Client: Doctors Against Animal Testing Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0
OroVerde "Diversity of Species" Ad
Agency: Ogilvy Frankfurt / Frankfurt Client: OroVerde Rainforest Foundation Category: Public Service/Political Print / Newspaper or Magazine - Single
Points: 5.0
"Women's Rights" Campaign
Agency: Ogilvy Frankfurt / Frankfurt Client: Action Group for World Solidarity Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Points: 5.0
Sporty Vouchers
Agency: Ogilvy Germany / Frankfurt Client: SportScheck Category: Out Of Home / Transit & Outdoor Installations - Single
Points: 5.0
Copy on Campaign - Motif: Prism
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral / Posters - Single
Points: 5.0
Malteser "Typo Crash" Campaign
Agency: Ogilvy Frankfurt / Frankfurt Client: Malteser Ambulance Service Category: Collateral Design / Posters - Campaign
Points: 5.0
Travel Symphony
Agency: Ogilvy Frankfurt / Frankfurt Client: DB (German Rail) Category: Broadcast Design / Single
Points: 5.0
Contergan
Agency: Ogilvy & Mather / Frankfurt Client: Doctors Against Animal Testing Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0
Donation Army
Agency: Ogilvy Germany / Frankfurt Client: OroVerde Rainforest Foundation Category: Public Service / Outdoor and Posters - Single
Points: 5.0
Copy on Campaign - Motif: Road Crossing
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single
Points: 5.0
Copy on Campaign - Motif: Aircraft
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single
Points: 5.0
Copy on Campaign - Motif: Prism
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Magazine / Full Page or Spread - Single
Points: 5.0
Malteser "Typo Crash" Campaign Motif: Crushed Spine
Agency: Ogilvy Frankfurt / Frankfurt Client: Malteser Ambulance Service Category: Collateral Design / Posters - Single
Points: 5.0
There is a child in each man
Agency: Ogilvy Germany / Frankfurt Client: Mattel Germany Category: Collateral Design / Posters - Campaign
Points: 5.0
Intertool "Extreme Longlife" print Campaign - Ad "Saw Blades"
Agency: Ogilvy & Mather Frankfurt / Frankfurt Client: Intertool GmbH, Switzerland Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Malteser "Typo Crash" Campaign Motif: Paraplegia
Agency: Ogilvy Frankfurt / Frankfurt Client: Malteser Ambulance Service Category: Collateral Design / Posters - Single
Points: 5.0
Copy on Campaign
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Copy on Campaign - Motif: Prism
Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single
Points: 5.0
Intertool "Extreme Longlife" Campaign - Ad "Drill Bits"
Agency: Ogilvy & Mather Frankfurt / Frankfurt Client: Intertool GmbH, Switzerland Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Client:
HMTM (Academy for Music, Theatre and Media Hannover)
Title:
The absolute pitch
Category:
Public Service / Radio - Single
Award:
2012 Advertising Gold Pencil
Points:
25.0
Client:
Mattel, Germany
Title:
Matchbox "Young Drivers" Campaign - Motif: Fleetwood
Category:
Collateral Design / P.O.P. and In-Store - Single
Award:
2008 Design Gold Pencil
Points:
25.0
Client:
Malteser Ambulance Service
Title:
Malteser "Typo Crash" Banner
Category:
Public Service/Cultural Institutions/Educational / Banners - Dynamic
Award:
2008 Interactive Silver Pencil
Points:
15.0
Client:
Mattel, Germany
Title:
Matchbox "Young Drivers" Campaign - Motif: Mustang
Category:
Collateral Design / P.O.P. and In-Store - Single
Award:
2008 Design Silver Pencil
Points:
15.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Baby
Category:
Collateral Design / Posters - Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Mattel, Germany
Title:
Matchbox "Young Drivers" Campaign
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Award:
2008 Design Silver Pencil
Points:
15.0
Client:
Malteser Ambulance Service
Title:
Malteser "Typo Crash" Campaign Motif: Skull Fracture
Category:
Collateral Design / Posters - Single
Award:
2008 Design Bronze Pencil
Points:
10.0
Client:
Mattel, Germany
Title:
Matchbox "Young Drivers" Campaign - Motif: Eldorado
Category:
Collateral Design / P.O.P. and In-Store - Single
Award:
2008 Design Bronze Pencil
Points:
10.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Road Crossing
Category:
Collateral / Posters - Single
Award:
2011 Advertising Bronze Pencil
Points:
10.0
Client:
www.magersucht.de (Anorexia)
Title:
Anorexia Mailing "Slim, slimmer, dead"
Category:
Direct Mail / Single
Award:
2007 Design Bronze Pencil
Points:
10.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Baby
Category:
Magazine / Full Page or Spread - Single
Award:
2011 Advertising Bronze Pencil
Points:
10.0
Client:
Intertool GmbH, Switzerland
Title:
Intertool Poster Campaign "Extreme Longlife"
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2005 Advertising Bronze Pencil
Points:
10.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Baby
Category:
Collateral / Posters - Single
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign
Category:
Collateral Design / Posters - Campaign
Award:
2011 Design Merit Award
Points:
5.0
Client:
Doctors Against Animal Testing
Title:
Benoxaprofen
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
OroVerde Rainforest Foundation
Title:
OroVerde "Diversity of Species" Ad
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Action Group for World Solidarity
Title:
"Women's Rights" Campaign
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Award:
2009 Advertising Merit Award
Points:
5.0
Client:
SportScheck
Title:
Sporty Vouchers
Category:
Out Of Home / Transit & Outdoor Installations - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Prism
Category:
Collateral / Posters - Single
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
Malteser Ambulance Service
Title:
Malteser "Typo Crash" Campaign
Category:
Collateral Design / Posters - Campaign
Award:
2008 Design Merit Award
Points:
5.0
Client:
DB (German Rail)
Title:
Travel Symphony
Category:
Broadcast Design / Single
Award:
2011 Design Merit Award
Points:
5.0
Client:
Doctors Against Animal Testing
Title:
Contergan
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
OroVerde Rainforest Foundation
Title:
Donation Army
Category:
Public Service / Outdoor and Posters - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Road Crossing
Category:
Collateral Design / Posters - Single
Award:
2011 Design Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Aircraft
Category:
Collateral Design / Posters - Single
Award:
2011 Design Merit Award
Points:
5.0
Client:
Hirsh + Ille, Mannheim
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Prism
Category:
Magazine / Full Page or Spread - Single
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
Malteser Ambulance Service
Title:
Malteser "Typo Crash" Campaign Motif: Crushed Spine
Category:
Collateral Design / Posters - Single
Award:
2008 Design Merit Award
Points:
5.0
Client:
Mattel Germany
Title:
There is a child in each man
Category:
Collateral Design / Posters - Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
Intertool GmbH, Switzerland
Title:
Intertool "Extreme Longlife" print Campaign - Ad "Saw Blades"
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Malteser Ambulance Service
Title:
Malteser "Typo Crash" Campaign Motif: Paraplegia
Category:
Collateral Design / Posters - Single
Award:
2008 Design Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign
Category:
Magazine / Full Page or Spread - Campaign
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Prism
Category:
Collateral Design / Posters - Single
Award:
2011 Design Merit Award
Points:
5.0