The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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One Show
Creative Rankings
Rob Reilly
Client
Title
Category
Award
Points

Domino's TiVo
Agency: Crispin Porter + Bogusky / Boulder Client: Domino's Pizza Category: Web Sites / E-Commerce
Points: 25.0


Whopper Sacrifice
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Branded Applications / Web
Points: 25.0


Whopper Virgins
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Online Branded Content / Single
Points: 15.0


Flame
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 15.0


Whopper Sacrifice
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Innovation in Advertising & Marketing / Single
Points: 15.0


Collapse Banner
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Banners - Dynamic / Single
Points: 15.0


Flame
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding / Integrated Branding Campaign
Points: 10.0


Whopper Virgins
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 10.0


Flame
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Innovation in Advertising & Marketing / Campaign
Points: 10.0


Whopper Virgins
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0


Routan Boom
Agency: Crispin Porter + Bogusky / Boulder Client: Volkswagen of America Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 5.0


Gironeering
Agency: Crispin Porter + Bogusky / Boulder Client: Giro Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0


VW Das Auto/What The People Want - Max Rollout
Agency: Crispin Porter + Bogusky / Boulder Client: Volkswagen of America Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 5.0


King Campaign
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Consumer Television / :30/:25 - Campaign
Points: 5.0


Rooftop Racer
Agency: Crispin Porter + Bogusky / Boulder Client: Coke Zero Category: Brand Gaming / Online
Points: 5.0


Alec in Huluwood
Agency: Crispin Porter + Bogusky/Boulder Client: Hulu Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0


Reality 404
Agency: Crispin Porter + Bogusky / Boulder Client: The Alliance For Climate Protection Category: Banners - Fixed Space / Single
Points: 5.0


Coke Zero Campaign
Agency: Crispin Porter + Bogusky / Boulder Client: Coke Zero Category: Consumer Television / :30/:25 - Campaign
Points: 5.0


Have It Your Way '08 (Poll-a-izer)
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Branded Applications / Web
Points: 5.0


Cheerleader Banners
Agency: Crispin Porter + Bogusky / Boulder Client: Domino's Pizza Category: Banners - Fixed Space / Campaign
Points: 5.0


Real "PC"
Agency: Crispin Porter + Bogusky / Boulder Client: Microsoft Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 5.0


Jetta TDI Cup
Agency: Crispin Porter + Bogusky / Boulder Client: Volkswagen of America Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 5.0


Seth MacFarlane
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Online Branded Content / Single
Points: 5.0


Routan BabyMaker3000
Agency: Crispin Porter + Bogusky / Boulder Client: Volkswagen Category: Microsites / Product-Specific Subsites
Points: 5.0


Client:
Domino's Pizza
Title:
Domino's TiVo
Category:
Web Sites / E-Commerce
Award:
2009 Interactive Gold Pencil
Points:
25.0

Client:
Burger King
Title:
Whopper Sacrifice
Category:
Branded Applications / Web
Award:
2009 Interactive Gold Pencil
Points:
25.0

Client:
Burger King
Title:
Whopper Virgins
Category:
Online Branded Content / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0

Client:
Burger King
Title:
Flame
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Silver Pencil
Points:
15.0

Client:
Burger King
Title:
Whopper Sacrifice
Category:
Innovation in Advertising & Marketing / Single
Award:
2009 Advertising Silver Pencil
Points:
15.0

Client:
Burger King
Title:
Collapse Banner
Category:
Banners - Dynamic / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0

Client:
Burger King
Title:
Flame
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2009 Advertising Bronze Pencil
Points:
10.0

Client:
Burger King
Title:
Whopper Virgins
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Bronze Pencil
Points:
10.0

Client:
Burger King
Title:
Flame
Category:
Innovation in Advertising & Marketing / Campaign
Award:
2009 Advertising Bronze Pencil
Points:
10.0

Client:
Burger King
Title:
Whopper Virgins
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2009 Advertising Merit Award
Points:
5.0

Client:
Volkswagen of America
Title:
Routan Boom
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Giro
Title:
Gironeering
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2009 Advertising Merit Award
Points:
5.0

Client:
Volkswagen of America
Title:
VW Das Auto/What The People Want - Max Rollout
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Burger King
Title:
King Campaign
Category:
Consumer Television / :30/:25 - Campaign
Award:
2009 Advertising Merit Award
Points:
5.0

Client:
Coke Zero
Title:
Rooftop Racer
Category:
Brand Gaming / Online
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Hulu
Title:
Alec in Huluwood
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2009 Advertising Merit Award
Points:
5.0

Client:
The Alliance For Climate Protection
Title:
Reality 404
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Coke Zero
Title:
Coke Zero Campaign
Category:
Consumer Television / :30/:25 - Campaign
Award:
2009 Advertising Merit Award
Points:
5.0

Client:
Burger King
Title:
Have It Your Way '08 (Poll-a-izer)
Category:
Branded Applications / Web
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Domino's Pizza
Title:
Cheerleader Banners
Category:
Banners - Fixed Space / Campaign
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Microsoft
Title:
Real "PC"
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Volkswagen of America
Title:
Jetta TDI Cup
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Merit Award
Points:
5.0

Client:
Burger King
Title:
Seth MacFarlane
Category:
Online Branded Content / Single
Award:
2009 Interactive Merit Award
Points:
5.0
