The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Katie McCain
Client
Title
Category
Award
Points
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign
Points: 75.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Creative Effectiveness / Single Country or Region
Points: 50.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign
Points: 50.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52 Client: Nike Category: Editing / Single
Points: 45.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52 Client: Nike Category: Craft / Use of Visuals
Points: 45.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52 Client: Nike Category: Television & VOD / Long Form - Single
Points: 45.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Cultural Driver
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Creative Effectiveness / Single Country or Region
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Television & VOD / Long Form - Single
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Television & VOD / Long Form - Campaign
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Brand Voice
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign
Points: 25.0
Omega Mart Grand Opening
Agency: Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks Client: Meow Wolf Category: Television & VOD / Long Form - Single
Points: 9.0
Omega Mart
Agency: Wieden+Kennedy / Portland + Joint Editorial + Biscuit Filmworks Client: Meow Wolf Category: Integrated Branding Campaign
Points: 9.0
1.24.14
Agency: TBWA\\Media Arts Lab / Los Angeles Client: Apple Category: Online / Short Form
Points: 5.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52 Client: Nike Category: Short Form Video / Single
Points: 3.0
Omega Mart Grand Opening
Agency: Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks Client: Meow Wolf Category: Short Form Video / Single
Points: 3.0
Old Spice x The Witcher Campaign
Agency: Wieden+Kennedy / Portland + Netflix / Los Angeles + Old Spice / Cincinnati Client: Old Spice Category: Brand Partnerships
Points: 3.0
Serena: Voice of Belief
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Television & VOD / Long Form - Single
Points: 2.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Integrated Campaign
Award:
2019 Integrated Best of Show Pencil
Points:
75.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Creative Effectiveness / Single Country or Region
Award:
2019 Creative Effectiveness Best of Discipline Pencil
Points:
50.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Integrated Campaign
Award:
2019 Integrated Best of Discipline Pencil
Points:
50.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Editing / Single
Award:
2021 Moving Image Craft Gold Pencil
Points:
45.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Craft / Use of Visuals
Award:
2021 Social Media Gold Pencil
Points:
45.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Cultural Driver
Award:
2019 Cultural Driver Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Creative Effectiveness / Single Country or Region
Award:
2019 Creative Effectiveness Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Television & VOD / Long Form - Single
Award:
2019 Film Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Television & VOD / Long Form - Campaign
Award:
2019 Film Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Brand Voice
Award:
2019 Public Relations Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Integrated Campaign
Award:
2019 Integrated Gold Pencil
Points:
25.0
Client:
Meow Wolf
Title:
Omega Mart Grand Opening
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Meow Wolf
Title:
Omega Mart
Category:
Integrated Branding Campaign
Award:
2021 Integrated Bronze Pencil
Points:
9.0
Client:
Apple
Title:
1.24.14
Category:
Online / Short Form
Award:
2015 Branded Entertainment Merit Award
Points:
5.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Short Form Video / Single
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Meow Wolf
Title:
Omega Mart Grand Opening
Category:
Short Form Video / Single
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Old Spice
Title:
Old Spice x The Witcher Campaign
Category:
Brand Partnerships
Award:
2022 Integrated Merit Award
Points:
3.0