The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Stephen de Wolf
Client
Title
Category
Award
Points
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 50.0
Give Registry
Agency: Clemenger BBDO / Melbourne Client: Myer Category: Integrated Campaign
Points: 50.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne Client: Airbnb Category: Promotional / Collateral Items - Single or Series
Points: 25.0
THE LION'S SHARE FUND
Agency: FINCH / Paddington + Clemenger BBDO / Australia + D.A.M. / Paddington + UNDP / Global Client: The Lion's Share Fund Category: Sustainable Development Goals
Points: 25.0
Give Registry
Agency: Clemenger BBDO / Melbourne Client: Myer Category: Integrated Campaign
Points: 25.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Branded Social Post / Real-Time Response
Points: 25.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 25.0
Give Registry
Agency: Clemenger BBDO / Melbourne Client: Myer Category: Media Relations
Points: 15.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Innovation in Interactive / Ambient / Immersive
Points: 15.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Websites
Points: 15.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Mobile
Points: 15.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne Client: Airbnb Category: Brand Voice
Points: 15.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Ambient / Immersive / Installations
Points: 15.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Brand Transformation
Points: 15.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Digital / Websites, Mobile, & Banners
Points: 15.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Integrated Campaign
Points: 15.0
Naughty or Nice Bauble
Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Use of Technology / Physical Product & Mobile Integration
Points: 10.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne Client: Airbnb Category: Online / Short Form - Campaign
Points: 10.0
Strings
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission Category: CSR - Television / Television (Any Length) - Single
Points: 10.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Craft / Data-Driven Personalization - Single or Campaign
Points: 10.0
There's No One Someone Won't Miss
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission Category: CSR - Online Films & Video / Online Films & Video
Points: 5.0
Wonderful Hold Music
Agency: Clemenger BBDO / Melbourne Client: Myer Category: Innovation - Innovation in Radio / Innovation in Radio
Points: 5.0
Wonderful Hold Music
Agency: Clemenger BBDO / Melbourne Client: Myer Category: CSR - Music / Music
Points: 5.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Branded Social Post / Branded Social Campaign
Points: 5.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Websites
Points: 5.0
Feed the Good
Agency: BBDO / New York + Colenso BBDO / Auckland + Clemenger BBDO / Melbourne Client: Mars Petcare / Pedigree Category: Consumer - Television / Commercials of Varying Length - Campaign
Points: 5.0
Hungerithm
Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Digital / Social Media & Viral Marketing
Points: 5.0
Meet Graham
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Ambient / Immersive / Digital Installations
Points: 5.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne Client: Airbnb Category: Integrated Branding
Points: 2.0
Naughty or Nice Bauble
Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Use of Technology
Points: 2.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne Client: Airbnb Category: Integrated Campaign
Points: 2.0
Break Point
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Utility
Points: 2.0
Naughty or Nice Bauble
Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Innovation in Interactive
Points: 2.0
Break Point
Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: User-Generated Campaign
Points: 2.0
Naughty or Nice Bauble
Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Digital & Online / Use of Smart Devices
Points: 2.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Best of Discipline Pencil
Points:
50.0
Client:
Myer
Title:
Give Registry
Category:
Integrated Campaign
Award:
2018 Public Relations Best of Discipline Pencil
Points:
50.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Promotional / Collateral Items - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
The Lion's Share Fund
Title:
THE LION'S SHARE FUND
Category:
Sustainable Development Goals
Award:
2020 Sustainable Development Goals Pencil SDG Pencil
Points:
25.0
Client:
Myer
Title:
Give Registry
Category:
Integrated Campaign
Award:
2018 Public Relations Gold Pencil
Points:
25.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Branded Social Post / Real-Time Response
Award:
2017 Social Media Gold Pencil
Points:
25.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Myer
Title:
Give Registry
Category:
Media Relations
Award:
2018 Public Relations Silver Pencil
Points:
15.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Innovation in Interactive / Ambient / Immersive
Award:
2017 Interactive Silver Pencil
Points:
15.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Websites
Award:
2017 Mobile Silver Pencil
Points:
15.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Mobile
Award:
2017 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Brand Voice
Award:
2018 Public Relations Silver Pencil
Points:
15.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Ambient / Immersive / Installations
Award:
2017 Direct Marketing Silver Pencil
Points:
15.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Brand Transformation
Award:
2017 Cross-Platform Silver Pencil
Points:
15.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Digital / Websites, Mobile, & Banners
Award:
2017 Direct Marketing Silver Pencil
Points:
15.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Integrated Campaign
Award:
2017 Public Relations Silver Pencil
Points:
15.0
Client:
Myer
Title:
Naughty or Nice Bauble
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2019 Mobile Bronze Pencil
Points:
10.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Online / Short Form - Campaign
Award:
2018 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Transport Accident Commission
Title:
Strings
Category:
CSR - Television / Television (Any Length) - Single
Award:
2016 Film Bronze Pencil
Points:
10.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Craft / Data-Driven Personalization - Single or Campaign
Award:
2017 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Transport Accident Commission
Title:
There's No One Someone Won't Miss
Category:
CSR - Online Films & Video / Online Films & Video
Award:
2016 Film Merit Award
Points:
5.0
Client:
Myer
Title:
Wonderful Hold Music
Category:
Innovation - Innovation in Radio / Innovation in Radio
Award:
2016 Radio Merit Award
Points:
5.0
Client:
Myer
Title:
Wonderful Hold Music
Category:
CSR - Music / Music
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Branded Social Post / Branded Social Campaign
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Websites
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
Mars Petcare / Pedigree
Title:
Feed the Good
Category:
Consumer - Television / Commercials of Varying Length - Campaign
Award:
2016 Film Merit Award
Points:
5.0
Client:
Mars Chocolate Australia
Title:
Hungerithm
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Transport Accident Commission (Victoria)
Title:
Meet Graham
Category:
Ambient / Immersive / Digital Installations
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Integrated Branding
Award:
2018 Cross-Platform Merit Award
Points:
2.0
Client:
Myer
Title:
Naughty or Nice Bauble
Category:
Use of Technology
Award:
2019 Mobile Merit Award
Points:
2.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Integrated Campaign
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Transport Accident Commission (Victoria)
Title:
Break Point
Category:
Utility
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
Myer
Title:
Naughty or Nice Bauble
Category:
Innovation in Interactive
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
Transport Accident Commission (Victoria)
Title:
Break Point
Category:
User-Generated Campaign
Award:
2018 Print & Outdoor Merit Award
Points:
2.0