The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


Ryan O'Rourke

Client

Title

Category

Award

Points

Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign Points: 75.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Creative Effectiveness / Single Country or Region Points: 50.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Social Engagement / Community Building Points: 50.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign Points: 50.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single Points: 50.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Television & VOD / Varying Length Campaign Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Brand Voice Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Cultural Driver Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Promotional / Collateral / Posters - Single Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Television & VOD / Long Form - Single Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Social Post / Single Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Integrated Campaign Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Social Engagement / Community Building Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Television & VOD / Long Form - Campaign Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Creative Effectiveness / Single Country or Region Points: 25.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Craft / Writing Points: 15.0
Nike JDI Dream Crazier Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Television & VOD / Long Form - Single Points: 15.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland Client: Nike Category: Promotional / Collateral / Posters - Campaign Points: 15.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton Client: Nike Category: Extended Campaign - Posters & Out of Home Points: 10.0
Nike JDI Dream Crazier Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Short Form Video / Single Points: 10.0
Nike Just Do It 'Dream Crazy' Chicago Marathon Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Publishing / Magazine - Single Points: 10.0
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Craft / Writing Points: 10.0
Nike Just Do It 'Dream Crazy' Chicago Marathon Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single Points: 10.0
Serena: Voice of Belief Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Television & VOD / Long Form - Single Points: 2.0
Nike Just Do It 'Dream Crazy' Chicago Marathon Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Promotional / Collateral / Posters - Single Points: 2.0

Nike

Nike Just Do It 'Dream Crazy'

Integrated Campaign

2019 Integrated Best of Show Pencil

75.0

Nike

Nike Just Do It 'Dream Crazy'

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Best of Discipline Pencil

50.0

Nike

Nike Just Do It 'Dream Crazy'

Social Engagement / Community Building

2019 Social Media Best of Discipline Pencil

50.0

Nike

Nike Just Do It 'Dream Crazy'

Integrated Campaign

2019 Integrated Best of Discipline Pencil

50.0

Nike

Nike Just Do It 'Dream Crazy'

Out-of-Home / Billboards & Transit - Single

2019 Print & Outdoor Best of Discipline Pencil

50.0

Nike

Nike Just Do It 'Dream Crazy'

Television & VOD / Varying Length Campaign

2019 Film Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Brand Voice

2019 Public Relations Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Cultural Driver

2019 Cultural Driver Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Promotional / Collateral / Posters - Single

2019 Print & Outdoor Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Television & VOD / Long Form - Single

2019 Film Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Social Post / Single

2019 Social Media Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Integrated Campaign

2019 Integrated Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Out-of-Home / Billboards & Transit - Single

2019 Print & Outdoor Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Social Engagement / Community Building

2019 Social Media Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Television & VOD / Long Form - Campaign

2019 Film Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Gold Pencil

25.0

Nike

Nike Just Do It 'Dream Crazy'

Craft / Writing

2019 Print & Outdoor Silver Pencil

15.0

Nike

Nike JDI Dream Crazier

Television & VOD / Long Form - Single

2019 Film Silver Pencil

15.0

Nike

Nike Just Do It 'Dream Crazy'

Promotional / Collateral / Posters - Campaign

2019 Print & Outdoor Silver Pencil

15.0

Nike

Nike Just Do It 'Dream Crazy'

Extended Campaign - Posters & Out of Home

2019 Print & Outdoor Bronze Pencil

10.0

Nike

Nike JDI Dream Crazier

Short Form Video / Single

2019 Branded Entertainment Bronze Pencil

10.0

Nike

Nike Just Do It 'Dream Crazy' Chicago Marathon

Publishing / Magazine - Single

2019 Print & Outdoor Bronze Pencil

10.0

Nike

Nike Just Do It 'Dream Crazy'

Craft / Writing

2019 Social Media Bronze Pencil

10.0

Nike

Nike Just Do It 'Dream Crazy' Chicago Marathon

Out-of-Home / Billboards & Transit - Single

2019 Print & Outdoor Bronze Pencil

10.0

Nike

Serena: Voice of Belief

Television & VOD / Long Form - Single

2019 Film Merit Award

2.0

Nike

Nike Just Do It 'Dream Crazy' Chicago Marathon

Promotional / Collateral / Posters - Single

2019 Print & Outdoor Merit Award

2.0

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