The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Kevin Flatt
Client
Title
Category
Award
Points
The Hire - Powder Keg, Star, The Follow
Agency: Fallon / Minneapolis Client: BMW North America Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 50.0
BMW Films: The Hire
Agency: Fallon / Minneapolis Client: BMW of North America Category: Integrated Branding Campaign
Points: 50.0
The Hire: BMW Films Web Site
Agency: Fallon Minneapolis / Minneapolis Client: BMW of North America Category: Integrated Branding Campaign
Points: 50.0
BMW Films: The Hire
Agency: Fallon / Minneapolis Client: BMW of North America Category: Integrated Branding Campaign
Points: 25.0
The Buddy Lee Challenge
Agency: Fallon Interactive / MN Client: Lee Jeans, Co. Category: Integrated Branding Campaign
Points: 25.0
The Hire - Powder Keg, Star, The Follow
Agency: Fallon / Minneapolis Client: BMW North America Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 25.0
The Hire: BMW Films Web Site
Agency: Fallon Minneapolis / Minneapolis Client: BMW of North America Category: Integrated Branding Campaign
Points: 25.0
BMW Films: The Hire
Agency: Fallon / Minneapolis Client: BMW of North America Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 15.0
Pocket PC 2002
Agency: Fallon / Minneapolis Client: Microsoft Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Points: 15.0
BMW Choose A Model
Agency: Fallon Interactive / MN Client: BMW Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 10.0
Timberland E-Commerce Website
Agency: Fallon / Minneapolis Client: Timberland Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 5.0
The All - New 3
Agency: Fallon / Minneapolis Client: BMW Category: Web Sites / Business to Consumer
Points: 5.0
The Open Show
Agency: Fallon / Minneapolis Client: Archipelago Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 5.0
Island Hopping
Agency: Fallon / Minneapolis Client: The Islands of the Bahamas Ministry of Tourism Category: Integrated Branding Campaign
Points: 5.0
MSN Mobile v.6
Agency: Fallon / Minneapolis Client: Microsoft Category: Beyond the Banner
Points: 5.0
BMW Films: The Hire
Agency: Fallon / Minneapolis Client: BMW of North America Category: Integrated Branding Campaign / Integrated Branding
Points: 5.0
Big Mac Chant
Agency: OMD / New York Client: McDonald's Category: Music / Integration of a brand in a music environment
Points: 5.0
Porsche: Engineered for Magic, Everyday
Agency: Cramer Krasselt / Chicago Client: Porsche Cars North America, Inc. Category: Websites / Durable Goods
Points: 5.0
BMW Films/The Hire II Web Site
Agency: Fallon / Minneapolis Client: BMW Category: Brand Gaming / Brand Gaming - Banners
Points: 5.0
Sunnyville
Agency: Tribal DDB / Chicago Client: Lowe's Category: Web Sites / Corporate Image
Points: 5.0
Amazon Theater Player
Agency: Fallon / Minneapolis Client: Amazon.com Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 5.0
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Agency: Fallon / Minneapolis Client: BMW of North America, LLC Category: Banners / Banner - Campaign
Points: 5.0
Chrismahanukwanzakah
Agency: Fallon New York / New York Client: Virgin Mobile USA Category: Integrated Branding Campaign
Points: 5.0
Client:
BMW North America
Title:
The Hire - Powder Keg, Star, The Follow
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2002 Advertising Best of Show Pencil
Points:
50.0
Client:
BMW of North America
Title:
BMW Films: The Hire
Category:
Integrated Branding Campaign
Award:
2003 Interactive Best of Show Pencil
Points:
50.0
Client:
BMW of North America
Title:
The Hire: BMW Films Web Site
Category:
Integrated Branding Campaign
Award:
2002 Interactive Best of Show Pencil
Points:
50.0
Client:
BMW of North America
Title:
BMW Films: The Hire
Category:
Integrated Branding Campaign
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Lee Jeans, Co.
Title:
The Buddy Lee Challenge
Category:
Integrated Branding Campaign
Award:
2001 Interactive Gold Pencil
Points:
25.0
Client:
BMW North America
Title:
The Hire - Powder Keg, Star, The Follow
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2002 Advertising Gold Pencil
Points:
25.0
Client:
BMW of North America
Title:
The Hire: BMW Films Web Site
Category:
Integrated Branding Campaign
Award:
2002 Interactive Gold Pencil
Points:
25.0
Client:
BMW of North America
Title:
BMW Films: The Hire
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Microsoft
Title:
Pocket PC 2002
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
BMW 3 Series Coupe
Title:
Category:
Integrated Branding Campaign
Award:
2000 Interactive Silver Pencil
Points:
15.0
Client:
BMW
Title:
BMW Choose A Model
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2001 Interactive Bronze Pencil
Points:
10.0
Client:
Timberland
Title:
Timberland E-Commerce Website
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2004 Interactive Merit Award
Points:
5.0
Client:
BMW
Title:
The All - New 3
Category:
Web Sites / Business to Consumer
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Archipelago
Title:
The Open Show
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2003 Interactive Merit Award
Points:
5.0
Client:
BMW of North America
Title:
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Award:
2000 Interactive Merit Award
Points:
5.0
Client:
The Islands of the Bahamas Ministry of Tourism
Title:
Island Hopping
Category:
Integrated Branding Campaign
Award:
2004 Interactive Merit Award
Points:
5.0
Client:
Microsoft
Title:
MSN Mobile v.6
Category:
Beyond the Banner
Award:
2003 Interactive Merit Award
Points:
5.0
Client:
BMW
Title:
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2001 Interactive Merit Award
Points:
5.0
Client:
BMW of North America
Title:
Category:
Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites
Award:
2000 Interactive Merit Award
Points:
5.0
Client:
BMW of North America
Title:
BMW Films: The Hire
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
McDonald's
Title:
Big Mac Chant
Category:
Music / Integration of a brand in a music environment
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
BMW
Title:
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2001 Interactive Merit Award
Points:
5.0
Client:
Porsche Cars North America, Inc.
Title:
Porsche: Engineered for Magic, Everyday
Category:
Websites / Durable Goods
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
BMW
Title:
BMW Films/The Hire II Web Site
Category:
Brand Gaming / Brand Gaming - Banners
Award:
2003 Interactive Merit Award
Points:
5.0
Client:
Lowe's
Title:
Sunnyville
Category:
Web Sites / Corporate Image
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Amazon.com
Title:
Amazon Theater Player
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2005 Interactive Merit Award
Points:
5.0
Client:
BMW of North America, LLC
Title:
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Category:
Banners / Banner - Campaign
Award:
2003 Interactive Merit Award
Points:
5.0