The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


David Lubars

BBDO

Client

Title

Category

Award

Points

Vegas Agency: BBDO New York / New York Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Paintball Agency: BBDO New York / New York Client: Mt. Dew Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 5.0
Jungle Flower Bed Agency: BBDO New York / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Motorola City Agency: BBDO New York / New York Client: Motorola Category: Microsites / Product-Specific Subsites Points: 5.0
Butterfly Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Legs Agency: BBDO New York / New York Client: Monster.com Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
Grand Opening Guerrilla Campaign Agency: BBDO New York / New York Client: FedEx/Kinko's Category: Outdoor / Outdoor - Campaign Points: 5.0
Serengeti Agency: BBDO New York / New York Client: GE Category: Cinema Advertising / Single - Maximum 3 minutes Points: 5.0
Cables: Guns Agency: BBDO New York / New York Client: BBC World Category: Environmental Design / Single Points: 5.0
Frogs and Worms Agency: BBDO New York / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Butcher Agency: BBDO New York / New York Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Miss Smith Logo Agency: BBDO New York / New York Client: Miss Smith Category: Branding / Logo/Trademark Design - Single Only Points: 5.0
Magnetic Attraction Agency: BBDO New York / New York Client: Pepsi/Pepsi Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
BBC Newspaper Boxes Agency: BBDO New York / New York Client: BBC World Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign Points: 5.0
Computer Monitors Agency: BBDO New York / New York Client: BBDO New York Category: Environmental Design / Single Points: 5.0
Snickers Marathon Poster Campaign Agency: BBDO New York / New York Client: Mars Snack Food US/Snickers Marathon Category: Collateral / Posters - Campaign Points: 5.0
Boo Campaign Agency: BBDO New York / New York Client: Diageo/Red Stripe Category: Non-Broadcast / Campaign Points: 5.0
Frogs and Worms Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Another Battle Agency: BBDO / North Salem Client: Cingular AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Conveyor Belt Agency: BBDO New York / New York Client: Mars Snack Food US/Milky Way Category: Collateral Design / P.O.P. and In-Store - Single Points: 5.0
Peacock Agency: BBDO New York / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Monster.com TV Campaign Agency: BBDO New York / New York Client: Monster.com Category: Consumer Television / Over :30 - Campaign Points: 5.0
Wall Mural Campaign Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Campaign Points: 5.0
BBC Newspaper Boxes Agency: BBDO New York / New York Client: BBC World Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Single Points: 5.0
Peacock Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Harvard T-Shirt Agency: BBDO New York / New York Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals ) Points: 5.0
Conference Call Agency: BBDO New York / New York Client: FedEx/FedEx Cup Category: Consumer Television / :30/:25 - Single Points: 5.0
Computer Monitors Agency: BBDO New York / New York Client: BBDO New York Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) Points: 5.0
Fish Agency: BBDO New York / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Grand Opening Guerrilla Campaign Agency: BBDO New York / New York Client: FedEx/Kinko's Category: Environmental Design / Campaign Points: 5.0
Coffee Agency: BBDO New York / New York Client: FedEx/Kinko's Category: Consumer Television / :30/:25 - Single Points: 5.0
1/8 Full Agency: BBDO New York / New York Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals ) Points: 5.0
US Integrated Campaign Agency: BBDO New York / New York Client: Havaianas Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign Points: 5.0
Fish Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Butterfly Agency: BBDO New York / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
FedEx Cup TV Campaign Agency: BBDO New York / New York Client: FedEx/FedEx Cup Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Jungle Flower Bed Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
2 Day Rule Agency: BBDO New York / New York Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Inner M Agency: BBDO New York / New York Client: M&M's Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts Points: 5.0
Bus Stop Agency: BBDO New York / New York Client: Havaianas Category: Broadcast Design / Single Points: 5.0
Diner Agency: BBDO New York / New York Client: HBO Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
Havaianas US Integrated Campaign Agency: BBDO New York / New York Client: Havaianas Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Jellyfish Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Dropped Calls TV Campaign Agency: BBDO New York / New York Client: AT&T Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Daisy Flower Bed Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Voyeur Projection Installation Agency: BBDO New York / New York Client: HBO/Voyeur Category: Outdoor / Outdoor - Single Points: 5.0

AT&T

Vegas

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Mt. Dew

Paintball

Events and Installations / Creative positioning of a brand outside traditional or online media

2008 Branded Entertainment Merit Award

5.0

Havaianas

Jungle Flower Bed

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

Motorola

Motorola City

Microsites / Product-Specific Subsites

2008 Interactive Merit Award

5.0

Havaianas

Butterfly

Environmental Design / Single

2008 Design Merit Award

5.0

Monster.com

Legs

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

FedEx/Kinko's

Grand Opening Guerrilla Campaign

Outdoor / Outdoor - Campaign

2008 Advertising Merit Award

5.0

GE

Serengeti

Cinema Advertising / Single - Maximum 3 minutes

2008 Advertising Merit Award

5.0

BBC World

Cables: Guns

Environmental Design / Single

2008 Design Merit Award

5.0

Havaianas

Frogs and Worms

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

AT&T

Butcher

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Miss Smith

Miss Smith Logo

Branding / Logo/Trademark Design - Single Only

2008 Design Merit Award

5.0

Pepsi/Pepsi

Magnetic Attraction

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

BBC World

BBC Newspaper Boxes

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

2008 Interactive Merit Award

5.0

BBDO New York

Computer Monitors

Environmental Design / Single

2008 Design Merit Award

5.0

Mars Snack Food US/Snickers Marathon

Snickers Marathon Poster Campaign

Collateral / Posters - Campaign

2008 Advertising Merit Award

5.0

Diageo/Red Stripe

Boo Campaign

Non-Broadcast / Campaign

2008 Advertising Merit Award

5.0

Havaianas

Frogs and Worms

Environmental Design / Single

2008 Design Merit Award

5.0

Cingular AT&T

Another Battle

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Mars Snack Food US/Milky Way

Conveyor Belt

Collateral Design / P.O.P. and In-Store - Single

2008 Design Merit Award

5.0

Havaianas

Peacock

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

Monster.com

Monster.com TV Campaign

Consumer Television / Over :30 - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Wall Mural Campaign

Environmental Design / Campaign

2008 Design Merit Award

5.0

BBC World

BBC Newspaper Boxes

Innovation in Advertising & Marketing / Innovative Use of Advertising - Single

2008 Advertising Merit Award

5.0

Havaianas

Peacock

Environmental Design / Single

2008 Design Merit Award

5.0

Positive Thinking

Harvard T-Shirt

Collateral / Self-promotion (Agencies or individuals )

2008 Advertising Merit Award

5.0

FedEx/FedEx Cup

Conference Call

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

BBDO New York

Computer Monitors

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

2008 Design Merit Award

5.0

Havaianas

Fish

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

FedEx/Kinko's

Grand Opening Guerrilla Campaign

Environmental Design / Campaign

2008 Design Merit Award

5.0

FedEx/Kinko's

Coffee

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Positive Thinking

1/8 Full

Collateral / Self-promotion (Agencies or individuals )

2008 Advertising Merit Award

5.0

Havaianas

US Integrated Campaign

Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Fish

Environmental Design / Single

2008 Design Merit Award

5.0

Havaianas

Butterfly

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

FedEx/FedEx Cup

FedEx Cup TV Campaign

Consumer Television / :30/:25 - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Jungle Flower Bed

Environmental Design / Single

2008 Design Merit Award

5.0

AT&T

2 Day Rule

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

M&M's

Inner M

Online Branded Entertainment / Online videos, movies, webisodes or podcasts

2008 Branded Entertainment Merit Award

5.0

Havaianas

Bus Stop

Broadcast Design / Single

2008 Design Merit Award

5.0

HBO

Diner

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

Havaianas

Havaianas US Integrated Campaign

Integrated Branding / Integrated Branding Campaign

2008 Advertising Merit Award

5.0

Havaianas

Jellyfish

Environmental Design / Single

2008 Design Merit Award

5.0

AT&T

Dropped Calls TV Campaign

Consumer Television / :30/:25 - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Daisy Flower Bed

Environmental Design / Single

2008 Design Merit Award

5.0

HBO/Voyeur

Voyeur Projection Installation

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

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