The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Max McKeon
Client
Title
Category
Award
Points
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Varying Length Campaign
Points: 50.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Innovation in Film / Television / Cinema
Points: 25.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles Client: Procter & Gamble - Tide Category: Craft - Direction / Campaign
Points: 25.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York Client: Procter & Gamble - Tide Category: Craft - Writing / Campaign
Points: 25.0
It's a Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Long Form - Single
Points: 25.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Varying Length Campaign
Points: 25.0
It's Another Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 25.0
It's Yet Another Tide Ad, Again
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 15.0
It's Yet Another Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 10.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York Client: Procter & Gamble - Tide Category: Integrated Campaign
Points: 2.0
It's a Valentine's Day Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 2.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Television / Varying Length Campaign
Award:
2018 Film Best of Discipline Pencil
Points:
50.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Innovation in Film / Television / Cinema
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Craft - Direction / Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Craft - Writing / Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad
Category:
Television / Long Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Television / Varying Length Campaign
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's Another Tide Ad
Category:
Television / Short Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's Yet Another Tide Ad, Again
Category:
Television / Short Form - Single
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
Procter & Gamble - Tide
Title:
It's Yet Another Tide Ad
Category:
Television / Short Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Integrated Campaign
Award:
2018 Public Relations Merit Award
Points:
2.0