The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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One Show
Creative Rankings
Stock
Client
Title
Category
Award
Points

Queen, Churchill, Pope Mobile, Ostrich Egg
Agency: GSD&M / Austin Client: Land Rover North America Category: Newspaper / Newspaper Over 600 Lines: Campaign
Points: 25.0


Pope Mobile
Agency: GSD&M / Austin Client: Land Rover North America Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0


9 to 5
Agency: Axmith McIntyre Wicht / Toronto Client: Labatt Breweries Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0


Pakistan
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Points: 5.0


Queen
Agency: GSD&M / Austin Client: Land Rover North America Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0


Animals
Agency: Neogama / São Paulo Client: Swatch Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0


Tree Trunk
Agency: Saatchi & Saatchi / Johannesburg Client: Procter & Gamble-Oil of Olay Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0


Wright Brothers
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: North Carolina First Flight Centennial Commission Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Points: 5.0


FISCHER AMERICA 18 unexpected years.
Agency: Fischer America / São Paulo Client: Fischer America Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 5.0


Anti War
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Points: 5.0


Flaws
Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0


Dancers Die
Agency: Sawyer Riley Compton / Atlanta Client: Atlanta Ballet Category: Newspaper / Newspaper 600 Lines or Less: Single
Points: 5.0


Schematic, Slide Rule, 1969, Frankenstein
Agency: Mullen / Wenham Client: Genuity Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 5.0


Bush/Kennedy
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Points: 5.0


Price
Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0


Driving Around in Squares
Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Points: 5.0


Dr. Ho/Greenspan/Hillary
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 5.0


God Bless
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Points: 5.0


Hump/Traffic Light/Curve
Agency: Foote Cone & Belding / Singapore Client: Stuttgart Auto Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0


Lump
Agency: BBDO / Atlanta Client: Georgia Breast Cancer Coalition Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0


Good Vibrations
Agency: Ogilvy & Mather / Frankfurt Client: Schlampenladen Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Points: 5.0


Ostrich Egg
Agency: GSD&M / Austin Client: Land Rover North America Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0


Guiliani
Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Points: 5.0


Counter Culture Campaign
Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0


Price
Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Points: 5.0


Client:
Land Rover North America
Title:
Queen, Churchill, Pope Mobile, Ostrich Egg
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Award:
2002 Advertising Gold Pencil
Points:
25.0

Client:
Land Rover North America
Title:
Pope Mobile
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Labatt Breweries
Title:
9 to 5
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
Pakistan
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Land Rover North America
Title:
Queen
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Swatch
Title:
Animals
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Procter & Gamble-Oil of Olay
Title:
Tree Trunk
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
North Carolina First Flight Centennial Commission
Title:
Wright Brothers
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Fischer America
Title:
FISCHER AMERICA 18 unexpected years.
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
Anti War
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Amnesty International
Title:
Flaws
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Atlanta Ballet
Title:
Dancers Die
Category:
Newspaper / Newspaper 600 Lines or Less: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Genuity
Title:
Schematic, Slide Rule, 1969, Frankenstein
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
Bush/Kennedy
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Amnesty International
Title:
Price
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Volkswagen of America
Title:
Driving Around in Squares
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
Dr. Ho/Greenspan/Hillary
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
God Bless
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Stuttgart Auto
Title:
Hump/Traffic Light/Curve
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Georgia Breast Cancer Coalition
Title:
Lump
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Schlampenladen
Title:
Good Vibrations
Category:
Collateral Advertising / Trade B/W or Color Any Size: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Land Rover North America
Title:
Ostrich Egg
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Time
Title:
Guiliani
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2002 Advertising Merit Award
Points:
5.0

Client:
Volkswagen of America
Title:
Counter Culture Campaign
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2002 Advertising Merit Award
Points:
5.0
