The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.


One Show
Creative Rankings


Niki Xu






Kungfu Water Agency: The Nine X Insight Group / Shanghai Client: Vatti / Trinity Healthy Dishwasher Category: Moving Image / Single Points: 2.0
Handheld Concert Agency: The Nine / Shanghai Client: Rokid Me / The Portable Smart Speaker Category: Experiential / Brand Installations Points: 2.0

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