The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Errol Morris
Client
Title
Category
Award
Points
Team Spirit
Agency: Wieden+Kennedy New York / New York Client: ESPN Category: Film / Documentaries - Features
Points: 25.0
Polecat, Gobble Gobble, Treats for Santa
Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 15.0
Without Sports
Agency: Wieden+Kennedy / New York Client: ESPN Category: Integrated Branding Campaign / Integrated Branding
Points: 15.0
Noah, Casanova, Gossip
Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 15.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit Client: AT&T Category: Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Points: 10.0
The Face of Distracted Driving: Forrest
Agency: BBDO / New York + Biscuit Client: AT&T Category: Long Form Video / Single
Points: 10.0
2014 Taco Bell Breakfast Launch (Ronald McDonald Launch)
Agency: Deutsch / Los Angeles Client: Taco Bell Category: Brand Transformation / Single
Points: 5.0
Noah
Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Scurvy
Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Newlywed
Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Flamz
Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
The Perspectives Campaign
Agency: Wieden+Kennedy / New York Client: SHARP Aquos Category: Integrated Branding Campaign
Points: 5.0
Foxhole
Agency: Wieden+Kennedy / Portland Client: Miller Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Pagers, FlamZ, Foxhole
Agency: Wieden+Kennedy / Portland Client: Miller Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 5.0
Pagers
Agency: Wieden+Kennedy / Portland Client: Miller Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
High Protein
Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Pole Cat
Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
Treats for Santa
Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
The High Life
Agency: Radical Media / New York Client: Miller High Life Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 5.0
Living the High Life at Home
Agency: adam&eveNYC / New York + Exile + The Mill + Biscuit Filmworks Client: Miller High Life Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
The Face of Distracted Driving: Forrest
Agency: BBDO / New York + Biscuit Client: AT&T Category: Branded Content
Points: 2.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit Client: AT&T Category: Creative Use of Data / Storytelling
Points: 2.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit Client: AT&T Category: Creative Use of Data / Social Media
Points: 2.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit Client: AT&T Category: Innovation in Film
Points: 2.0
Caleb
Agency: BBDO / New York + Biscuit Client: AT&T Category: Craft - Visual Effects / Single
Points: 2.0
Client:
ESPN
Title:
Team Spirit
Category:
Film / Documentaries - Features
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Gold Pencil
Points:
25.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Gold Pencil
Points:
25.0
Client:
Miller High Life
Title:
Polecat, Gobble Gobble, Treats for Santa
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2002 Advertising Silver Pencil
Points:
15.0
Client:
ESPN
Title:
Without Sports
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Award:
2000 Advertising Silver Pencil
Points:
15.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Award:
2000 Advertising Silver Pencil
Points:
15.0
Client:
Miller Brewing Company
Title:
Noah, Casanova, Gossip
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
AT&T
Title:
The Face of Distracted Driving
Category:
Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Award:
2019 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
AT&T
Title:
The Face of Distracted Driving: Forrest
Category:
Long Form Video / Single
Award:
2019 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
PBS
Title:
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Taco Bell
Title:
2014 Taco Bell Breakfast Launch (Ronald McDonald Launch)
Category:
Brand Transformation / Single
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Public Broadcasting System
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Miller Brewing Company
Title:
Noah
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Miller Brewing Company
Title:
Scurvy
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Newlywed
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Miller Brewing Company
Title:
Flamz
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Adidas
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
SHARP Aquos
Title:
The Perspectives Campaign
Category:
Integrated Branding Campaign
Award:
2005 Interactive Merit Award
Points:
5.0
Client:
Miller
Title:
Foxhole
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Adidas
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Miller
Title:
Pagers, FlamZ, Foxhole
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Miller
Title:
Pagers
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
High Protein
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Pole Cat
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2001 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Treats for Santa
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
The High Life
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30 Single
Award:
2000 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Living the High Life at Home
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Merit Award
Points:
3.0
Client:
AT&T
Title:
The Face of Distracted Driving: Forrest
Category:
Branded Content
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
AT&T
Title:
The Face of Distracted Driving
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
AT&T
Title:
The Face of Distracted Driving
Category:
Creative Use of Data / Social Media
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
AT&T
Title:
The Face of Distracted Driving
Category:
Innovation in Film
Award:
2019 Film Merit Award
Points:
2.0