The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
John Sime
Client
Title
Category
Award
Points
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Direct Marketing
Points: 50.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Use of Smart Devices & Voice Assistants
Points: 50.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Use of Smart Devices & Voice Assistants
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Campaign
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Health & Wellness
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Integrated Digital & Physical Product
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Utility
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Innovation in Social Media
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Direct Marketing
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Real-time Response
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Online Advertising / Display Ads
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / Utility
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Storytelling
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Sound
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Interactive
Points: 25.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Digital / Use of Technology
Points: 25.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Community Building
Points: 15.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Websites / Utility
Points: 15.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Integrated Branding Campaign
Points: 15.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Cultural Driver
Points: 15.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / User Experience
Points: 15.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Experiential
Points: 15.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Social Media
Points: 15.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Digital & Online / Banners & Pop-ups
Points: 10.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Co-Promotions
Points: 10.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Innovation in Integrated Branding
Points: 10.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Digital & Online / Use of Smart Devices & Voice Assistants
Points: 2.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Targeting
Points: 2.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Digital & Online / Websites & Mobile
Points: 2.0
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Current Event Response
Points: 2.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Non-traditional & Guerrilla Marketing
Points: 2.0
YOU-turn
Agency: FCB / Toronto Client: Responsible Gambling Council Category: Innovation in Mobile
Points: 2.0
Project Understood
Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology
Points: 2.0
YOU-turn
Agency: FCB / Toronto Client: Responsible Gambling Council Category: Use of Smart Devices & Voice Assistants
Points: 2.0
YOU-turn
Agency: FCB / Toronto Client: Responsible Gambling Council Category: Applications
Points: 2.0
YOU-turn
Agency: FCB / Toronto Client: Responsible Gambling Council Category: Digital Product
Points: 2.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Best of Discipline Pencil
Points:
50.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Use of Smart Devices & Voice Assistants
Award:
2020 Digital Craft Best of Discipline Pencil
Points:
50.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Use of Smart Devices & Voice Assistants
Award:
2020 Digital Craft Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Social Post / Campaign
Award:
2020 Social Media Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Innovation in Health & Wellness
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Integrated Digital & Physical Product
Award:
2020 IP & Products Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Utility
Award:
2020 Mobile Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Innovation in Social Media
Award:
2020 Social Media Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Social Post / Real-time Response
Award:
2020 Social Media Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Craft / Use of Technology
Award:
2020 Mobile Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Online Advertising / Display Ads
Award:
2020 Interactive & Online Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
UX / UI / Utility
Award:
2020 Digital Craft Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Craft / Use of Technology
Award:
2020 Interactive & Online Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Creative Use of Data / Storytelling
Award:
2020 Creative Use of Data Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Craft / Use of Sound
Award:
2020 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Innovation in Interactive
Award:
2020 Interactive & Online Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Websites
Award:
2020 Mobile Gold Pencil
Points:
25.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Digital / Use of Technology
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Community Building
Award:
2020 Public Relations Silver Pencil
Points:
15.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Websites / Utility
Award:
2020 Interactive & Online Silver Pencil
Points:
15.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Integrated Branding Campaign
Award:
2020 Integrated Silver Pencil
Points:
15.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Cultural Driver
Award:
2020 Cultural Driver Silver Pencil
Points:
15.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
UX / UI / User Experience
Award:
2020 Digital Craft Silver Pencil
Points:
15.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Innovation in Experiential
Award:
2020 Experiential & Immersive Silver Pencil
Points:
15.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Creative Use of Data / Social Media
Award:
2020 Creative Use of Data Silver Pencil
Points:
15.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Websites
Award:
2020 Interactive & Online Silver Pencil
Points:
15.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Digital & Online / Banners & Pop-ups
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Co-Promotions
Award:
2020 Integrated Bronze Pencil
Points:
10.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Innovation in Integrated Branding
Award:
2020 Integrated Bronze Pencil
Points:
10.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Digital & Online / Use of Smart Devices & Voice Assistants
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Creative Use of Data / Targeting
Award:
2020 Creative Use of Data Merit Award
Points:
2.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Digital & Online / Websites & Mobile
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Current Event Response
Award:
2020 Public Relations Merit Award
Points:
2.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Responsible Gambling Council
Title:
YOU-turn
Category:
Innovation in Mobile
Award:
2020 Mobile Merit Award
Points:
2.0
Client:
Google AI / Canadian Down Syndrome
Title:
Project Understood
Category:
Craft / Use of Technology
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Responsible Gambling Council
Title:
YOU-turn
Category:
Use of Smart Devices & Voice Assistants
Award:
2020 Digital Craft Merit Award
Points:
2.0
Client:
Responsible Gambling Council
Title:
YOU-turn
Category:
Applications
Award:
2020 Mobile Merit Award
Points:
2.0