The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Rankings
Asia Pacific
Client
Title
Category
Award
Points
The Punishing Signal
Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Out of Home / Billboards & Transit
Points: 25.0
The Punishing Signal
Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Non-traditional & Guerrilla Marketing
Points: 25.0
The Edible Sushi Omamori
Agency: Geometry Ogilvy Japan / Tokyo Client: JFOODO Category: Craft / Printing / Production
Points: 10.0
SmartWax
Agency: McCann / Melbourne Client: Clean Ocean Foundation Australia Category: Physical Items
Points: 2.0
Shark Bait
Agency: Special Group NZ / Auckland + Uber Eats / Auckland + Pead PR / Auckland Client: Uber Eats Category: Out of Home / Billboards & Transit
Points: 2.0
CODE NAME: URI
Agency: Dentsu Webchutney / Mumbai Client: TRIGGER HAPPY ENTERTAINMENT Category: Targeted Video / Targeted Online Video
Points: 2.0
Near Miss Memorials
Agency: DDB Group New Zealand / Auckland Client: Kiwirail Category: Experiential / Brand Installations
Points: 2.0
BACK2LIFE
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong Client: Samsung Category: Digital & Online / Websites & Mobile
Points: 2.0
Lonely Rambutan
Agency: Wunderman Thompson Thailand / Bangkok + The Film Factory / Bangkok Client: Malee Group Public Company Limited Category: Digital & Online / Social Media Post - Campaign
Points: 2.0
#BPM100 DANCE PROJECT
Agency: TBWA\HAKUHODO Inc. / Tokyo + Bytedance KK / Tokyo + JAPANESE RED CROSS SOCIETY / Tokyo Client: JAPANESE RED CROSS SOCIETY / Bytedance Category: Digital & Online / Social Media Post - Campaign
Points: 2.0
Flipkart Hagglebot
Agency: Dentsu Webchutney / Bengaluru Client: Flipkart Internet Private Limited Category: Digital & Online / Use of Smart Devices & Voice Assistants
Points: 2.0
Grave of Thrones
Agency: DDB / Sydney + Revolver/Will O'Rourke / Sydney + Mango Communications / Sydney Client: Foxtel Category: Non-traditional & Guerrilla Marketing
Points: 2.0
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney Client: MLA Category: Integrated Campaign
Points: 2.0
Belted Survivors
Agency: Clemenger BBDO / Wellington Client: NZ Transport Agency Category: Integrated Campaign
Points: 2.0
L05T
Agency: DDB Group New Zealand / Auckland Client: Lotto NZ Category: Integrated Campaign
Points: 2.0
Truck Art Childfinder
Agency: Impact BBDO / Dubai + BBDO Pakistan / Lahore + Samar Minallah Khan / Islamabad Client: Berger Paints Category: Craft / Art Direction
Points: 2.0
Fatal Recognition
Agency: Cheil / Hong Kong Client: The Hong Kong Stroke Association Category: Craft / Use of Technology
Points: 2.0
Piracy Blockr
Agency: Ogilvy / Shanghai + ARMA Global Media Development / Shanghai + The Visual Asylum / Sydney Client: FocusFilm Media Category: Craft / Use of Technology
Points: 2.0
Client:
Mumbai Police
Title:
The Punishing Signal
Category:
Out of Home / Billboards & Transit
Award:
2020 Direct Marketing Gold Pencil
Points:
25.0
Client:
Mumbai Police
Title:
The Punishing Signal
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Gold Pencil
Points:
25.0
Client:
JFOODO
Title:
The Edible Sushi Omamori
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Clean Ocean Foundation Australia
Title:
SmartWax
Category:
Physical Items
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Uber Eats
Title:
Shark Bait
Category:
Out of Home / Billboards & Transit
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
TRIGGER HAPPY ENTERTAINMENT
Title:
CODE NAME: URI
Category:
Targeted Video / Targeted Online Video
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Kiwirail
Title:
Near Miss Memorials
Category:
Experiential / Brand Installations
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Samsung
Title:
BACK2LIFE
Category:
Digital & Online / Websites & Mobile
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Malee Group Public Company Limited
Title:
Lonely Rambutan
Category:
Digital & Online / Social Media Post - Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
JAPANESE RED CROSS SOCIETY / Bytedance
Title:
#BPM100 DANCE PROJECT
Category:
Digital & Online / Social Media Post - Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Flipkart Internet Private Limited
Title:
Flipkart Hagglebot
Category:
Digital & Online / Use of Smart Devices & Voice Assistants
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Foxtel
Title:
Grave of Thrones
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
MLA
Title:
New Australia Land
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
NZ Transport Agency
Title:
Belted Survivors
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Lotto NZ
Title:
L05T
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Berger Paints
Title:
Truck Art Childfinder
Category:
Craft / Art Direction
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
The Hong Kong Stroke Association
Title:
Fatal Recognition
Category:
Craft / Use of Technology
Award:
2020 Direct Marketing Merit Award
Points:
2.0