The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Rankings

 


Asia Pacific

Client

Title

Category

Award

Points

The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Out of Home / Billboards & Transit Points: 25.0
The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Non-traditional & Guerrilla Marketing Points: 25.0
The Edible Sushi Omamori Agency: Geometry Ogilvy Japan / Tokyo Client: JFOODO Category: Craft / Printing / Production Points: 10.0
SmartWax Agency: McCann / Melbourne Client: Clean Ocean Foundation Australia Category: Physical Items Points: 2.0
Shark Bait Agency: Special Group NZ / Auckland + Uber Eats / Auckland + Pead PR / Auckland Client: Uber Eats Category: Out of Home / Billboards & Transit Points: 2.0
CODE NAME: URI Agency: Dentsu Webchutney / Mumbai Client: TRIGGER HAPPY ENTERTAINMENT Category: Targeted Video / Targeted Online Video Points: 2.0
Near Miss Memorials Agency: DDB Group New Zealand / Auckland Client: Kiwirail Category: Experiential / Brand Installations Points: 2.0
BACK2LIFE Agency: Cheil PengTai / Beijing + Cheil / Hong Kong Client: Samsung Category: Digital & Online / Websites & Mobile Points: 2.0
Lonely Rambutan Agency: Wunderman Thompson Thailand / Bangkok + The Film Factory / Bangkok Client: Malee Group Public Company Limited Category: Digital & Online / Social Media Post - Campaign Points: 2.0
#BPM100 DANCE PROJECT Agency: TBWA\HAKUHODO Inc. / Tokyo + Bytedance KK / Tokyo + JAPANESE RED CROSS SOCIETY / Tokyo Client: JAPANESE RED CROSS SOCIETY / Bytedance Category: Digital & Online / Social Media Post - Campaign Points: 2.0
Flipkart Hagglebot Agency: Dentsu Webchutney / Bengaluru Client: Flipkart Internet Private Limited Category: Digital & Online / Use of Smart Devices & Voice Assistants Points: 2.0
Grave of Thrones Agency: DDB / Sydney + Revolver/Will O'Rourke / Sydney + Mango Communications / Sydney Client: Foxtel Category: Non-traditional & Guerrilla Marketing Points: 2.0
New Australia Land Agency: MLA / Sydney + The Monkeys / Sydney Client: MLA Category: Integrated Campaign Points: 2.0
Belted Survivors Agency: Clemenger BBDO / Wellington Client: NZ Transport Agency Category: Integrated Campaign Points: 2.0
L05T Agency: DDB Group New Zealand / Auckland Client: Lotto NZ Category: Integrated Campaign Points: 2.0
Truck Art Childfinder Agency: Impact BBDO / Dubai + BBDO Pakistan / Lahore + Samar Minallah Khan / Islamabad Client: Berger Paints Category: Craft / Art Direction Points: 2.0
Fatal Recognition Agency: Cheil / Hong Kong Client: The Hong Kong Stroke Association Category: Craft / Use of Technology Points: 2.0
Piracy Blockr Agency: Ogilvy / Shanghai + ARMA Global Media Development / Shanghai + The Visual Asylum / Sydney Client: FocusFilm Media Category: Craft / Use of Technology Points: 2.0

Mumbai Police

The Punishing Signal

Out of Home / Billboards & Transit

2020 Direct Marketing Gold Pencil

25.0

Mumbai Police

The Punishing Signal

Non-traditional & Guerrilla Marketing

2020 Direct Marketing Gold Pencil

25.0

JFOODO

The Edible Sushi Omamori

Craft / Printing / Production

2020 Direct Marketing Bronze Pencil

10.0

Clean Ocean Foundation Australia

SmartWax

Physical Items

2020 Direct Marketing Merit Award

2.0

Uber Eats

Shark Bait

Out of Home / Billboards & Transit

2020 Direct Marketing Merit Award

2.0

TRIGGER HAPPY ENTERTAINMENT

CODE NAME: URI

Targeted Video / Targeted Online Video

2020 Direct Marketing Merit Award

2.0

Kiwirail

Near Miss Memorials

Experiential / Brand Installations

2020 Direct Marketing Merit Award

2.0

Samsung

BACK2LIFE

Digital & Online / Websites & Mobile

2020 Direct Marketing Merit Award

2.0

Malee Group Public Company Limited

Lonely Rambutan

Digital & Online / Social Media Post - Campaign

2020 Direct Marketing Merit Award

2.0

JAPANESE RED CROSS SOCIETY / Bytedance

#BPM100 DANCE PROJECT

Digital & Online / Social Media Post - Campaign

2020 Direct Marketing Merit Award

2.0

Flipkart Internet Private Limited

Flipkart Hagglebot

Digital & Online / Use of Smart Devices & Voice Assistants

2020 Direct Marketing Merit Award

2.0

Foxtel

Grave of Thrones

Non-traditional & Guerrilla Marketing

2020 Direct Marketing Merit Award

2.0

MLA

New Australia Land

Integrated Campaign

2020 Direct Marketing Merit Award

2.0

NZ Transport Agency

Belted Survivors

Integrated Campaign

2020 Direct Marketing Merit Award

2.0

Lotto NZ

L05T

Integrated Campaign

2020 Direct Marketing Merit Award

2.0

Berger Paints

Truck Art Childfinder

Craft / Art Direction

2020 Direct Marketing Merit Award

2.0

The Hong Kong Stroke Association

Fatal Recognition

Craft / Use of Technology

2020 Direct Marketing Merit Award

2.0

FocusFilm Media

Piracy Blockr

Craft / Use of Technology

2020 Direct Marketing Merit Award

2.0

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