The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Rankings
Asia Pacific
Client
Title
Category
Award
Points
UNI-FORM
Agency: Ogilvy / Taiwan + Ogilvy / Hong Kong Client: VOGUE Category: Service Design / Customer Experience (CX)
Points: 9.00
Tubbataha Coral Rip
Agency: TBWA\Santiago Mangada Puno / Makati City + Tubbataha Reefs Natural Park and World Heritage Site / Puerto Princesa City, Palawan Client: Tubbataha Reefs Natural Park & World Heritage Site Category: Craft / Printing & Paper Craft
Points: 9.00
The Dissolving Bottle
Agency: BBDO Guerrero / Makati City + Flare Manila / Makati City Client: The Dissolving Bottle Category: Packaging / Specialty
Points: 9.00
Safely Feel The Real World
Agency: Amber China / Shanghai + PAFASSION LAB / Shanghai Client: Durex Category: Moving Image / Single
Points: 9.00
SFC SHANGYING CINEMA LUXE
Agency: One Plus Partnership Limited / Hong Kong Client: SFC CINEMA Category: Spatial Design / Architecture
Points: 3.00
LIGHT SAVER
Agency: Cheil Worldwide / Seoul + GIANT STEP / Seoul + ALLEYSQUARE CREATIVE / Seoul + SOMERZ SOUND / Seoul Client: EMART Category: Service Design / Customer Experience (CX)
Points: 3.00
Caobu Public Library Logo
Agency: Centre Design / Zhongshan City, Guangdong Province Client: Caobu Public Library Category: Branding / Logo
Points: 3.00
Guangzhou Contemporary Art Fair
Agency: another design / Guangzhou Client: Guangzhou Sansan Culture Development Co., Ltd Category: Branding / Identity System
Points: 3.00
Jetlag Books Branding Identity System Design
Agency: L3 Branding / Beijing Client: Jetlag Books Category: Branding / Identity System
Points: 3.00
Macao Design Week 2020
Agency: UNTITLED MACAO / Macao + Au Chon Hin / Macao + MIRAGE VISUALS / Macao + SUMMER Ha / Macao Client: Macau Designers Association Category: Branding / Identity System
Points: 3.00
Best book from all over the World, 1991-2019
Agency: Nanjing Han Qing Tang Design / Nanjing Client: Phoenix Fine Arts Publishing Category: Editorial / Books
Points: 3.00
Drinking Alone with the Moon
Agency: Cindy I-Hsuan Wang / Singapore + Nanyang Technological University / Singapore Client: Cindy I-Hsuan Wang Category: Typography / Typeface Design
Points: 3.00
DROPHINS
Agency: drawrope / Iwakura Client: THE TOWER HOTEL NAGOYA Category: Typography / Static
Points: 3.00
TMALL NEW CULTURE-#NOT UNCOMMON
Agency: Heaven&Hell / Shanghai Client: TMALL Category: Typography / Static
Points: 3.00
Book Box
Agency: Shun Morikawa / Sapporo + HACOYA / Sapporo + Hajime Nohara / Sapporo + HOKKAI SHIKOHSHA co.,ltd. / Sapporo Client: HACOYA Category: Promotional / Booklets & Brochures
Points: 3.00
HOPE TAPE
Agency: Cheil Worldwide / Seoul + Bounce Creative / Seoul + visionholdingscorp / Seoul Client: Korean National Police Agency Category: Promotional / Collateral Items
Points: 3.00
Female Pleasure Out In The Open
Agency: Ramblin' Brands Pte Ltd / Singapore Client: Smile Makers Collection Category: Packaging / Mass-market
Points: 3.00
WuDu（Black Porcelain）
Agency: ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen Client: Henan yuxinlong ecological wudu Development Co., Ltd. Category: Packaging / Mass-market
Points: 3.00
ZhiHou Baijiu
Agency: ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen Client: Jianshui Honghui aquaculture industry Co. Ltd. Category: Packaging / Specialty
Points: 3.00
mt art project
Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Co., Ltd. Category: Spatial Design / Experiential & Immersive
Points: 3.00
Poem POS Terminals
Agency: Shanghai Tian Yu Kong Advertising Agency / Shanghai Client: China UnionPay Category: Spatial Design / Experiential & Immersive
Points: 3.00
Sloways
Agency: CHE Proximity / Australia + Mindshare + Thinkerbell / Melbourne + Revolver / Sydney Client: IAG/NRMA Insurance Category: Spatial Design / Wayfinding
Points: 3.00
Save Our Sentinels
Agency: Wunderman Thompson / India Client: JIMMY NELSON FOUNDATION Category: Moving Image / Series
Points: 3.00
Real situation
Agency: Yong Huang & Yunfeng Hu / China Client: Amnesty International Category: Craft / Illustration
Points: 3.00
Abandoned Stations
Agency: Cheil / Hong Kong Client: Volkswagen Category: Craft / Photography
Points: 3.00
BORN FROM WRC GR YARIS
Agency: Dentsu Inc. / Tokyo + ADBRAIN / Tokyo + PICT INC. / Tokyo Client: Toyota Motor Corporation Category: Craft / Photography
Points: 3.00
MASK ID
Agency: INNOCEAN / Seoul + Planit Production / Seoul Client: Dal.komm Coffee X the Ministry of Health and Welfare Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Swintopia
Agency: Isobar / Melbourne + Swinburne University of Technology / Melbourne Client: Swinburne University of Technology Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
THE PENGUIN & THE WHALE
Agency: Tencent / Shenzhen + Rudo Company / Buenos Aires, Argentina + Stink Studios / Shanghai Client: TENCENT & UNITED NATIONS-2030 SDGs Category: Craft / Animation
Points: 2.00
ABSOLUT - It's In Our Spirit
Agency: BBH / Singapore + Psyop + Stink Films / London Client: Absolut Vodka Category: Craft / Animation
Points: 1.00
Crack Open Happy
Agency: The Martin Agency / Richmond + Flutter/Jacky Winter Group / Melbourne + Spang TV / Richmond Client: Happy Egg Category: Craft / Illustration
Points: 1.00
Client:
VOGUE
Title:
UNI-FORM
Category:
Service Design / Customer Experience (CX)
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
Tubbataha Reefs Natural Park & World Heritage Site
Title:
Tubbataha Coral Rip
Category:
Craft / Printing & Paper Craft
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
The Dissolving Bottle
Title:
The Dissolving Bottle
Category:
Packaging / Specialty
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
Durex
Title:
Safely Feel The Real World
Category:
Moving Image / Single
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
SFC CINEMA
Title:
SFC SHANGYING CINEMA LUXE
Category:
Spatial Design / Architecture
Award:
2021 Design Merit Award
Points:
3.00
Client:
EMART
Title:
LIGHT SAVER
Category:
Service Design / Customer Experience (CX)
Award:
2021 Design Merit Award
Points:
3.00
Client:
Caobu Public Library
Title:
Caobu Public Library Logo
Category:
Branding / Logo
Award:
2021 Design Merit Award
Points:
3.00
Client:
Guangzhou Sansan Culture Development Co., Ltd
Title:
Guangzhou Contemporary Art Fair
Category:
Branding / Identity System
Award:
2021 Design Merit Award
Points:
3.00
Client:
Jetlag Books
Title:
Jetlag Books Branding Identity System Design
Category:
Branding / Identity System
Award:
2021 Design Merit Award
Points:
3.00
Client:
Macau Designers Association
Title:
Macao Design Week 2020
Category:
Branding / Identity System
Award:
2021 Design Merit Award
Points:
3.00
Client:
Phoenix Fine Arts Publishing
Title:
Best book from all over the World, 1991-2019
Category:
Editorial / Books
Award:
2021 Design Merit Award
Points:
3.00
Client:
Cindy I-Hsuan Wang
Title:
Drinking Alone with the Moon
Category:
Typography / Typeface Design
Award:
2021 Design Merit Award
Points:
3.00
Client:
THE TOWER HOTEL NAGOYA
Title:
DROPHINS
Category:
Typography / Static
Award:
2021 Design Merit Award
Points:
3.00
Client:
TMALL
Title:
TMALL NEW CULTURE-#NOT UNCOMMON
Category:
Typography / Static
Award:
2021 Design Merit Award
Points:
3.00
Client:
HACOYA
Title:
Book Box
Category:
Promotional / Booklets & Brochures
Award:
2021 Design Merit Award
Points:
3.00
Client:
Korean National Police Agency
Title:
HOPE TAPE
Category:
Promotional / Collateral Items
Award:
2021 Design Merit Award
Points:
3.00
Client:
abunotsuru
Title:
MIYOSHI HANA
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
KINTO
Title:
BONBO
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
Smile Makers Collection
Title:
Female Pleasure Out In The Open
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
Henan yuxinlong ecological wudu Development Co., Ltd.
Title:
WuDu（Black Porcelain）
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
Jianshui Honghui aquaculture industry Co. Ltd.
Title:
ZhiHou Baijiu
Category:
Packaging / Specialty
Award:
2021 Design Merit Award
Points:
3.00
Client:
Kamoi kakoshi Co., Ltd.
Title:
mt art project
Category:
Spatial Design / Experiential & Immersive
Award:
2021 Design Merit Award
Points:
3.00
Client:
China UnionPay
Title:
Poem POS Terminals
Category:
Spatial Design / Experiential & Immersive
Award:
2021 Design Merit Award
Points:
3.00
Client:
IAG/NRMA Insurance
Title:
Sloways
Category:
Spatial Design / Wayfinding
Award:
2021 Design Merit Award
Points:
3.00
Client:
JIMMY NELSON FOUNDATION
Title:
Save Our Sentinels
Category:
Moving Image / Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
Amnesty International
Title:
Real situation
Category:
Craft / Illustration
Award:
2021 Design Merit Award
Points:
3.00
Client:
Volkswagen
Title:
Abandoned Stations
Category:
Craft / Photography
Award:
2021 Design Merit Award
Points:
3.00
Client:
Toyota Motor Corporation
Title:
BORN FROM WRC GR YARIS
Category:
Craft / Photography
Award:
2021 Design Merit Award
Points:
3.00
Client:
Dal.komm Coffee X the Ministry of Health and Welfare
Title:
MASK ID
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Design Merit Award
Points:
3.00
Client:
Swinburne University of Technology
Title:
Swintopia
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Design Merit Award
Points:
3.00
Client:
TENCENT & UNITED NATIONS-2030 SDGs
Title:
THE PENGUIN & THE WHALE
Category:
Craft / Animation
Award:
2021 Design Merit Award
Points:
2.00
Client:
Absolut Vodka
Title:
ABSOLUT - It's In Our Spirit
Category:
Craft / Animation
Award:
2021 Design Merit Award
Points:
1.00