The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Rankings

 


Europe

Client

Title

Category

Award

Points

Stevenage Challenge Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami Client: Burger King Category: Stunts & Activations Points: 75.0
Stevenage Challenge Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami Client: Burger King Category: Active Engagement Points: 25.0
Eva Stories Agency: K's Galleries / Tel Aviv + Leo Burnett Israel / Tel Aviv Client: K's Galleries Category: Craft / Writing Points: 25.0
AMAZON BINGE SHOPPING Agency: Herezie Group / Paris Client: AMAZON PRIME VIDEO Category: Social Channel / Single Platform Points: 15.0
Eat Your Tweet Agency: CLM BBDO / Boulogne Billancourt Client: CONTINENTAL FOODS FRANCE Category: Social Channel / Single Platform Points: 15.0
Eat Your Tweet Agency: CLM BBDO / Boulogne Billancourt Client: CONTINENTAL FOODS FRANCE Category: Social Post / Real-time Response Points: 15.0
Stevenage Challenge Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami Client: Burger King Category: User-Generated Content Points: 10.0
The Dirtiest Porn Ever Agency: Officer & Gentleman / Madrid Client: Pornhub Category: Active Engagement Points: 10.0
#SnickersGate Agency: CLM BBDO / Boulogne Billancourt Client: MARS WRIGLEY Category: Stunts & Activations Points: 10.0
#NoBuildChallenge Agency: We Are Social / Paris Client: WWF France Category: Social Channel / Single Platform Points: 2.0
The Dirtiest Porn Ever Agency: Officer & Gentleman / Madrid Client: Pornhub Category: Social Channel / Multi-Platform Points: 2.0
Fix The World Agency: AMVBBDO / London + BBDO / New York + MJZ / LA/London Client: Snickers Category: Social Post / Single Points: 2.0
Refurbished Tweets Agency: BETC / Paris Client: Back Market Category: Social Post / Campaign Points: 2.0
AMAZON BINGE SHOPPING Agency: Herezie Group / Paris Client: AMAZON PRIME VIDEO Category: Social Post / Real-time Response Points: 2.0
-60% culture Agency: BBDO Belgium / Brussels Client: State of the Arts Category: Social Post / Real-time Response Points: 2.0
The Affordable Banana Agency: Ogilvy Social Lab / Brussels Client: Carrefour Belgium Category: Social Post / Real-time Response Points: 2.0
Grönborg Live Agency: Perfect Fools AB / Stockholm + Svenska Spel Sport & Casino / Stockholm Client: Svenska Spel Sport & Casino Category: Livestream Points: 2.0
The Last Statement T-shirt Agency: VIRTUE / Copenhagen Client: Carlings Category: User-Generated Content Points: 2.0
You're It Agency: Wieden+Kennedy / Amsterdam Client: Nike Kids Category: Active Engagement Points: 2.0
#NoBuildChallenge Agency: We Are Social / Paris Client: WWF France Category: Active Engagement Points: 2.0
Side:Biz Agency: Publicis Italy / Milan Client: Diesel Category: Active Engagement Points: 2.0
AMAZON BINGE SHOPPING Agency: Herezie Group / Paris Client: AMAZON PRIME VIDEO Category: Active Engagement Points: 2.0
Life Lolli - A lollipop designed to save lives Agency: BBDO GmbH / Duesseldorf Client: KMSZ - Bone Marrow Donation Center Category: Active Engagement Points: 2.0
LoFI Beats Suicide Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Stunts & Activations Points: 2.0
The 7th Star for Germany Agency: BBDO GmbH / Berlin + CraftWork - a brand of ad agencyservices GmbH / Duesseldorf Client: Nike Deutschland GmbH Category: Stunts & Activations Points: 2.0
Refurbished Tweets Agency: BETC / Paris Client: Back Market Category: Influencer Marketing / Single Channel Points: 2.0
Life Lolli - A lollipop designed to save lives Agency: BBDO GmbH / Duesseldorf Client: KMSZ - Bone Marrow Donation Center Category: Influencer Marketing / Single Channel Points: 2.0
The Last Statement T-shirt Agency: VIRTUE / Copenhagen Client: Carlings Category: Innovation in Social Media Points: 2.0

Burger King

Stevenage Challenge

Stunts & Activations

2020 Social Media Gold Pencil

75.0

Burger King

Stevenage Challenge

Active Engagement

2020 Social Media Gold Pencil

25.0

K's Galleries

Eva Stories

Craft / Writing

2020 Social Media Gold Pencil

25.0

AMAZON PRIME VIDEO

AMAZON BINGE SHOPPING

Social Channel / Single Platform

2020 Social Media Silver Pencil

15.0

CONTINENTAL FOODS FRANCE

Eat Your Tweet

Social Channel / Single Platform

2020 Social Media Silver Pencil

15.0

CONTINENTAL FOODS FRANCE

Eat Your Tweet

Social Post / Real-time Response

2020 Social Media Silver Pencil

15.0

Burger King

Stevenage Challenge

User-Generated Content

2020 Social Media Bronze Pencil

10.0

Pornhub

The Dirtiest Porn Ever

Active Engagement

2020 Social Media Bronze Pencil

10.0

MARS WRIGLEY

#SnickersGate

Stunts & Activations

2020 Social Media Bronze Pencil

10.0

WWF France

#NoBuildChallenge

Social Channel / Single Platform

2020 Social Media Merit Award

2.0

Pornhub

The Dirtiest Porn Ever

Social Channel / Multi-Platform

2020 Social Media Merit Award

2.0

Snickers

Fix The World

Social Post / Single

2020 Social Media Merit Award

2.0

Back Market

Refurbished Tweets

Social Post / Campaign

2020 Social Media Merit Award

2.0

AMAZON PRIME VIDEO

AMAZON BINGE SHOPPING

Social Post / Real-time Response

2020 Social Media Merit Award

2.0

State of the Arts

-60% culture

Social Post / Real-time Response

2020 Social Media Merit Award

2.0

Carrefour Belgium

The Affordable Banana

Social Post / Real-time Response

2020 Social Media Merit Award

2.0

Svenska Spel Sport & Casino

Grönborg Live

Livestream

2020 Social Media Merit Award

2.0

Carlings

The Last Statement T-shirt

User-Generated Content

2020 Social Media Merit Award

2.0

Nike Kids

You're It

Active Engagement

2020 Social Media Merit Award

2.0

WWF France

#NoBuildChallenge

Active Engagement

2020 Social Media Merit Award

2.0

Diesel

Side:Biz

Active Engagement

2020 Social Media Merit Award

2.0

AMAZON PRIME VIDEO

AMAZON BINGE SHOPPING

Active Engagement

2020 Social Media Merit Award

2.0

KMSZ - Bone Marrow Donation Center

Life Lolli - A lollipop designed to save lives

Active Engagement

2020 Social Media Merit Award

2.0

Vice UK

LoFI Beats Suicide

Stunts & Activations

2020 Social Media Merit Award

2.0

Nike Deutschland GmbH

The 7th Star for Germany

Stunts & Activations

2020 Social Media Merit Award

2.0

Back Market

Refurbished Tweets

Influencer Marketing / Single Channel

2020 Social Media Merit Award

2.0

KMSZ - Bone Marrow Donation Center

Life Lolli - A lollipop designed to save lives

Influencer Marketing / Single Channel

2020 Social Media Merit Award

2.0

Carlings

The Last Statement T-shirt

Innovation in Social Media

2020 Social Media Merit Award

2.0

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