The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Branded Entertainment
- All
- Best of Show
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Green Pencil
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
#
One Show
Rankings
Europe
Client
Title
Category
Award
Points
Abbey Road with Park Assist
Agency: NORD DDB / Stockholm Client: Volkswagen Sweden Category: Innovation in Branded Entertainment
Points: 2.0
Cultural Heirs "Voice of the Wall"
Agency: HEIMAT / Berlin + achtung! / Hamburg + Mokoh Music GmbH / Berlin + Visualtech GmbH / Berlin Client: Die Kulturellen Erben e.V. Berlin Category: Short Form Video / Single
Points: 2.0
The Lift
Agency: &Co. / NoA / Copenhagen + New Land / Copenhagen Client: Bianco Category: Long Form Video / Single
Points: 2.0
Grönborg Live
Agency: Perfect Fools AB / Stockholm + Svenska Spel Sport & Casino / Stockholm Client: Svenska Spel Sport & Casino Category: Live Webcast
Points: 2.0
Spot The Bottle
Agency: thjnk AG / Hamburg + thjnk Hamburg GmbH / Hamburg Client: Brauerei C. & A. VELTINS GmbH & Co. KG Category: Live Webcast
Points: 2.0
Let's Get Electric!
Agency: NORD DDB / Stockholm Client: Volkswagen Sweden Category: Music Videos
Points: 2.0
Escape The Clown
Agency: Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover Client: BURGER KING Deutschland GmbH Category: Mobile Apps
Points: 2.0
The Legally Binding Beer Contract
Agency: Åkestam Holst NoA / Stockholm Client: Norrlands Guld Category: Mobile Apps
Points: 2.0
HEROES OF THE NIGHT
Agency: SERVICEPLAN GERMANY / Munich Client: Beck’s Category: Mobile Apps
Points: 2.0
A Touch of History
Agency: Jung von Matt/Limmat / Zurich Client: Samsung Switzerland Category: Mobile Apps
Points: 2.0
#NoBuildChallenge
Agency: We Are Social / Paris Client: WWF France Category: Games / Digital & Physical
Points: 2.0
The never-ending commercial
Agency: BETC / Paris Client: Bouygues Telecom Category: Games / Digital & Physical
Points: 2.0
A Night At... The Louvre
Agency: Amplify / London Client: Airbnb Category: Experiential / Brand Installations
Points: 2.0
The Drawing
Agency: DDB Group Italy / Milan + Karen Film / Milan Client: IKEA Italy Category: Experiential / Brand Installations
Points: 2.0
The Legendary Tour
Agency: mortierbrigade / schaarbeek Client: PIAS Records Category: Experiential / Live Events
Points: 2.0
BikerTek
Agency: Highways England / London + adam&eveDDB / London Client: Highways England Category: Experiential / Live Events
Points: 2.0
Escape The Clown
Agency: Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover Client: BURGER KING Deutschland GmbH Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 2.0
The Last Statement T-shirt
Agency: VIRTUE / Copenhagen Client: Carlings Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 2.0