The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Direct Marketing
- All
- Best of Show
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
Gold Pencil
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Rankings
North America
Client
Title
Category
Award
Points
The Punishing Signal
Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Out of Home / Billboards & Transit
Points: 25.0
Moldy Whopper
Agency: INGO / Stockholm + DAVID / Miami + Publicis / Bucharest + Burger King / Miami Client: Burger King Category: Targeted Video / Targeted Online Video
Points: 25.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Non-traditional & Guerrilla Marketing
Points: 25.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Non-traditional & Guerrilla Marketing
Points: 25.0
The Punishing Signal
Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Non-traditional & Guerrilla Marketing
Points: 25.0
Independents on 5th: Shoppable Holiday Windows
Agency: Goodby Silverstein & Partners / San Francisco + Standard Transmission / Brooklyn + Picture Farm / Brooklyn + Gattie and Lopez / New York Client: PayPal Category: Craft / Art Direction
Points: 25.0
The Traffic Jam Whopper
Agency: We Believers / New York Client: Burger King Mexico/Global Category: Craft / Data-Driven Personalization
Points: 25.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Innovation in Direct Marketing
Points: 25.0