The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
-
Year
2020
- 2020
Discipline
-
Discipline
Cultural Driver
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Pencil
Year
-
Year
2020
- 2020
#
One Show
Rankings
North America
Client
Title
Category
Award
Points

Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Cultural Driver
Points: 15.0


Back to School Essentials
Agency: BBDO / New York + Smuggler / New York Client: Sandy Hook Promise Category: Cultural Driver
Points: 10.0


Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Cultural Driver
Points: 2.0


In Someone Else's Shoes
Agency: Arnold Worldwide / Boston Client: Santander Bank Category: Cultural Driver
Points: 2.0


Fake News TM
Agency: WAX / Calgary Client: The Society of Professional Journalists Category: Cultural Driver
Points: 2.0


The Wall against Walls
Agency: Scholz & Friends / Berlin + Rest of the World / Austin Client: Initiative Offene Gesellschaft e.V. + Falling Walls Foundation Category: Cultural Driver
Points: 2.0


Moldy Whopper
Agency: INGO / Stockholm + DAVID / Miami + Publicis / Bucharest + Burger King / Miami Client: Burger King Category: Cultural Driver
Points: 2.0


Client:
Black & Abroad
Title:
Go Back To Africa
Category:
Cultural Driver
Award:
2020 Cultural Driver Silver Pencil
Points:
15.0

Client:
Sandy Hook Promise
Title:
Back to School Essentials
Category:
Cultural Driver
Award:
2020 Cultural Driver Bronze Pencil
Points:
10.0

Client:
Microsoft
Title:
Changing the Game
Category:
Cultural Driver
Award:
2020 Cultural Driver Merit Award
Points:
2.0

Client:
Santander Bank
Title:
In Someone Else's Shoes
Category:
Cultural Driver
Award:
2020 Cultural Driver Merit Award
Points:
2.0

Client:
The Society of Professional Journalists
Title:
Fake News TM
Category:
Cultural Driver
Award:
2020 Cultural Driver Merit Award
Points:
2.0

Client:
Initiative Offene Gesellschaft e.V. + Falling Walls Foundation
Title:
The Wall against Walls
Category:
Cultural Driver
Award:
2020 Cultural Driver Merit Award
Points:
2.0
