The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Rankings

 


North America

Client

Title

Category

Award

Points

Michelob ULTRA Courtside Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Best of Out of Home Points: 90.00
The OREO Doomsday Vault Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco Client: Mondelez / Oreo Category: Experiential & Installations / Brand Installations Points: 45.00
Glass Ceiling Breaker Agency: BBH / New York + Chief + National Women's History Museum Client: Chief and National Women's History Museum Category: Craft / Art Direction Points: 45.00
Farewell, Work Holiday Parties Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences Client: Miller Lite Category: Craft / Art Direction Points: 45.00
Up The Vote Agency: R/GA California / San Francisco Client: Reddit Category: Billboards & Transit / Series Points: 45.00
Michelob ULTRA Courtside Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Craft / Use of Technology Points: 45.00
Homes of the Whopper Agency: DAVID / Miami + Unicorns & Unicorns / Los Angeles + Cosmo Street Editorial / Los Angeles Client: Burger King Category: Innovation & Transformation / Innovation in Out of Home Points: 21.00
Living Radars Agency: lg2 / Québec + Touché! + BLVD Client: Société de l'assurance automobile du Québec Category: Innovation & Transformation / Innovation in Out of Home Points: 21.00
Courage is Beautiful Agency: Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto Client: Unilever / Dove Category: Billboards & Transit / Series Points: 14.00
Draw Ketchup Agency: Rethink + Kraft Heinz Canada / Toronto Client: Heinz Ketchup Category: Billboards & Transit / Series Points: 9.00
Emoji Installation Agency: Leo Burnett / Toronto + MOCA / Toronto Client: MOCA Category: Experiential & Installations / Brand Installations Points: 3.00
State of Respect Agency: Conquistadors / New York + Closer & Closer / New York + Hugo & Marie / New York + Versus / New York Client: New York State MTA Category: Craft / Art Direction Points: 3.00
Bullying A Billionaire Agency: Independent Copywriter / Brooklyn + Aesthetic Apparatus / Minneapolis Client: Non-Passive Aggressive Timberwolves Fans Category: Craft / Art Direction Points: 3.00
Boards of Change Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago Client: City of Chicago Category: Innovation & Transformation / Innovation in Out of Home Points: 3.00
Unbreakable OOH Agency: We Believers / New York Client: Stillhouse Spirits Co. Category: Innovation & Transformation / Innovation in Out of Home Points: 3.00
Character Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Single Points: 3.00
Handmade Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Single Points: 3.00
Moving Day Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: P.O.P. & In-Store / Series Points: 3.00
Guitarists Get It Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Series Points: 3.00
Boring Heroes Agency: McCann / New York + Reckitt Benckiser / Parsippany Client: Reckitt Benckiser / Mucinex Category: Billboards & Transit / Series Points: 3.00
The UNSeen Story Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Billboards & Transit / Series Points: 3.00
For Your Consideration Agency: Saatchi & Saatchi / New York Client: Women in Film Category: Billboards & Transit / Series Points: 3.00
Reese's Halloween Door Agency: The Hershey Company + dentsumcgarrybowen / New York Client: Reese's Category: Innovation & Transformation / Innovation in Lockdown Points: 3.00
South Park at Denver Broncos Agency: Fallon / Minneapolis + Comedy Central / New York + South Park Studios / Los Angeles Client: Comedy Central Category: Innovation & Transformation / Innovation in Lockdown Points: 3.00
CHRISTMAS IN JULY Agency: DAVID / São Paulo + DAVID / Miami Client: BURGER KING Category: Experiential & Installations / Brand Installations Points: 1.50

Michelob ULTRA, Microsoft, NBA

Michelob ULTRA Courtside

Best of Out of Home

2021 Out of Home Best of Discipline Pencil

90.00

Mondelez / Oreo

The OREO Doomsday Vault

Experiential & Installations / Brand Installations

2021 Out of Home Gold Pencil

45.00

Chief and National Women's History Museum

Glass Ceiling Breaker

Craft / Art Direction

2021 Out of Home Gold Pencil

45.00

Miller Lite

Farewell, Work Holiday Parties

Craft / Art Direction

2021 Out of Home Gold Pencil

45.00

Reddit

Up The Vote

Billboards & Transit / Series

2021 Out of Home Gold Pencil

45.00

Michelob ULTRA, Microsoft, NBA

Michelob ULTRA Courtside

Craft / Use of Technology

2021 Out of Home Gold Pencil

45.00

Burger King

Homes of the Whopper

Innovation & Transformation / Innovation in Out of Home

2021 Out of Home Silver Pencil

21.00

Société de l'assurance automobile du Québec

Living Radars

Innovation & Transformation / Innovation in Out of Home

2021 Out of Home Silver Pencil

21.00

Unilever / Dove

Courage is Beautiful

Billboards & Transit / Series

2021 Out of Home Silver Pencil

14.00

Heinz Ketchup

Draw Ketchup

Billboards & Transit / Series

2021 Out of Home Bronze Pencil

9.00

MOCA

Emoji Installation

Experiential & Installations / Brand Installations

2021 Out of Home Merit Award

3.00

New York State MTA

State of Respect

Craft / Art Direction

2021 Out of Home Merit Award

3.00

Non-Passive Aggressive Timberwolves Fans

Bullying A Billionaire

Craft / Art Direction

2021 Out of Home Merit Award

3.00

City of Chicago

Boards of Change

Innovation & Transformation / Innovation in Out of Home

2021 Out of Home Merit Award

3.00

Stillhouse Spirits Co.

Unbreakable OOH

Innovation & Transformation / Innovation in Out of Home

2021 Out of Home Merit Award

3.00

Atkin Guitars

Character

P.O.P. & In-Store / Single

2021 Out of Home Merit Award

3.00

Atkin Guitars

Handmade

P.O.P. & In-Store / Single

2021 Out of Home Merit Award

3.00

McDonald's Canada

Moving Day

P.O.P. & In-Store / Series

2021 Out of Home Merit Award

3.00

Atkin Guitars

Guitarists Get It

P.O.P. & In-Store / Series

2021 Out of Home Merit Award

3.00

Reckitt Benckiser / Mucinex

Boring Heroes

Billboards & Transit / Series

2021 Out of Home Merit Award

3.00

UN Women

The UNSeen Story

Billboards & Transit / Series

2021 Out of Home Merit Award

3.00

Women in Film

For Your Consideration

Billboards & Transit / Series

2021 Out of Home Merit Award

3.00

Reese's

Reese's Halloween Door

Innovation & Transformation / Innovation in Lockdown

2021 Out of Home Merit Award

3.00

Comedy Central

South Park at Denver Broncos

Innovation & Transformation / Innovation in Lockdown

2021 Out of Home Merit Award

3.00

BURGER KING

CHRISTMAS IN JULY

Experiential & Installations / Brand Installations

2021 Out of Home Merit Award

1.50

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