The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Accenture
Client
Title
Category
Award
Points
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Events & Experiential
Points: 25.0
The Long Fight
Agency: Droga5 / New York Client: The New York Times Category: Under 100K Budget
Points: 25.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin Client: AIB Category: Craft / Printing & Paper Craft
Points: 25.0
For The Throne
Agency: Droga5 / New York Client: HBO Category: Creative Effectiveness / Consumer / Brand
Points: 25.0
The Truth Is Worth It: Fearlessness (ISIS)
Agency: Final Cut / New York + Droga5 / New York + Furlined / Los Angeles + Significant Others / New York Client: The New York Times Category: Craft - Editing / Single
Points: 25.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Experiential & Installations / Experiential & Immersive
Points: 25.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin Client: AIB Category: Craft / Printing & Production
Points: 25.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Creative Effectiveness / Non-Profit / Charity
Points: 15.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Experiential / Brand Installations
Points: 15.0
For The Throne
Agency: Droga5 / New York Client: HBO Category: Integrated Branding Campaign
Points: 15.0
The Long Fight
Agency: Droga5 / New York Client: The New York Times Category: Television & VOD / Short Form - Single
Points: 15.0
Pocket Franchise
Agency: Accenture Interactive China / Shanghai Client: Yum China Category: Mobile Apps
Points: 15.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London Client: Amazon Category: Television & VOD / Long Form - Single
Points: 15.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Experiential / Brand Installations
Points: 15.0
The Long Fight
Agency: Droga5 / New York Client: The New York Times Category: Online Films & Video / Short Form - Single
Points: 15.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Experiential / Live Events
Points: 15.0
For The Throne
Agency: Droga5 / New York Client: HBO Category: Innovation in Branded Entertainment
Points: 10.0
An Open Mind is the Best Look
Agency: Droga5 / New York Client: Nordstrom Category: Craft - Direction / Single
Points: 10.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London Client: Amazon Category: Craft - Writing / Single
Points: 10.0
FlyNet - Father (75")
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Broadcast / Single
Points: 10.0
The Frontier Within
Agency: Droga5 / New York Client: Thorne Category: Spatial Design / Experiential & Immersive
Points: 2.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Events / Stunts / Competitions
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Community Building
Points: 2.0
Protest Stamps
Agency: Shackleton / Madrid Client: Correos Category: Craft / Art Direction
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Public Relations
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Brand Installations
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York Client: HBO Category: Immersive Spaces
Points: 2.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Experiential / Live Events
Points: 2.0
Pocket Franchise
Agency: Accenture Interactive China / Shanghai Client: Yum China Category: Social Channel / Single Platform
Points: 2.0
For The Throne
Agency: Droga5 / New York Client: HBO Category: Innovation in Integrated Branding
Points: 2.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London Client: Amazon Category: Craft - Direction / Single
Points: 2.0
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney Client: MLA Category: Integrated Campaign
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York Client: Nordstrom Category: Craft - Writing / Single
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin Client: AIB Category: Craft / Printing / Production
Points: 2.0
Hell-P
Agency: Kolle Rebbe GmbH / Hamburg Client: Warner Music Central Europe Category: Craft / Printing / Production
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin Client: AIB Category: Branding / Corporate Communications
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York Client: Nordstrom Category: Craft - Editing / Single
Points: 2.0
The Long Fight
Agency: Droga5 / New York Client: The New York Times Category: Craft - Sound Design / Single
Points: 2.0
Conference
Agency: Droga5 / London + Somesuch / London Client: Amazon Prime Video Category: Television & VOD / Long Form - Single
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York Client: Nordstrom Category: Television & VOD / Long Form - Single
Points: 2.0
FlyNet - Father (75") / Party (67")
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Broadcast / Campaign
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin Client: AIB Category: Data Visualization / Static or Dynamic
Points: 2.0
The Frontier Within
Agency: Droga5 / New York Client: Thorne Category: Data Visualization / Static or Dynamic
Points: 2.0
Memory Lane
Agency: Accenture Interactive / Stockholm Client: Stockholm Exergi AB Category: Use of Smart Devices & Voice Assistants
Points: 2.0
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney Client: MLA Category: Online Films & Video / Long Form - Single
Points: 2.0
FlyNet - Father (75")
Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Craft / Writing - Single
Points: 2.0
Crystal Barn
Agency: Droga5 / London + Biscuit Filmworks / London Client: Barclaycard Category: Online Films & Video / Long Form - Single
Points: 2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Events & Experiential
Award:
2020 Public Relations Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Long Fight
Category:
Under 100K Budget
Award:
2020 Film Gold Pencil
Points:
25.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing & Paper Craft
Award:
2020 Design Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne
Category:
Creative Effectiveness / Consumer / Brand
Award:
2020 Creative Effectiveness Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne
Category:
Co-Promotions
Award:
2020 Public Relations Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth Is Worth It: Fearlessness (ISIS)
Category:
Craft - Editing / Single
Award:
2020 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential & Installations / Experiential & Immersive
Award:
2020 Out of Home Gold Pencil
Points:
25.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing & Production
Award:
2020 Print Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2020 Creative Effectiveness Silver Pencil
Points:
15.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential / Brand Installations
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne
Category:
Integrated PR Campaign
Award:
2020 Public Relations Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne
Category:
Integrated Branding Campaign
Award:
2020 Integrated Silver Pencil
Points:
15.0
Client:
The New York Times
Title:
The Long Fight
Category:
Television & VOD / Short Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
Yum China
Title:
Pocket Franchise
Category:
Mobile Apps
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Amazon
Title:
Before Alexa
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Experiential / Brand Installations
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
The New York Times
Title:
The Long Fight
Category:
Online Films & Video / Short Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Experiential / Live Events
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne
Category:
Innovation in Branded Entertainment
Award:
2020 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Direction / Single
Award:
2020 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Amazon
Title:
Before Alexa
Category:
Craft - Writing / Single
Award:
2020 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75")
Category:
Broadcast / Single
Award:
2020 Radio & Audio Bronze Pencil
Points:
10.0
Client:
Thorne
Title:
The Frontier Within
Category:
Spatial Design / Experiential & Immersive
Award:
2020 Design Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Events / Stunts / Competitions
Award:
2020 Experiential & Immersive Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Community Building
Award:
2020 Public Relations Merit Award
Points:
2.0
Client:
Correos
Title:
Protest Stamps
Category:
Craft / Art Direction
Award:
2020 Design Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Public Relations
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Brand Installations
Award:
2020 Experiential & Immersive Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Immersive Spaces
Award:
2020 Experiential & Immersive Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential / Live Events
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Yum China
Title:
Pocket Franchise
Category:
Social Channel / Single Platform
Award:
2020 Social Media Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne
Category:
Innovation in Integrated Branding
Award:
2020 Integrated Merit Award
Points:
2.0
Client:
Amazon
Title:
Before Alexa
Category:
Craft - Direction / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
MLA
Title:
New Australia Land
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Writing / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Warner Music Central Europe
Title:
Hell-P
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Branding / Corporate Communications
Award:
2020 Design Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Editing / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Quest
Category:
Active Engagement
Award:
2020 Social Media Merit Award
Points:
2.0
Client:
The New York Times
Title:
The Long Fight
Category:
Craft - Sound Design / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
Amazon Prime Video
Title:
Conference
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75") / Party (67")
Category:
Broadcast / Campaign
Award:
2020 Radio & Audio Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Data Visualization / Static or Dynamic
Award:
2020 Design Merit Award
Points:
2.0
Client:
Thorne
Title:
The Frontier Within
Category:
Data Visualization / Static or Dynamic
Award:
2020 Design Merit Award
Points:
2.0
Client:
Stockholm Exergi AB
Title:
Memory Lane
Category:
Use of Smart Devices & Voice Assistants
Award:
2020 Digital Craft Merit Award
Points:
2.0
Client:
MLA
Title:
New Australia Land
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75")
Category:
Craft / Writing - Single
Award:
2020 Radio & Audio Merit Award
Points:
2.0
Client:
Barclaycard
Title:
Crystal Barn
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
