The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


DENTSU GROUP

Client

Title

Category

Award

Points

Pocky THE GIFT Agency: DENTSU INC. / Tokyo Client: Ezaki Glico Co., Ltd. Category: Packaging / Mass-market Points: 25.0
Mori Building Brand movie DESIGNING TOKYO Agency: Dentsu Inc. / Tokyo + Dentsu Creative X Inc. / Tokyo Client: Mori Building Co., Ltd. Category: Moving Image / Single Points: 25.0
Voice of Hunger Agency: Dentsu Webchutney / Bengaluru Client: Swiggy (Bundl Technologies Private Limited) Category: Social Channel / Single Platform Points: 25.0
Voice of Hunger Agency: Dentsu Webchutney / Bengaluru Client: Swiggy (Bundl Technologies Private Limited) Category: User-Generated Content Points: 25.0
Mori Building Brand movie DESIGNING TOKYO Agency: Dentsu Inc. / Tokyo + Dentsu Creative X Inc. / Tokyo Client: Mori Building Co., Ltd. Category: Craft - Visual Effects / Single Points: 25.0
Road Tales Agency: Isobar / Amsterdam + Achtung! mcgarrybowen / Amsterdam Client: Volkswagen Category: Responsive Environments Points: 25.0
Last Straw Agency: Isobar Mexico / Mexico City Client: Son de Miel Category: Innovation in Design Points: 15.0
Mori Building Brand movie DESIGNING TOKYO Agency: Dentsu Inc. / Tokyo + Dentsu Creative X Inc. / Tokyo Client: Mori Building Co., Ltd. Category: Craft - Editing / Single Points: 15.0
The Walkumentary Agency: DentsuBos / Toronto + Brita / Toronto Client: Brita Category: Online-only Video / Pre-Roll - Single Points: 15.0
"SHISEIDO KARAKUSA" Agency: Shiseido Company, Limited / Tokyo, Japan + DENTSU INC. / Tokyo, Japan + Hakuten Corporation / Tokyo, Japan + DENTSU LIVE INC. / Tokyo, Japan Client: Shiseido Company, Limited Category: Branding / Identity System Points: 10.0
Road Tales Agency: Isobar / Amsterdam + Achtung! mcgarrybowen / Amsterdam Client: Volkswagen Category: Mobile Apps Points: 10.0
Relay of Effort Agency: DENTSU INC. / Tokyo + THE HOKKOKU SHIMBUN / Ishikawa + Taki Corporation / Tokyo + amana inc. / Tokyo Client: THE HOKKOKU SHIMBUN Category: Craft / Art Direction Points: 10.0
Pocky THE GIFT Agency: DENTSU INC. / Tokyo Client: Ezaki Glico Co., Ltd. Category: Branding / Identity System Points: 2.0
Stimulate Annual Agency: DENTSU INC. / Tokyo Client: Copywriters Club Nagoya Category: Editorial / Books Points: 2.0
FREE INITIATIVE Agency: Taproot Dentsu / Mumbai Client: FREE PRESS JOURNAL Category: Editorial / Magazines & Newspapers Points: 2.0
EraL Hair & Scalp Treatments Agency: DENTSU WEST JAPAN INC. / Kanazawa + Shin-Qoo lab. / Fukui + NOIR INC. / Nagoya Client: NICCA CHEMICAL CO.,LTD. Category: Craft / Photography Points: 2.0
Create #ForTheThrone Agency: 360i / New York + HBO / New York Client: HBO Category: User-Generated Content Points: 2.0
The Walkumentary Agency: DentsuBos / Toronto + Brita / Toronto Client: Brita Category: Online Films & Video / Long Form - Single Points: 2.0
Jetlag Social Club Agency: Isobar / France Client: Flying Blue Category: Applications Points: 2.0
Homeless Delivery Agency: BWM Dentsu Melbourne / WINDSOR + Haystac / WINDSOR Client: Deliveroo Category: Utility Points: 2.0
Homeless Delivery Agency: BWM Dentsu Melbourne / WINDSOR + Haystac / WINDSOR Client: Deliveroo Category: Innovation in Mobile Points: 2.0
Ice Dog Sandwich Agency: mcgarrybowen / Chicago Client: Oscar Mayer Category: Social Post / Real-time Response Points: 2.0
Voice of Hunger Agency: Dentsu Webchutney / Bengaluru Client: Swiggy (Bundl Technologies Private Limited) Category: Innovation in Social Media Points: 2.0
Mori Building Brand movie DESIGNING TOKYO Agency: DENTSU INC. / Tokyo + Dentsu Creative X Inc. / Tokyo Client: Mori Building Co., Ltd. Category: Craft - Direction / Single Points: 2.0
Mr. OIL Agency: Panasonic Corporation / Osaka + DENTSU INC. / Tokyo + GEEK PICTURES INC. / Tokyo Client: Panasonic Corporation Category: Craft - Animation / Single Points: 2.0
CODE NAME: URI Agency: Dentsu Webchutney / Mumbai Client: TRIGGER HAPPY ENTERTAINMENT Category: Targeted Video / Targeted Online Video Points: 2.0
Flipkart Hagglebot Agency: Dentsu Webchutney / Bengaluru Client: Flipkart Internet Private Limited Category: Digital & Online / Use of Smart Devices & Voice Assistants Points: 2.0
Pocky THE GIFT Agency: DENTSU INC. / Tokyo Client: Ezaki Glico Co., Ltd. Category: Craft / Art Direction Points: 2.0
Homeless Delivery Agency: BWM Dentsu Melbourne / WINDSOR + Haystac / WINDSOR Client: Deliveroo Category: Websites / Utility Points: 2.0
Flipkart Hagglebot Agency: Dentsu Webchutney / Bengaluru Client: Flipkart Internet Private Limited Category: Use of Smart Devices & Voice Assistants Points: 2.0
The Offline Playlist Agency: 360i / New York + Tourism / New Orleans Client: New Orleans Tourism Category: Visual & Audio Craft / Music Points: 2.0
Road Tales Agency: Isobar / Amsterdam + Achtung! mcgarrybowen / Amsterdam Client: Volkswagen Category: Creative Use of Data / Real-Time Points: 2.0
Relay of Effort Agency: DENTSU INC. / Tokyo + THE HOKKOKU SHIMBUN / Ishikawa + Taki Corporation / Tokyo + amana inc. / Tokyo Client: THE HOKKOKU SHIMBUN Category: Posters / Campaign Points: 2.0
Heavenly Taste Agency: DENTSU INC. / Tokyo + NISSIN FOODS(H.K.) CO., LTD / Hong Kong + Taki Corporation / Tokyo + VONS Pictures, Inc. / Tokyo Client: NISSIN FOODS(H.K.) CO., LTD Category: Craft / Illustration Points: 2.0

Ezaki Glico Co., Ltd.

Pocky THE GIFT

Packaging / Mass-market

2020 Design Gold Pencil

25.0

Mori Building Co., Ltd.

Mori Building Brand movie DESIGNING TOKYO

Moving Image / Single

2020 Design Gold Pencil

25.0

Swiggy (Bundl Technologies Private Limited)

Voice of Hunger

Social Channel / Single Platform

2020 Social Media Gold Pencil

25.0

Swiggy (Bundl Technologies Private Limited)

Voice of Hunger

User-Generated Content

2020 Social Media Gold Pencil

25.0

Mori Building Co., Ltd.

Mori Building Brand movie DESIGNING TOKYO

Craft - Visual Effects / Single

2020 Moving Image Craft Gold Pencil

25.0

Volkswagen

Road Tales

Responsive Environments

2020 Experiential & Immersive Gold Pencil

25.0

Son de Miel

Last Straw

Innovation in Design

2020 Design Silver Pencil

15.0

Mori Building Co., Ltd.

Mori Building Brand movie DESIGNING TOKYO

Craft - Editing / Single

2020 Moving Image Craft Silver Pencil

15.0

Brita

The Walkumentary

Online-only Video / Pre-Roll - Single

2020 Interactive & Online Silver Pencil

15.0

Shiseido Company, Limited

"SHISEIDO KARAKUSA"

Branding / Identity System

2020 Design Bronze Pencil

10.0

Volkswagen

Road Tales

Mobile Apps

2020 Branded Entertainment Bronze Pencil

10.0

THE HOKKOKU SHIMBUN

Relay of Effort

Craft / Art Direction

2020 Print Bronze Pencil

10.0

Ezaki Glico Co., Ltd.

Pocky THE GIFT

Branding / Identity System

2020 Design Merit Award

2.0

Copywriters Club Nagoya

Stimulate Annual

Editorial / Books

2020 Design Merit Award

2.0

FREE PRESS JOURNAL

FREE INITIATIVE

Editorial / Magazines & Newspapers

2020 Design Merit Award

2.0

NICCA CHEMICAL CO.,LTD.

EraL Hair & Scalp Treatments

Craft / Photography

2020 Design Merit Award

2.0

HBO

Create #ForTheThrone

User-Generated Content

2020 Branded Entertainment Merit Award

2.0

Brita

The Walkumentary

Online Films & Video / Long Form - Single

2020 Film Merit Award

2.0

Flying Blue

Jetlag Social Club

Applications

2020 Mobile Merit Award

2.0

Deliveroo

Homeless Delivery

Utility

2020 Mobile Merit Award

2.0

Deliveroo

Homeless Delivery

Innovation in Mobile

2020 Mobile Merit Award

2.0

Oscar Mayer

Ice Dog Sandwich

Social Post / Real-time Response

2020 Social Media Merit Award

2.0

Swiggy (Bundl Technologies Private Limited)

Voice of Hunger

Innovation in Social Media

2020 Social Media Merit Award

2.0

Mori Building Co., Ltd.

Mori Building Brand movie DESIGNING TOKYO

Craft - Direction / Single

2020 Moving Image Craft Merit Award

2.0

Panasonic Corporation

Mr. OIL

Craft - Animation / Single

2020 Moving Image Craft Merit Award

2.0

TRIGGER HAPPY ENTERTAINMENT

CODE NAME: URI

Targeted Video / Targeted Online Video

2020 Direct Marketing Merit Award

2.0

Flipkart Internet Private Limited

Flipkart Hagglebot

Digital & Online / Use of Smart Devices & Voice Assistants

2020 Direct Marketing Merit Award

2.0

Ezaki Glico Co., Ltd.

Pocky THE GIFT

Craft / Art Direction

2020 Integrated Merit Award

2.0

Deliveroo

Homeless Delivery

Websites / Utility

2020 Interactive & Online Merit Award

2.0

Flipkart Internet Private Limited

Flipkart Hagglebot

Use of Smart Devices & Voice Assistants

2020 Digital Craft Merit Award

2.0

New Orleans Tourism

The Offline Playlist

Visual & Audio Craft / Music

2020 Digital Craft Merit Award

2.0

Volkswagen

Road Tales

Creative Use of Data / Real-Time

2020 Creative Use of Data Merit Award

2.0

THE HOKKOKU SHIMBUN

Relay of Effort

Posters / Campaign

2020 Print Merit Award

2.0

NISSIN FOODS(H.K.) CO., LTD

Heavenly Taste

Craft / Illustration

2020 Print Merit Award

2.0

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