The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


DENTSU GROUP

Client

Title

Category

Award

Points

Colors of the World Agency: Crayola + dentsumcgarrybowen / New York Client: Crayola Category: Physical Product Points: 7.00
BITI'S HUNTER ARISING DRAGON Agency: Dentsu Redder Vietnam / Ho Chi Minh City Client: BITI'S HUNTER Category: Craft / Illustration Points: 3.00
Proud Parent Agency: OREO + 360i / New York Client: Mondelēz International, Inc. Category: Casting Points: 3.00
Chotu Agency: Good Morning / Mumbai + Dentsu Impact / India Client: My Choices Foundation Category: Cinematography / Single Points: 3.00
Colors of the World Agency: Crayola + dentsumcgarrybowen / New York Client: Crayola Category: Creative Effectiveness / Consumer / Brand Points: 3.00
Adobe x Keith Haring Agency: dentsu ACHTUNG! / Amserdam + Bakehouse / Moscow Client: Adobe Category: User-Generated Content Points: 1.00
Chefbot Agency: Kroger + 360i / New York Client: Kroger Category: Social Channel / Single Platform Points: 1.00
It's Hard To Read Agency: dentsumcgarrybowen / Montreal + dentsumcgarrybowen / Toronto Client: Dyslexia Canada Category: Broadcast / Series Points: 1.00
Panda Teleportation via Newspaper Agency: Dentsu Inc. / Tokyo + Plug Ltd. / Tokyo + foton / Tokyo Client: Chunichi Shimbun Co., Ltd. / TOKYO SHIMBUN Category: Innovation & Transformation / Innovation in Lockdown Points: 1.00
BITI'S HUNTER ARISING DRAGON Agency: Dentsu Redder Vietnam / Ho Chi Minh City Client: BITI'S HUNTER Category: Craft / Art Direction Points: 1.00
Reese's Halloween Door Agency: The Hershey Company + dentsumcgarrybowen / New York Client: Reese's Category: Innovation & Transformation / Innovation in Lockdown Points: 1.00
Adobe x Keith Haring Agency: dentsu ACHTUNG! / Amserdam + Adobe + Bakehouse / Moscow Client: Adobe Category: Animation / Single Points: 1.00
TUNA SCOPE 2020 Agency: Dentsu Inc. / Tokyo Client: Kura Sushi, Inc. Category: Innovation & Transformation / Innovation in Lockdown Points: 1.00
Proud Parent Agency: OREO + 360i / New York Client: Mondelēz International, Inc. Category: Online-only Video / Single Points: 1.00
Adobe x Keith Haring Agency: dentsu ACHTUNG! / Amserdam + Bakehouse / Moscow Client: Adobe Category: Craft / Art Direction Points: 1.00
Swintopia Agency: Isobar / Melbourne + Swinburne University of Technology / Melbourne Client: Swinburne University of Technology Category: Innovation & Transformation / Innovation in Lockdown Points: 1.00
BORN FROM WRC GR YARIS Agency: Dentsu Inc. / Tokyo + ADBRAIN / Tokyo + PICT INC. / Tokyo Client: Toyota Motor Corporation Category: Craft / Photography Points: 1.00
Beats - Tempo Agency: Beats Electronics + Firstborn Client: Beats Electronics Category: Digital Design Points: 1.00
Colors of the World Agency: Crayola + dentsumcgarrybowen / New York Client: Crayola Category: Cultural Driver Points: 1.00
Proud Parent Agency: OREO + 360i / New York Client: Mondelēz International, Inc. Category: Long Form Video / Single Points: 1.00

Crayola

Colors of the World

Physical Product

2021 IP & Products Silver Pencil

7.00

BITI'S HUNTER

BITI'S HUNTER ARISING DRAGON

Craft / Illustration

2021 Print Bronze Pencil

3.00

Mondelēz International, Inc.

Proud Parent

Casting

2021 Moving Image Craft Bronze Pencil

3.00

My Choices Foundation

Chotu

Cinematography / Single

2021 Moving Image Craft Bronze Pencil

3.00

Crayola

Colors of the World

Creative Effectiveness / Consumer / Brand

2021 Creative Effectiveness Bronze Pencil

3.00

Adobe

Adobe x Keith Haring

User-Generated Content

2021 Social Media Merit Award

1.00

Kroger

Chefbot

Social Channel / Single Platform

2021 Social Media Merit Award

1.00

Dyslexia Canada

It's Hard To Read

Broadcast / Series

2021 Radio & Audio Merit Award

1.00

Chunichi Shimbun Co., Ltd. / TOKYO SHIMBUN

Panda Teleportation via Newspaper

Innovation & Transformation / Innovation in Lockdown

2021 Print Merit Award

1.00

BITI'S HUNTER

BITI'S HUNTER ARISING DRAGON

Craft / Art Direction

2021 Out of Home Merit Award

1.00

Reese's

Reese's Halloween Door

Innovation & Transformation / Innovation in Lockdown

2021 Out of Home Merit Award

1.00

Adobe

Adobe x Keith Haring

Animation / Single

2021 Moving Image Craft Merit Award

1.00

Kura Sushi, Inc.

TUNA SCOPE 2020

Innovation & Transformation / Innovation in Lockdown

2021 IP & Products Merit Award

1.00

Mondelēz International, Inc.

Proud Parent

Online-only Video / Single

2021 Interactive & Online Merit Award

1.00

Adobe

Adobe x Keith Haring

Craft / Art Direction

2021 Direct Marketing Merit Award

1.00

Swinburne University of Technology

Swintopia

Innovation & Transformation / Innovation in Lockdown

2021 Design Merit Award

1.00

Toyota Motor Corporation

BORN FROM WRC GR YARIS

Craft / Photography

2021 Design Merit Award

1.00

Beats Electronics

Beats - Tempo

Digital Design

2021 Design Merit Award

1.00

Crayola

Colors of the World

Cultural Driver

2021 Cultural Driver Merit Award

1.00

Mondelēz International, Inc.

Proud Parent

Long Form Video / Single

2021 Branded Entertainment Merit Award

1.00

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