The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


Dentsu Group

Client

Title

Category

Award

Points

Nameless Paints Agency: Dentsu Inc. / Tokyo Client: Kokuyo Category: Innovation - Package Design / Package Design Points: 75.0
Painting of Paints Agency: DENTSU INC. / Tokyo + TOHOKUSHINSHA FILM CORPORATION / Tokyo + Sakano photo office / Tokyo + ADBRAIN Inc. / Tokyo Client: Turner Colour Works Category: Craft - Illustration - Single or Series / Illustration - Single or Series Points: 25.0
Open Road Project Agency: DENTSU INC. / Tokyo + DENTSU TEC INC. / Tokyo + Information Services International-Dentsu, LTD. / Tokyo Client: Toyota Category: Innovation - Experimental / Internal Projects / R&D / Experimental / Internal Projects / R&D Points: 25.0
World Table Tennis Championships 2015 Agency: DENTSU INC. / Tokyo Client: TV Tokyo Category: Consumer - Collateral Design / Posters - Series Points: 15.0
Game Spot Palo Agency: Dentsu Inc. / Tokyo Client: Aeon Fantasy Category: Consumer - Brand Identity / Series Points: 15.0
World Table Tennis Championships 2015 Agency: DENTSU INC. / Tokyo Client: TV Tokyo Category: Craft - Photography - Single or Series / Photography - Single or Series Points: 15.0
Ghosts Agency: Dentsu Indonesia / Jakarta Client: Forest Guardians Indonesia Category: CSR - Immersive / Immersive Points: 15.0
Canon Photo Coach Agency: 360i / New York Client: Canon USA Category: Consumer - Digital / Data-Driven Personalization Points: 15.0
Green Name Agency: Dentsu Inc. / Tokyo Client: Kirin Category: Craft - Animation / Motion Graphics / Animation / Motion Graphics Points: 10.0
Sizzl Agency: 360i / New York Client: Oscar Mayer Category: Consumer - Applications & Sites / Social Networks / Community Points: 10.0
Sizzl Agency: 360i / New York Client: Oscar Mayer Category: Consumer - Brands, Products & Services / Community Building Points: 10.0
The Universe in the Mind ? Promoting the Science Literary Award ? Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo Client: Nikkei Category: Consumer - Collateral Design / Posters - Single Points: 5.0
Slice of Heartland Agency: DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + DENTSU CREATIVE X INC. / Tokyo Client: Kirin Company Category: Consumer - Collateral Design / Posters - Series Points: 5.0
Game Spot Palo Agency: DENTSU INC. / Tokyo Client: Aeon Fantasy Category: Consumer - Collateral Design / Posters - Series Points: 5.0
Spur Museum of Mode Agency: DENTSU INC. / Tokyo + TAKI CORPORATION / Tokyo Client: Isetan Mitsukoshi Category: Consumer - Collateral Design / P.O.P. & In-Store - Series Points: 5.0
Genius Table 'Meanwhile In Kyoto' Agency: DENTSU INC. / TOKYO + Creative Power Unit / TOKYO Client: Kyoto University Category: Consumer - Collateral Design / Booklets, Brochures & Product Catalogues Points: 5.0
Pearl-Brand Book 2 Agency: DENTSU Inc. / Tokyo + PEN.Inc. / Tokyo + Creative Power Unit / Tokyo Client: Keio University Category: Consumer - Collateral Design / Booklets, Brochures & Product Catalogues Points: 5.0
Power of Copy Agency: DENTSU MEITETSU COMMUNICATIONS INC. / NAGOYA Client: Copywriters Club Nagoya Category: Consumer - Publication Design / Book Cover Design Points: 5.0
Studies of Graphic Design Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo Client: The Yoshida Hideo Memorial Foundation Category: Consumer - Publication Design / Magazine Cover Design Points: 5.0
Green Newspaper Agency: DENTSU INC. / Tokyo + DENTSU TEC INC. / Tokyo + AMANA INC. / Tokyo Client: The Mainichi Newspapers Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series Points: 5.0
Pure Design Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo Client: Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series Points: 5.0
Reduce garbage for Ise Bay Agency: DENTSU WEST JAPAN INC. / Kanazawa + DENTSU MEITETSU COMMUNICATIONS INC. / Nagoya Client: Mie Prefecture Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series Points: 5.0
Pure Design Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo + TYO Inc. / Tokyo Client: Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo Category: Non-Profit - Broadcast & Moving Image / Broadcast & Moving Image Points: 5.0
Paper Sample Coaster Agency: DENTSU INC. / Tokyo + DENTSU KYUSHU INC. / Fukuoka Client: Heiwa Paper Category: Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series Points: 5.0
Pure Design Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo Client: Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo Category: Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series Points: 5.0
Masahiromaruyama.com Agency: Dentsu / Tokyo + Dentsu Utama / Kuala Lumpur Client: Masahiro Maruyama Category: Consumer - Websites / Footwear, Clothing & Accessories Points: 5.0
Namie Amuro ?Anything? for Google Chrome Agency: EPOCH Inc. / Tokyo + DENTSU / Tokyo Client: Dimension Point / Avex Music Creative Category: Innovation - Websites / Websites Points: 5.0
Namie Amuro ?Anything? for Google Chrome Agency: EPOCH Inc. / Tokyo + DENTSU / Tokyo Client: Dimension Point / Avex Music Creative Category: Craft - Website Design / Website Design Points: 5.0
Masahiromaruyama.com Agency: Dentsu / Tokyo + Dentsu Utama / Kuala Lumpur Client: Masahiro Maruyama Category: Craft - Website Design / Website Design Points: 5.0
Canon Photo Coach Agency: 360i / New York Client: Canon USA Category: Consumer - Ambient / Environmental / Ambient / Environmental Points: 5.0
Sizzl Agency: 360i / New York Client: Oscar Mayer Category: Consumer - Applications & Sites / Consumer Goods Points: 5.0
Sea Sick Agency: DentsuBos / Montréal + Consulat / Montréal + Graphiques M&H / Montréal Client: Henri Vézina Category: Consumer - Collateral / P.O.P. & In-Store - Campaign Points: 5.0
#CatchDrogon Agency: 360i / New York Client: HBO / Game of Thrones Category: Consumer - Branded Social Campaign / Branded Social Campaign Points: 5.0
Surfify Agency: BWM Dentsu / Sydney Client: SurfAid.org Category: Non-Profit - Social Media Page by an Organization / Social Media Page by an Organization Points: 5.0
Masahiromaruyama.com Agency: Dentsu / Tokyo + Dentsu Utama / Kuala Lumpur Client: Masahiro Maruyama Category: Consumer - Web / User Experience Points: 5.0
Priceless Pets Agency: NBS / Rio de Janeiro Client: Purina / Quatro Patinhas Category: CSR - Brands, Products & Services / Brands, Products & Services Points: 5.0

Kokuyo

Nameless Paints

Innovation - Package Design / Package Design

2016 Design Gold Pencil

75.0

Turner Colour Works

Painting of Paints

Craft - Illustration - Single or Series / Illustration - Single or Series

2016 Design Gold Pencil

25.0

Toyota

Open Road Project

Innovation - Experimental / Internal Projects / R&D / Experimental / Internal Projects / R&D

2016 Intellectual Property Gold Pencil

25.0

TV Tokyo

World Table Tennis Championships 2015

Consumer - Collateral Design / Posters - Series

2016 Design Silver Pencil

15.0

Aeon Fantasy

Game Spot Palo

Consumer - Brand Identity / Series

2016 Design Silver Pencil

15.0

TV Tokyo

World Table Tennis Championships 2015

Craft - Photography - Single or Series / Photography - Single or Series

2016 Design Silver Pencil

15.0

Forest Guardians Indonesia

Ghosts

CSR - Immersive / Immersive

2016 Responsive Environments Silver Pencil

15.0

Canon USA

Canon Photo Coach

Consumer - Digital / Data-Driven Personalization

2016 Direct Silver Pencil

15.0

Kirin

Green Name

Craft - Animation / Motion Graphics / Animation / Motion Graphics

2016 Interactive Bronze Pencil

10.0

Oscar Mayer

Sizzl

Consumer - Applications & Sites / Social Networks / Community

2016 Mobile Bronze Pencil

10.0

Oscar Mayer

Sizzl

Consumer - Brands, Products & Services / Community Building

2016 Public Relations Bronze Pencil

10.0

Nikkei

The Universe in the Mind ? Promoting the Science Literary Award ?

Consumer - Collateral Design / Posters - Single

2016 Design Merit Award

5.0

Kirin Company

Slice of Heartland

Consumer - Collateral Design / Posters - Series

2016 Design Merit Award

5.0

Aeon Fantasy

Game Spot Palo

Consumer - Collateral Design / Posters - Series

2016 Design Merit Award

5.0

Isetan Mitsukoshi

Spur Museum of Mode

Consumer - Collateral Design / P.O.P. & In-Store - Series

2016 Design Merit Award

5.0

Kyoto University

Genius Table 'Meanwhile In Kyoto'

Consumer - Collateral Design / Booklets, Brochures & Product Catalogues

2016 Design Merit Award

5.0

Keio University

Pearl-Brand Book 2

Consumer - Collateral Design / Booklets, Brochures & Product Catalogues

2016 Design Merit Award

5.0

Copywriters Club Nagoya

Power of Copy

Consumer - Publication Design / Book Cover Design

2016 Design Merit Award

5.0

The Yoshida Hideo Memorial Foundation

Studies of Graphic Design

Consumer - Publication Design / Magazine Cover Design

2016 Design Merit Award

5.0

The Mainichi Newspapers

Green Newspaper

CSR - Collateral Design - Single or Series / Collateral Design - Single or Series

2016 Design Merit Award

5.0

Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo

Pure Design

Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series

2016 Design Merit Award

5.0

Mie Prefecture

Reduce garbage for Ise Bay

Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series

2016 Design Merit Award

5.0

Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo

Pure Design

Non-Profit - Broadcast & Moving Image / Broadcast & Moving Image

2016 Design Merit Award

5.0

Heiwa Paper

Paper Sample Coaster

Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series

2016 Design Merit Award

5.0

Yoshida Hideo Memorial Foundation_Advertising Museum Tokyo

Pure Design

Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series

2016 Design Merit Award

5.0

Masahiro Maruyama

Masahiromaruyama.com

Consumer - Websites / Footwear, Clothing & Accessories

2016 Interactive Merit Award

5.0

Dimension Point / Avex Music Creative

Namie Amuro ?Anything? for Google Chrome

Innovation - Websites / Websites

2016 Interactive Merit Award

5.0

Dimension Point / Avex Music Creative

Namie Amuro ?Anything? for Google Chrome

Craft - Website Design / Website Design

2016 Interactive Merit Award

5.0

Masahiro Maruyama

Masahiromaruyama.com

Craft - Website Design / Website Design

2016 Interactive Merit Award

5.0

Canon USA

Canon Photo Coach

Consumer - Ambient / Environmental / Ambient / Environmental

2016 Direct Merit Award

5.0

Oscar Mayer

Sizzl

Consumer - Applications & Sites / Consumer Goods

2016 Mobile Merit Award

5.0

Henri Vézina

Sea Sick

Consumer - Collateral / P.O.P. & In-Store - Campaign

2016 Print & Outdoor Merit Award

5.0

HBO / Game of Thrones

#CatchDrogon

Consumer - Branded Social Campaign / Branded Social Campaign

2016 Social Media Merit Award

5.0

SurfAid.org

Surfify

Non-Profit - Social Media Page by an Organization / Social Media Page by an Organization

2016 Social Media Merit Award

5.0

Masahiro Maruyama

Masahiromaruyama.com

Consumer - Web / User Experience

2016 UX / UI Merit Award

5.0

Purina / Quatro Patinhas

Priceless Pets

CSR - Brands, Products & Services / Brands, Products & Services

2016 Public Relations Merit Award

5.0

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