The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Holding Company Rankings

 


Interpublic Group

Client

Title

Category

Award

Points

Nazis against Nazis – Germany's most involuntary charity walk Agency: GGH LOWE GmbH / Hamburg + Grabarz & Partner Werbeagentur GmbH / Hamburg Client: ZDK Gesellschaft Demokratische Kultur GmbH Category: Public Service - Experiential / Events, Competitions & Installations Points: 75.0
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Experiences / Brand Installations Points: 25.0
Nazis against Nazis – Germany's most involuntary charity walk Agency: GGH LOWE GmbH / Hamburg + Grabarz & Partner Werbeagentur GmbH / Hamburg Client: ZDK Gesellschaft Demokratische Kultur GmbH Category: Websites / Public Service / Non-Profit Points: 25.0
Unskippable: Cleaning Agency: The Martin Agency / Richmond Client: GEICO Category: Interactive Advertising / Other Interactive Media - Single Points: 25.0
Unskippable: Family Agency: The Martin Agency / Richmond Client: GEICO Category: Interactive Advertising / Other Interactive Media - Single Points: 25.0
Unskippable: High Five Agency: The Martin Agency / Richmond Client: GEICO Category: Interactive Advertising / Other Interactive Media - Single Points: 25.0
The World's Toughest Job Agency: Mullen / Boston Client: American Greetings Category: Online / Short Form Points: 25.0
Nazis against Nazis – Germany's most involuntary charity walk Agency: GGH LOWE GmbH / Hamburg + Grabarz & Partner Werbeagentur GmbH / Hamburg Client: ZDK Gesellschaft Demokratische Kultur GmbH Category: Direct Marketing / Ambient Media Points: 25.0
Unskippable Agency: The Martin Agency / Richmond Client: GEICO Category: Online Films & Video / Short Form - Series / Episodes Points: 25.0
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Mobile Applications / Media, Entertainment & Leisure Points: 25.0
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / Posters - Campaign Points: 25.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Print / Newspaper or Magazine - Campaign Points: 25.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Outdoor / Outdoor - Campaign Points: 25.0
Alvio Agency: R/GA / New York + Qol Devices / New York Client: Qol Devices Category: User Experience Design - Mobile / Utility Points: 25.0
Alvio Agency: Qol Devices / New York + R/GA / New York Client: Qol Devices Category: User Experience Design - Mobile / User Experience Points: 25.0
Dumb Ways to Die: The Games Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Websites / Branded Games Points: 15.0
PwC Extraordinary Challenges Agency: Deutsch / New York, NY Client: PwC Category: Websites / Corporate Website Points: 15.0
Unskippable: Elevator Agency: The Martin Agency / Richmond Client: GEICO Category: Interactive Advertising / Other Interactive Media - Single Points: 15.0
HomelessFonts Agency: The Cyranos//McCann / Barcelona Client: Fundació Arrels Category: Interactive Advertising / Public Service / Non-Profit Points: 15.0
SPEAKING EXCHANGE Agency: FCB BRASIL / Sao Paulo Client: CNA Category: Broadcast & Film / Branded Film Points: 15.0
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Gaming, Music & Mobile / Branded Mobile Points: 15.0
SPEAKING EXCHANGE Agency: FCB BRASIL / Sao Paulo Client: CNA Category: Online / Short Form Points: 15.0
The Pursuit Agency: R/GA / New York Client: Equinox Category: Intellectual Property & Products / Integrated Digital & Physical Products Points: 15.0
Hammerhead Agency: R/GA / New York + Hammerhead Navigation / New York Client: Hammerhead Navigation Category: Intellectual Property & Products / Integrated Digital & Physical Products Points: 15.0
Trailscape Agency: Hill Holliday / Boston Client: Merrell Category: Interiors / Commercial / Private / Other Points: 15.0
Xperia Aquatech Store Agency: FP7 / Dubai Client: Sony Mobile Communications Category: Experiential Advertising / Installations Points: 15.0
Captain Risky Agency: 303Lowe Sydney / Sydney Client: Budget Direct Category: Consumer Television / 60 Second - Single Points: 15.0
Dumb Ways to Die: The Games Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Mobile Applications / Branded Games Points: 15.0
Beats Music Agency: R/GA London / London Client: Beats Music Category: Mobile Applications / Media, Entertainment & Leisure Points: 15.0
MANGO Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / Posters - Single Points: 15.0
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / P.O.P. & In-Store - Campaign Points: 15.0
Ghita, The Social Shepherd Agency: BV McCann Erickson Romania / Bucharest Client: Vodafone Romania Category: Social Media / Branded Social Campaign Points: 15.0
Nazis against Nazis – Germany's most involuntary charity walk Agency: GGH LOWE GmbH / Hamburg + Grabarz & Partner Werbeagentur GmbH / Hamburg Client: ZDK Gesellschaft Demokratische Kultur GmbH Category: Social Media / Best Integrated Campaign Led by Social Points: 15.0
vw.com Agency: Deutsch / Los Angeles Client: Volkswagen Category: User Experience Design - Web / User Experience Points: 15.0
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral Design / Posters - Series Points: 10.0
Scandic To Go Agency: Prime Weber Shandwick / Stockholm Client: Scandic Hotels Category: Experiences / Brand Installations Points: 10.0
Samsung Holiday Dreams Agency: R/GA / New York Client: Samsung Telecommunications America Category: Broadcast & Moving Image / Short Films & Videos Points: 10.0
Samsung Holiday Dreams Agency: R/GA / New York Client: Samsung Telecommunications America Category: Broadcast & Moving Image / Animation Points: 10.0
The Pursuit Agency: R/GA / New York Client: Equinox Category: Interactive Advertising / Environmental / Experiential - Single Points: 10.0
Live From Space Agency: Mullen / Boston Client: National Geographic Channel Category: Websites / Travel, Entertainment & Leisure Points: 10.0
The Game Before the Game Agency: R/GA London / London + R/GA Los Angeles / Los Angeles Client: Beats By Dre Category: Online / Short Form Points: 10.0
Alvio Agency: Qol Devices / New York + R/GA / New York Client: Qol Devices Category: Intellectual Property & Products / Integrated Digital & Physical Products Points: 10.0
Beats Music Agency: R/GA London / London Client: Beats Music Category: Intellectual Property & Products / Software, Services, Programs & Platforms Points: 10.0
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Experiential Advertising / Events & Competitions Points: 10.0
A rainbow for the Rainbow Nation Agency: FCB South Africa (PTY) LTD / Johannesburg Client: Coca-Cola South Africa Category: Experiential Advertising / Installations Points: 10.0
Infrequent Flyers Club Agency: McCann Melbourne / Melbourne Client: Tigerair Category: Digital Direct Marketing / Websites, Microsites & Banners Points: 10.0
SPEAKING EXCHANGEAll that over 500 thousand students of CNA wish is to speak English fluently. But not ev Agency: FCB BRASIL / Sao Paulo Client: CNA Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 10.0
If They Explain It With Football, You Get It Agency: LOLA Lowe & Partners / Madrid Client: LIBERO/FOOTBALL MAGAZINE Category: Consumer Television / 60 Second - Campaign Points: 10.0
Captain Risky Agency: 303Lowe Sydney / Sydney Client: Budget Direct Category: Cinema Advertising / Short Form - :90 & Under - Single Points: 10.0
The Game Before The Game Agency: R/GA London / London + R/GA Los Angeles / Los Angeles Client: Beats By Dre Category: Video Craft / Direction Points: 10.0

ZDK Gesellschaft Demokratische Kultur GmbH

Nazis against Nazis – Germany's most involuntary charity walk

Public Service - Experiential / Events, Competitions & Installations

2015 Cross-Platform Gold Pencil

75.0

Teatreneu

Pay Per Laugh

Experiences / Brand Installations

2015 Design Gold Pencil

25.0

ZDK Gesellschaft Demokratische Kultur GmbH

Nazis against Nazis – Germany's most involuntary charity walk

Websites / Public Service / Non-Profit

2015 Interactive Gold Pencil

25.0

GEICO

Unskippable: Cleaning

Interactive Advertising / Other Interactive Media - Single

2015 Interactive Gold Pencil

25.0

GEICO

Unskippable: Family

Interactive Advertising / Other Interactive Media - Single

2015 Interactive Gold Pencil

25.0

GEICO

Unskippable: High Five

Interactive Advertising / Other Interactive Media - Single

2015 Interactive Gold Pencil

25.0

American Greetings

The World's Toughest Job

Online / Short Form

2015 Branded Entertainment Gold Pencil

25.0

ZDK Gesellschaft Demokratische Kultur GmbH

Nazis against Nazis – Germany's most involuntary charity walk

Direct Marketing / Ambient Media

2015 Direct Gold Pencil

25.0

GEICO

Unskippable

Online Films & Video / Short Form - Series / Episodes

2015 Film Gold Pencil

25.0

Teatreneu

Pay Per Laugh

Mobile Applications / Media, Entertainment & Leisure

2015 Mobile Gold Pencil

25.0

Perfetti Van Melle / Big Babol

FRUITS

Collateral / Posters - Campaign

2015 Print & Outdoor Gold Pencil

25.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Print / Newspaper or Magazine - Campaign

2015 Print & Outdoor Gold Pencil

25.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Outdoor / Outdoor - Campaign

2015 Print & Outdoor Gold Pencil

25.0

Qol Devices

Alvio

User Experience Design - Mobile / Utility

2015 UX / UI Gold Pencil

25.0

Qol Devices

Alvio

User Experience Design - Mobile / User Experience

2015 UX / UI Gold Pencil

25.0

Metro Trains

Dumb Ways to Die: The Games

Websites / Branded Games

2015 Interactive Silver Pencil

15.0

PwC

PwC Extraordinary Challenges

Websites / Corporate Website

2015 Interactive Silver Pencil

15.0

GEICO

Unskippable: Elevator

Interactive Advertising / Other Interactive Media - Single

2015 Interactive Silver Pencil

15.0

Fundació Arrels

HomelessFonts

Interactive Advertising / Public Service / Non-Profit

2015 Interactive Silver Pencil

15.0

CNA

SPEAKING EXCHANGE

Broadcast & Film / Branded Film

2015 Branded Entertainment Silver Pencil

15.0

Teatreneu

Pay Per Laugh

Gaming, Music & Mobile / Branded Mobile

2015 Branded Entertainment Silver Pencil

15.0

CNA

SPEAKING EXCHANGE

Online / Short Form

2015 Branded Entertainment Silver Pencil

15.0

Equinox

The Pursuit

Intellectual Property & Products / Integrated Digital & Physical Products

2015 Intellectual Property Silver Pencil

15.0

Hammerhead Navigation

Hammerhead

Intellectual Property & Products / Integrated Digital & Physical Products

2015 Intellectual Property Silver Pencil

15.0

Merrell

Trailscape

Interiors / Commercial / Private / Other

2015 Responsive Environments Silver Pencil

15.0

Sony Mobile Communications

Xperia Aquatech Store

Experiential Advertising / Installations

2015 Cross-Platform Silver Pencil

15.0

Budget Direct

Captain Risky

Consumer Television / 60 Second - Single

2015 Film Silver Pencil

15.0

Metro Trains

Dumb Ways to Die: The Games

Mobile Applications / Branded Games

2015 Mobile Silver Pencil

15.0

Beats Music

Beats Music

Mobile Applications / Media, Entertainment & Leisure

2015 Mobile Silver Pencil

15.0

Perfetti Van Melle / Big Babol

MANGO

Collateral / Posters - Single

2015 Print & Outdoor Silver Pencil

15.0

Perfetti Van Melle / Big Babol

FRUITS

Collateral / P.O.P. & In-Store - Campaign

2015 Print & Outdoor Silver Pencil

15.0

Vodafone Romania

Ghita, The Social Shepherd

Social Media / Branded Social Campaign

2015 Social Media Silver Pencil

15.0

ZDK Gesellschaft Demokratische Kultur GmbH

Nazis against Nazis – Germany's most involuntary charity walk

Social Media / Best Integrated Campaign Led by Social

2015 Social Media Silver Pencil

15.0

Volkswagen

vw.com

User Experience Design - Web / User Experience

2015 UX / UI Silver Pencil

15.0

Perfetti Van Melle / Big Babol

FRUITS

Collateral Design / Posters - Series

2015 Design Bronze Pencil

10.0

Scandic Hotels

Scandic To Go

Experiences / Brand Installations

2015 Design Bronze Pencil

10.0

Samsung Telecommunications America

Samsung Holiday Dreams

Broadcast & Moving Image / Short Films & Videos

2015 Design Bronze Pencil

10.0

Samsung Telecommunications America

Samsung Holiday Dreams

Broadcast & Moving Image / Animation

2015 Design Bronze Pencil

10.0

Equinox

The Pursuit

Interactive Advertising / Environmental / Experiential - Single

2015 Interactive Bronze Pencil

10.0

National Geographic Channel

Live From Space

Websites / Travel, Entertainment & Leisure

2015 Interactive Bronze Pencil

10.0

Beats By Dre

The Game Before the Game

Online / Short Form

2015 Branded Entertainment Bronze Pencil

10.0

Qol Devices

Alvio

Intellectual Property & Products / Integrated Digital & Physical Products

2015 Intellectual Property Bronze Pencil

10.0

Beats Music

Beats Music

Intellectual Property & Products / Software, Services, Programs & Platforms

2015 Intellectual Property Bronze Pencil

10.0

Teatreneu

Pay Per Laugh

Experiential Advertising / Events & Competitions

2015 Cross-Platform Bronze Pencil

10.0

Coca-Cola South Africa

A rainbow for the Rainbow Nation

Experiential Advertising / Installations

2015 Cross-Platform Bronze Pencil

10.0

Tigerair

Infrequent Flyers Club

Digital Direct Marketing / Websites, Microsites & Banners

2015 Direct Bronze Pencil

10.0

CNA

SPEAKING EXCHANGEAll that over 500 thousand students of CNA wish is to speak English fluently. But not ev

Digital Direct Marketing / Social Media & Viral Marketing

2015 Direct Bronze Pencil

10.0

LIBERO/FOOTBALL MAGAZINE

If They Explain It With Football, You Get It

Consumer Television / 60 Second - Campaign

2015 Film Bronze Pencil

10.0

Budget Direct

Captain Risky

Cinema Advertising / Short Form - :90 & Under - Single

2015 Film Bronze Pencil

10.0

Beats By Dre

The Game Before The Game

Video Craft / Direction

2015 Film Bronze Pencil

10.0

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