The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Award
#
One Show
Holding Company Rankings
Interpublic Group
Client
Title
Category
Award
Points
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Virtual Reality (VR)
Points: 50.0
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Digital Installations
Points: 25.0
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Interactive / Ambient / Immersive
Points: 25.0
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Virtual Reality (VR)
Points: 25.0
VR Power Trainer
Agency: R/GA / Buenos Aires Client: PowerChair Football Argentina Category: Ambient / Immersive / Virtual Reality (VR)
Points: 10.0
TacoBot
Agency: Deutsch / Los Angeles Client: Taco Bell Category: Innovation in Interactive / Online
Points: 10.0
SONGS OF VIOLENCE
Agency: FCB BRASIL / São Paulo Client: ESTADAO DIGITAL Category: Online Advertising / Banners
Points: 5.0
LET US BULLY YOU - IN VIRTUAL REALITY
Agency: McCANN / Stockholm + Colony / Stockholm + Giants & Toys / Stockholm + MediaMonks / Stockholm Client: UR (The Swedish Educational Broadcast Company) Category: Ambient / Immersive / Virtual Reality (VR)
Points: 5.0
NIKEiD VR Studio
Agency: R/GA / Buenos Aires Client: Nike Category: Ambient / Immersive / Virtual Reality (VR)
Points: 5.0
Change Please
Agency: FCB Inferno / London Client: Change Please and the Big Issue Category: Self-Promotion
Points: 5.0
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Craft / Visual Effects / Animation
Points: 5.0
Through the Dark
Agency: R/GA / Sydney Client: Google Category: Craft / Visual Effects / Animation
Points: 5.0
The Field Trip to Mars
Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Craft / Dynamic Data Visualization
Points: 5.0
Venmo Micro Hack
Agency: Deutsch / New York Client: WATERisLIFE Category: Innovation in Interactive / Online
Points: 5.0
#TwitterHaloWars
Agency: 215 McCann / San Francisco + Twitter / San Francisco Client: Microsoft Xbox Category: Innovation in Interactive / Gaming
Points: 5.0