The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Interpublic Group
Client
Title
Category
Award
Points
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Experiential / Virtual Events - Livestream
Points: 45.00
Unseen Players
Agency: MullenLowe Delta / Quito Client: Banco Pichincha Category: Experiential / Live / In-Person Events
Points: 9.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Craft / Use of Technology
Points: 3.00
Project Dark Horse
Agency: R/GA / Shanghai Client: Nike Category: Long Form Video / Series / Episodic
Points: 3.00
Black Santa
Agency: WMcCann / Rio de Janeiro + Globo Network / Rio de Janeiro + Sonido Antro / Rio de Janeiro + Craft / São Paulo Client: Coca-Cola Category: Full Length Video / Single or Series / Episodic
Points: 3.00
Hulu Sellouts x Dame D.O.L.L.A.
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + The Den Editorial / Los Angeles + Hungry Man Productions / Los Angeles Client: Hulu Category: Audio
Points: 3.00
UNBOXING
Agency: FCB&FiRe / Madrid Client: Netflix / PlayStation Category: Experiential / Virtual Events - Livestream
Points: 3.00
Live from the Library
Agency: FCB / Chicago + Lord + Thomas / Chicago Client: Chicago Public Library Category: Experiential / Virtual Events - Pre-Recorded
Points: 3.00
Hulu Has Live Sports: The Deepfake
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + Hungry Man Productions / Los Angeles Client: Hulu Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Verizon Fortnite Stadium
Agency: R/GA / New York + Momentum Worldwide / New York Client: Verizon Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Experiential / Virtual Events - Livestream
Award:
2021 Branded Entertainment Gold Pencil
Points:
45.00
Client:
Banco Pichincha
Title:
Unseen Players
Category:
Experiential / Live / In-Person Events
Award:
2021 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
Woojer
Title:
SICK BEATS
Category:
Craft / Use of Technology
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Nike
Title:
Project Dark Horse
Category:
Long Form Video / Series / Episodic
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Coca-Cola
Title:
Black Santa
Category:
Full Length Video / Single or Series / Episodic
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Hulu
Title:
Hulu Sellouts x Dame D.O.L.L.A.
Category:
Audio
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Netflix / PlayStation
Title:
UNBOXING
Category:
Experiential / Virtual Events - Livestream
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Chicago Public Library
Title:
Live from the Library
Category:
Experiential / Virtual Events - Pre-Recorded
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Hulu
Title:
Hulu Has Live Sports: The Deepfake
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Branded Entertainment Merit Award
Points:
3.00