The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Integrated
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Fusion Pencil
- Green Pencil
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Music & Sound Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Gold Pencil
- Merit
#
One Show
Holding Company Rankings
Interpublic Group
Client
Title
Category
Award
Points
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Brand Partnerships
Points: 45.00
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago Client: Michelob ULTRA Category: Innovation & Transformation / Innovation in Integrated
Points: 45.00
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago Client: City of Chicago Category: Integrated Branding Campaign
Points: 3.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Integrated Branding Campaign
Points: 3.00
Supporting Independents
Agency: R/GA / New York Client: Shopify Category: Integrated Branding Campaign
Points: 3.00
Up The Vote
Agency: R/GA California / San Francisco Client: Reddit Category: Integrated Branding Campaign
Points: 3.00
Verizon Fortnite Stadium
Agency: R/GA / New York + Momentum Worldwide / New York Client: Verizon Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
EVERYBODY IN
Agency: McCann / Detroit + Momentum Worldwide / New York + Weber Shandwick / Detroit + Commonwealth McCann / Detroit Client: General Motors Category: Brand Transformation
Points: 3.00
Xbox Series X: Made From Dreams
Agency: 215 McCann / San Francisco + Microsoft Xbox / Redmond Client: Microsoft Xbox Category: Innovation & Transformation / Innovation in Integrated
Points: 3.00