The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Interpublic Group
Client
Title
Category
Award
Points
Long Term
Agency: FCB / Toronto Client: Canadian Down Syndrome Society Category: Penta Pencil
Points: 150.00
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London Client: The Swedish Food Federation Category: Best of Health & Wellness
Points: 90.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Best of Interactive & Mobile Craft
Points: 90.00
Turnstile Turbines
Agency: Weber Shandwick / Paris + McCann / Paris + Mediabrand / Paris Client: Iberdrola Category: Best of IP & Product Design
Points: 90.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Best of Pharma
Points: 90.00
Portuguese (Re)Constitution
Agency: FCB Lisboa / Lisbon + Penguin Random House Portugal Client: Penguin Random House Portugal Category: Editorial / Books
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Experiential / In-Person Events
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Craft / Use of Technology
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Innovation & Transformation / Innovation in Branded Entertainment
Points: 45.00
Portuguese (Re)Constitution
Agency: FCB Lisboa / Lisbon + Penguin Random House Portugal Client: Penguin Random House Portugal Category: Craft / Illustration
Points: 45.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Websites / Desktop & Responsive
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Digital Installations / Interactive & Immersive
Points: 45.00
Breakchains With Blockchain
Agency: Horizon FCB / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus / Novo Hamburgo Client: Children of Female Prisoners' Association Category: NFTs
Points: 45.00
Portuguese (Re)Constitution
Agency: FCB Lisboa / Lisbon + Penguin Random House Portugal Client: Penguin Random House Portugal Category: Booklets / Books / Brochures
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Craft / Use of Technology
Points: 45.00
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London Client: The Swedish Food Federation Category: Branded Content
Points: 45.00
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London Client: The Swedish Food Federation Category: Film
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Craft / Use of Technology
Points: 45.00
Turnstile Turbines
Agency: Weber Shandwick / Paris + McCann / Paris + Mediabrand / Paris Client: Iberdrola Category: Innovation & Transformation / Innovation in IP & Product Design
Points: 45.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Digital Product / Promotional
Points: 45.00
A Song For Every CMO - Mastercard
Agency: FCB / New York + Spotify + Wave Studios Client: Spotify Advertising Category: Custom Content
Points: 45.00
Spellbound
Agency: Prime Weber Shandwick / Stockholm + Visit Sweden / Stockholm Client: Visit Sweden Category: Experiential Radio & Audio
Points: 45.00
The Mindsets Paper
Agency: FCB / Toronto Client: Canadian Down Syndrome Society Category: Creative Effectiveness / Non-Profit / Charity
Points: 45.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Creative Use of Data
Points: 45.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Craft / Use of Technology
Points: 45.00
The Outside In Experiment
Agency: Area 23, an IPG Health Company / New York + Ritmika Audio Arts / São Paulo + Horizon Therapeutics / Deerfield Client: Horizon Therapeutics Category: Film
Points: 45.00
The Outside In Experiment
Agency: Area 23, an IPG Health Company / New York + Ritmika Audio Arts / São Paulo + Horizon Therapeutics / Deerfield Client: Horizon Therapeutics Category: Craft / Art Direction
Points: 45.00
Gout Revisited
Agency: Area 23, an IPG Health Company / New York + Horizon Therapeutics / Chicago + NORTE / São Paulo + CANJA Audio Culture / São Francisco Client: Horizon Therapeutics Category: Craft / Art Direction
Points: 45.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Innovation & Transformation / Innovation in Pharma
Points: 45.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Data Visualization / Dynamic / Responsive
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Use of Technology
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Innovation & Transformation / Innovation in Data
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Craft / Use of Technology
Points: 45.00
MOCA
Agency: R/GA Australia Client: Museum of Chinese in Australia Category: Brand Identity / System
Points: 21.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 21.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Data Visualization / Static or Dynamic
Points: 21.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Spatial Design / Experiential & Immersive
Points: 21.00
Chatpat
Agency: FCB India Group / Gurugram + Kinnect / Mumbai + FCB / Chicago + Lord + Thomas / Chicago Client: SOS Children's Villages Category: Online & Mobile Video / Online-only Video - Series
Points: 21.00
Non-Fungible Testicles
Agency: MRM / New York + Versus / New York + MISHKA NYC / Willowick + Ritmika Audio Arts / São Paulo Client: Movember Category: NFTs
Points: 21.00
Dream Drop
Agency: FCB / Toronto Client: Lotto Max Category: Physical Products & Apparel
Points: 21.00
Melting Icon
Agency: LOLA MullenLowe / Madrid + Unilever / Rotterdam Client: Unilever / Magnum Category: Craft / Illustration
Points: 21.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Events / Hybrid
Points: 21.00
Breakchains With Blockchain
Agency: Horizon FCB / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus / Novo Hamburgo Client: Children of Female Prisoners' Association Category: Ecommerce
Points: 21.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA Client: AB InBev / Michelob ULTRA Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 21.00
Beyond Words
Agency: Area 23, an IPG Health Company / New York Client: Keylu Category: Online & Mobile
Points: 21.00
The Unwearable Collection
Agency: Area 23, an IPG Health Company / New York + Boehringer Ingelheim / Ridgefield + Dalmatian Cow / Los Angeles + Ritmika Audio Arts / São Paulo Client: Boehringer Ingelheim Category: Craft / Art Direction
Points: 21.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Craft / Use of Technology
Points: 21.00
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London Client: Horizon Therapeutics Category: Innovation & Transformation / Innovation in Health & Wellness
Points: 21.00
Client:
Canadian Down Syndrome Society
Title:
Long Term
Category:
Penta Pencil
Award:
2023 Penta Pencil Penta Pencil
Points:
150.00
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Best of Health & Wellness
Award:
2023 Health & Wellness Best of Discipline Pencil
Points:
90.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Best of Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Best of Discipline Pencil
Points:
90.00
Client:
Iberdrola
Title:
Turnstile Turbines
Category:
Best of IP & Product Design
Award:
2023 IP & Product Design Best of Discipline Pencil
Points:
90.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Best of Pharma
Award:
2023 Pharma Best of Discipline Pencil
Points:
90.00
Client:
Penguin Random House Portugal
Title:
Portuguese (Re)Constitution
Category:
Editorial / Books
Award:
2023 Design Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Experiential / In-Person Events
Award:
2023 Branded Entertainment Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Craft / Use of Technology
Award:
2023 Branded Entertainment Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Innovation & Transformation / Innovation in Branded Entertainment
Award:
2023 Branded Entertainment Gold Pencil
Points:
45.00
Client:
Penguin Random House Portugal
Title:
Portuguese (Re)Constitution
Category:
Craft / Illustration
Award:
2023 Design Gold Pencil
Points:
45.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Websites / Desktop & Responsive
Award:
2023 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2023 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Digital Installations / Interactive & Immersive
Award:
2023 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
Children of Female Prisoners' Association
Title:
Breakchains With Blockchain
Category:
NFTs
Award:
2023 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
Penguin Random House Portugal
Title:
Portuguese (Re)Constitution
Category:
Booklets / Books / Brochures
Award:
2023 Print & Promotional Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
Touch Card
Category:
Physical Products
Award:
2023 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Craft / Use of Technology
Award:
2023 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Branded Content
Award:
2023 Health & Wellness Gold Pencil
Points:
45.00
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Film
Award:
2023 Health & Wellness Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Craft / Use of Technology
Award:
2023 Out of Home Gold Pencil
Points:
45.00
Client:
Iberdrola
Title:
Turnstile Turbines
Category:
Innovation & Transformation / Innovation in IP & Product Design
Award:
2023 IP & Product Design Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Digital Product / Promotional
Award:
2023 IP & Product Design Gold Pencil
Points:
45.00
Client:
Spotify Advertising
Title:
A Song For Every CMO - Mastercard
Category:
Custom Content
Award:
2023 Radio & Audio Gold Pencil
Points:
45.00
Client:
Visit Sweden
Title:
Spellbound
Category:
Experiential Radio & Audio
Award:
2023 Radio & Audio Gold Pencil
Points:
45.00
Client:
Canadian Down Syndrome Society
Title:
The Mindsets Paper
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2023 Creative Effectiveness Gold Pencil
Points:
45.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Craft / Use of Technology
Award:
2023 Pharma Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
The Outside In Experiment
Category:
Film
Award:
2023 Pharma Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
The Outside In Experiment
Category:
Craft / Art Direction
Award:
2023 Pharma Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
Gout Revisited
Category:
Craft / Art Direction
Award:
2023 Pharma Gold Pencil
Points:
45.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Innovation & Transformation / Innovation in Pharma
Award:
2023 Pharma Gold Pencil
Points:
45.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Data Visualization / Dynamic / Responsive
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Use of Technology
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Innovation & Transformation / Innovation in Data
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Craft / Use of Technology
Award:
2023 Integrated Gold Pencil
Points:
45.00
Client:
Museum of Chinese in Australia
Title:
MOCA
Category:
Brand Identity / System
Award:
2023 Design Silver Pencil
Points:
21.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2023 Branded Entertainment Silver Pencil
Points:
21.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Data Visualization / Static or Dynamic
Award:
2023 Design Silver Pencil
Points:
21.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Spatial Design / Experiential & Immersive
Award:
2023 Design Silver Pencil
Points:
21.00
Client:
SOS Children's Villages
Title:
Chatpat
Category:
Online & Mobile Video / Online-only Video - Series
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
Movember
Title:
Non-Fungible Testicles
Category:
NFTs
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
Lotto Max
Title:
Dream Drop
Category:
Physical Products & Apparel
Award:
2023 Print & Promotional Silver Pencil
Points:
21.00
Client:
Unilever / Magnum
Title:
Melting Icon
Category:
Craft / Illustration
Award:
2023 Print & Promotional Silver Pencil
Points:
21.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Events / Hybrid
Award:
2023 Experiential & Immersive Silver Pencil
Points:
21.00
Client:
Children of Female Prisoners' Association
Title:
Breakchains With Blockchain
Category:
Ecommerce
Award:
2023 Experiential & Immersive Silver Pencil
Points:
21.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2023 Experiential & Immersive Silver Pencil
Points:
21.00
Client:
Keylu
Title:
Beyond Words
Category:
Online & Mobile
Award:
2023 Health & Wellness Silver Pencil
Points:
21.00
Client:
Boehringer Ingelheim
Title:
The Unwearable Collection
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Silver Pencil
Points:
21.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Silver Pencil
Points:
21.00
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Innovation & Transformation / Innovation in Health & Wellness
Award:
2023 Health & Wellness Silver Pencil
Points:
21.00
