The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


Omnicom Group

Client

Title

Category

Award

Points

Shoplifters Agency: adam&eveDDB / London + Blink / London + Zenith Optimedia (media agency) / London + The Mill / London Client: Harvey Nichols Category: Consumer - Online / Short Form Videos Points: 25.0
Adoptable Trends Agency: Dieste / Dallas Client: Dallas Pets Alive Category: Consumer - Other Branded Content / Custom Content Points: 15.0
Unforgotten Soldiers Agency: DDB Group New Zealand / Auckland Client: SKY TV Category: Consumer - Other Branded Content / Live Events Points: 15.0
Close To Home Agency: BBDO / New York Client: AT&T Category: Craft - Music / Sound / Music / Sound Points: 15.0
Becoming Beckham Agency: adam&eveDDB / London + Sonny / London + Marshall Street Editors / London + The Mill / London Client: H&M Category: Consumer - Online / Long Form Videos Points: 10.0
The Snickers Write-off Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Consumer - Online / Branded Documentary Points: 5.0
Play My Tweet Agency: BBDO / New York Client: Foot Locker Category: Consumer - Gaming & Mobile / Branded Gaming Points: 5.0
Witness Greatness Compton Agency: TBWA Chiat Day / Los Angeles + Alldayeveryday / Los Angeles + Cut & Run / Los Angeles + Apache / Los Angeles Client: The Grammys Category: Consumer - Music / Creative Use of Music Supporting a Brand Points: 5.0
Move Update. The Open Source Project Agency: DDB&tribal / Warsaw Client: McDonald's Polska Category: CSR - Branded Gaming & Mobile / Branded Gaming & Mobile Points: 5.0
Wonderful Hold Music Agency: Clemenger BBDO / Melbourne Client: Myer Category: CSR - Music / Music Points: 5.0
GE Podcast Theatre presents The Message Agency: BBDO / New York Client: GE Category: Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment Points: 5.0
Close To Home Agency: BBDO / New York Client: AT&T Category: Craft - Direction / Direction Points: 5.0
Close To Home Agency: BBDO / New York Client: AT&T Category: Craft - Cinematography / Cinematography Points: 5.0
I Skip Leg Day Agency: BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin Client: Mercedes-Benz Category: Craft - Music / Sound / Music / Sound Points: 5.0

Harvey Nichols

Shoplifters

Consumer - Online / Short Form Videos

2016 Branded Entertainment Gold Pencil

25.0

Dallas Pets Alive

Adoptable Trends

Consumer - Other Branded Content / Custom Content

2016 Branded Entertainment Silver Pencil

15.0

SKY TV

Unforgotten Soldiers

Consumer - Other Branded Content / Live Events

2016 Branded Entertainment Silver Pencil

15.0

AT&T

Close To Home

Craft - Music / Sound / Music / Sound

2016 Branded Entertainment Silver Pencil

15.0

H&M

Becoming Beckham

Consumer - Online / Long Form Videos

2016 Branded Entertainment Bronze Pencil

10.0

Mars Chocolate North America/Snickers

The Snickers Write-off

Consumer - Online / Branded Documentary

2016 Branded Entertainment Merit Award

5.0

Foot Locker

Play My Tweet

Consumer - Gaming & Mobile / Branded Gaming

2016 Branded Entertainment Merit Award

5.0

The Grammys

Witness Greatness Compton

Consumer - Music / Creative Use of Music Supporting a Brand

2016 Branded Entertainment Merit Award

5.0

McDonald's Polska

Move Update. The Open Source Project

CSR - Branded Gaming & Mobile / Branded Gaming & Mobile

2016 Branded Entertainment Merit Award

5.0

Myer

Wonderful Hold Music

CSR - Music / Music

2016 Branded Entertainment Merit Award

5.0

GE

GE Podcast Theatre presents The Message

Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment

2016 Branded Entertainment Merit Award

5.0

AT&T

Close To Home

Craft - Direction / Direction

2016 Branded Entertainment Merit Award

5.0

AT&T

Close To Home

Craft - Cinematography / Cinematography

2016 Branded Entertainment Merit Award

5.0

Mercedes-Benz

I Skip Leg Day

Craft - Music / Sound / Music / Sound

2016 Branded Entertainment Merit Award

5.0

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