The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Omnicom Group
Client
Title
Category
Award
Points
Dream
Agency: DDB / New York Client: Wildlife Conservation Film Festival Category: Cinema Advertising
Points: 25.0
Evan
Agency: BBDO / New York + Smuggler / Los Angeles Client: Sandy Hook Promise Category: Online Films & Video / Short Form - Single
Points: 25.0
Spanish Lessons
Agency: ALMA DDB. / Miami Client: Netflix - Narcos Category: Online Films & Video / Short Form - Campaign
Points: 15.0
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London Client: H&M Category: Online Films & Video / Long Form - Single
Points: 15.0
Spanish Lessons
Agency: ALMA DDB. / Miami Client: Netflix - Narcos Category: Under 100K Budget
Points: 15.0
The Boys
Agency: Clemenger BBDO / Melbourne Client: Pacific Brands Underwear Group (Australia) Category: Television / Short Form - Campaign
Points: 15.0
Dream
Agency: DDB / New York Client: Wildlife Conservation Film Festival Category: Online Films & Video / Short Form - Single
Points: 15.0
Unfairy Tales
Agency: 180LA / Santa Monica + House of Colors / Los Angeles + Consulado / Sao Paulo + Bubba's Chop Shop, Gilles + Cecilie Studio / Paris Client: UNICEF Category: Online Films & Video / Short Form - Campaign
Points: 10.0
Unacceptable Acceptance Letters
Agency: Goodby Silverstein & Partners / San Francisco + PRETTYBIRD / Culver City + Cut + Run / San Francisco + Spy Post / San Francisco Client: The Hunting Ground C/O Chain Camera Pictures Category: Under 100K Budget
Points: 10.0
Swap
Agency: BBDO / New York + O Positive / New York Client: Foot Locker Kids Category: Television / Short Form - Single
Points: 10.0
Romance
Agency: adam&eveDDB / London + Mediacom and Starcom / London + Outsider / London + The Mill / London Client: Mars - Skittles Category: Television / Short Form - Single
Points: 10.0
Buster The Boxer
Agency: adam&eveDDB / London + Blink Productions / London + Manning Gotlieb OMD / London + Leland Music / London Client: John Lewis Category: Television / Long Form - Single
Points: 10.0
Dads #ShareTheLoad
Agency: BBDO India / Mumbai Client: P&G India Category: Online Films & Video / Short Form - Single
Points: 5.0
Blood
Agency: AMV BBDO / London Client: SCA Bodyform Category: Online Films & Video / Short Form - Single
Points: 5.0
Unimpossible FIlms
Agency: BBDO / New York Client: GE Category: Online Films & Video / Short Form - Campaign
Points: 5.0
Ticket Twosdays
Agency: BBDO / New York + Arts & Sciences / New York Client: AT&T Category: Online Films & Video / Short Form - Campaign
Points: 5.0
Are you my Grandma?
Agency: Goodby Silverstein & Partners / San Francisco + Hungry Man / Los Angeles + HutchCo / Los Angeles + Theme Cloud / Bluffton Client: GRANDMA's Cookies Category: Online Films & Video / Short Form - Campaign
Points: 5.0
The Unseen
Agency: BBDO / New York + Anonymous Content / Los Angeles Client: AT&T Category: Online Films & Video / Long Form - Single
Points: 5.0
Road Trip
Agency: adam&eveDDB / London + Sonny /MJZ / London + Factory / London + Glassworks / London Client: H&M Category: Online Films & Video / Long Form - Single
Points: 5.0
Halloween
Agency: TBWA\Paris / Boulogne-Billancourt + TBWA\Else / Boulogne-Billancourt Client: Burns & Smiles Category: Online Films & Video / Long Form - Single
Points: 5.0
The Toughest Letter
Agency: Energy BBDO / Chicago Client: Off The Street Club Category: Under 100K Budget
Points: 5.0
#GetOutOfOffice
Agency: adam&eveDDB / London + PHD / London + Blink / London + The Mill / London Client: Virgin Atlantic Category: Under 100K Budget
Points: 5.0
Britalia
Agency: adam&eveDDB / London + Zenith Optimedia / London + Indy8 / London + MPC / London Client: Harvey Nichols Category: Under 100K Budget
Points: 5.0
Snapchat Bug
Agency: TBWA\Santiago Mangada Puno / Makati Client: Smart Communications Inc Category: Under 100K Budget
Points: 5.0
GAY TURTLE
Agency: TBWA\ / Istanbul Client: Amnesty International Category: Under 100K Budget
Points: 5.0
Snickers Live Super Bowl Ad
Agency: BBDO / New York + O Positive / New York Client: Mars Chocolate North America - Snickers Category: Innovation in Film / Television / Cinema
Points: 5.0
Evan
Agency: BBDO / New York + Smuggler / Los Angeles Client: Sandy Hook Promise Category: Innovation in Film / Online
Points: 5.0
Stop the Hunger
Agency: Impact BBDO / Dubai Client: Mars Category: Innovation in Film / Online
Points: 5.0
smart - radically open / First Date
Agency: BBDO GmbH / Berlin Client: Daimler AG, smart Category: Television / Short Form - Single
Points: 5.0
Passive Aggressive
Agency: BBDO / New York + O Positive / Los Angeles Client: FedEx Category: Television / Short Form - Single
Points: 5.0
Ticket Twosdays
Agency: BBDO / New York + Arts & Sciences / Los Angeles Client: AT&T Category: Television / Short Form - Campaign
Points: 5.0
The Human Family
Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple Category: Television / Long Form - Single
Points: 5.0
Halloween
Agency: TBWA\Paris / Boulogne-Billancourt + TBWA\Else / Boulogne-Billancourt Client: Burns & Smiles Category: Television / Long Form - Single
Points: 5.0
Britalia
Agency: adam&eveDDB / London + Zenith Optimedia / London + Indy8 / London + MPC / London Client: Harvey Nichols Category: Cinema Advertising
Points: 5.0
Usain Bolt | The Boy Who Learned to Fly | Gatorade
Agency: TBWA\Chiat\Day / Los Angeles Client: Gatorade Category: Cinema Advertising
Points: 5.0
Dark to Light
Agency: BBDO / New York Client: Mars Petcare / Pedigree Category: Online Films & Video / Short Form - Single
Points: 5.0
Judo Kid
Agency: BBDO / New York + Smuggler / Los Angeles Client: American Family Insurance Category: Online Films & Video / Short Form - Single
Points: 5.0
Dillan's Voice
Agency: TBWA\Media Arts Lab / Los Angeles + Tool of North America / Los Angeles Client: Apple Category: Online Films & Video / Short Form - Single
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Online Films & Video / Short Form - Single
Points: 5.0
Stroll
Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple Category: Online Films & Video / Short Form - Single
Points: 5.0
Client:
Wildlife Conservation Film Festival
Title:
Dream
Category:
Cinema Advertising
Award:
2017 Film Gold Pencil
Points:
25.0
Client:
Sandy Hook Promise
Title:
Evan
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Gold Pencil
Points:
25.0
Client:
Netflix - Narcos
Title:
Spanish Lessons
Category:
Online Films & Video / Short Form - Campaign
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
H&M
Title:
Come Together
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
Netflix - Narcos
Title:
Spanish Lessons
Category:
Under 100K Budget
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
Pacific Brands Underwear Group (Australia)
Title:
The Boys
Category:
Television / Short Form - Campaign
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
Wildlife Conservation Film Festival
Title:
Dream
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
UNICEF
Title:
Unfairy Tales
Category:
Online Films & Video / Short Form - Campaign
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
The Hunting Ground C/O Chain Camera Pictures
Title:
Unacceptable Acceptance Letters
Category:
Under 100K Budget
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
Foot Locker Kids
Title:
Swap
Category:
Television / Short Form - Single
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
Mars - Skittles
Title:
Romance
Category:
Television / Short Form - Single
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
John Lewis
Title:
Buster The Boxer
Category:
Television / Long Form - Single
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
P&G India
Title:
Dads #ShareTheLoad
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
SCA Bodyform
Title:
Blood
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
GE
Title:
Unimpossible FIlms
Category:
Online Films & Video / Short Form - Campaign
Award:
2017 Film Merit Award
Points:
5.0
Client:
AT&T
Title:
Ticket Twosdays
Category:
Online Films & Video / Short Form - Campaign
Award:
2017 Film Merit Award
Points:
5.0
Client:
GRANDMA's Cookies
Title:
Are you my Grandma?
Category:
Online Films & Video / Short Form - Campaign
Award:
2017 Film Merit Award
Points:
5.0
Client:
AT&T
Title:
The Unseen
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
H&M
Title:
Road Trip
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Burns & Smiles
Title:
Halloween
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Off The Street Club
Title:
The Toughest Letter
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Virgin Atlantic
Title:
#GetOutOfOffice
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Britalia
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
ANZ
Title:
ANZ POCKET MONEY
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Smart Communications Inc
Title:
Snapchat Bug
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Amnesty International
Title:
GAY TURTLE
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Mars Chocolate North America - Snickers
Title:
Snickers Live Super Bowl Ad
Category:
Innovation in Film / Television / Cinema
Award:
2017 Film Merit Award
Points:
5.0
Client:
Lowe's
Title:
In-a-Snap
Category:
Innovation in Film / Online
Award:
2017 Film Merit Award
Points:
5.0
Client:
Sandy Hook Promise
Title:
Evan
Category:
Innovation in Film / Online
Award:
2017 Film Merit Award
Points:
5.0
Client:
Mars
Title:
Stop the Hunger
Category:
Innovation in Film / Online
Award:
2017 Film Merit Award
Points:
5.0
Client:
Daimler AG, smart
Title:
smart - radically open / First Date
Category:
Television / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
FedEx
Title:
Passive Aggressive
Category:
Television / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
AT&T
Title:
Ticket Twosdays
Category:
Television / Short Form - Campaign
Award:
2017 Film Merit Award
Points:
5.0
Client:
Apple
Title:
The Human Family
Category:
Television / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Burns & Smiles
Title:
Halloween
Category:
Television / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Britalia
Category:
Cinema Advertising
Award:
2017 Film Merit Award
Points:
5.0
Client:
Gatorade
Title:
Usain Bolt | The Boy Who Learned to Fly | Gatorade
Category:
Cinema Advertising
Award:
2017 Film Merit Award
Points:
5.0
Client:
Mars Petcare / Pedigree
Title:
Dark to Light
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
American Family Insurance
Title:
Judo Kid
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Apple
Title:
Dillan's Voice
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Getty Images
Title:
Endless Possibilities
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0