The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Omnicom Group
Client
Title
Category
Award
Points
The Uncensored Playlist
Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Social Channel
Points: 25.0
The Paralympic Network
Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Livestream
Points: 25.0
The Earnbassadors
Agency: CHE Proximity / Australia + FINCH / Melbourne Client: Velocity Frequent Flyer Category: Social Engagement / User-Generated Content
Points: 25.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Social Engagement / Stunts & Activations
Points: 25.0
The Uncensored Playlist
Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Innovation in Social Media
Points: 25.0
My life as a NPC
Agency: DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris Client: Ubisoft Category: Social Post / Campaign
Points: 15.0
Breaking Ballet
Agency: TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg Client: Joburg Ballet Category: Social Post / Real-time Response
Points: 15.0
Viva La Vulva
Agency: AMV BBDO / London Client: Essity Category: Craft / Use of Visuals
Points: 15.0
Dogs for Dogs
Agency: CLM BBDO / Boulogne-Billancourt Client: Pedigree Category: Social Channel
Points: 10.0
Hailstorm in Istanbul
Agency: TBWA\ / Istanbul Client: IKEA Category: Social Post / Real-time Response
Points: 10.0
The Day Women Left The Set
Agency: Pagés BBDO / Santo Domingo Client: La Sirena Category: Livestream
Points: 10.0
#MyGameMyName
Agency: Africa / Sao Paulo Client: Telefonica's Vivo/WWT Category: Social Engagement / User-Generated Content
Points: 10.0
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Social Engagement / Community Building
Points: 10.0
#TrollingIsUgly
Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Social Channel
Points: 2.0
Breaking Ballet
Agency: TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg Client: Joburg Ballet Category: Social Post / Campaign
Points: 2.0
#SheDrives
Agency: TBWARAAD / Dubai U.A.E. + OMD / Dubai Client: Nissan Saudi Arabia Category: Social Post / Real-time Response
Points: 2.0
#TrollingIsUgly
Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Social Post / Real-time Response
Points: 2.0
Project Dead Zone
Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + Media Monks / Venice + 30 Ninjas / Pleasantville Client: Xfinity Category: Livestream
Points: 2.0
The 85-Year-Old Regret
Agency: Energy BBDO / Chicago Client: Mars Inc. Category: Social Engagement / Community Building
Points: 2.0
The Paralympic Network
Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Social Engagement / Community Building
Points: 2.0
The Earnbassadors
Agency: CHE Proximity / Australia + FINCH / Melbourne Client: Velocity Frequent Flyer Category: Social Engagement / Community Building
Points: 2.0
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Social Engagement / Stunts & Activations
Points: 2.0
#WTFRonaldo
Agency: AlmapBBDO / São Paulo Client: Mars - Snickers Category: Social Engagement / Stunts & Activations
Points: 2.0
#TrollingIsUgly
Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Social Engagement / Stunts & Activations
Points: 2.0
The Paralympic Network
Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Innovation in Social Media
Points: 2.0
Client:
Reporters without Borders
Title:
The Uncensored Playlist
Category:
Social Channel
Award:
2019 Social Media Gold Pencil
Points:
25.0
Client:
Canadian Paralympic Committee
Title:
The Paralympic Network
Category:
Livestream
Award:
2019 Social Media Gold Pencil
Points:
25.0
Client:
Velocity Frequent Flyer
Title:
The Earnbassadors
Category:
Social Engagement / User-Generated Content
Award:
2019 Social Media Gold Pencil
Points:
25.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Gold Pencil
Points:
25.0
Client:
Reporters without Borders
Title:
The Uncensored Playlist
Category:
Innovation in Social Media
Award:
2019 Social Media Gold Pencil
Points:
25.0
Client:
Ubisoft
Title:
My life as a NPC
Category:
Social Post / Campaign
Award:
2019 Social Media Silver Pencil
Points:
15.0
Client:
Joburg Ballet
Title:
Breaking Ballet
Category:
Social Post / Real-time Response
Award:
2019 Social Media Silver Pencil
Points:
15.0
Client:
Essity
Title:
Viva La Vulva
Category:
Craft / Use of Visuals
Award:
2019 Social Media Silver Pencil
Points:
15.0
Client:
Pedigree
Title:
Dogs for Dogs
Category:
Social Channel
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
IKEA
Title:
Hailstorm in Istanbul
Category:
Social Post / Real-time Response
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
La Sirena
Title:
The Day Women Left The Set
Category:
Livestream
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Telefonica's Vivo/WWT
Title:
#MyGameMyName
Category:
Social Engagement / User-Generated Content
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Monica Lewinsky/ Anti-Bullying
Title:
#DefyTheName
Category:
Social Engagement / Community Building
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
The Cybersmile Foundation
Title:
#TrollingIsUgly
Category:
Social Channel
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Joburg Ballet
Title:
Breaking Ballet
Category:
Social Post / Campaign
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Nissan Saudi Arabia
Title:
#SheDrives
Category:
Social Post / Real-time Response
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
The Cybersmile Foundation
Title:
#TrollingIsUgly
Category:
Social Post / Real-time Response
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Xfinity
Title:
Project Dead Zone
Category:
Livestream
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Mars Inc.
Title:
The 85-Year-Old Regret
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Canadian Paralympic Committee
Title:
The Paralympic Network
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Velocity Frequent Flyer
Title:
The Earnbassadors
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Monica Lewinsky/ Anti-Bullying
Title:
#DefyTheName
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Mars - Snickers
Title:
#WTFRonaldo
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
The Cybersmile Foundation
Title:
#TrollingIsUgly
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0