The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Omnicom Group
Client
Title
Category
Award
Points
Billie Jean King Your Shoes
Agency: TBWA\Chiat\Day / New York + Rebel and Rogue / New York + Design by Disruption / New York Client: Adidas Category: Physical Items
Points: 50.0
Billie Jean King Your Shoes
Agency: TBWA\Chiat\Day / New York + Rebel and Rogue / New York + Design by Disruption / New York Client: Adidas Category: Physical Items
Points: 25.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Experiential / Live Events
Points: 25.0
TagWords
Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Innovation in Direct Marketing
Points: 25.0
The Fake News Stand
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Physical Items
Points: 15.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Out of Home / P.O.P. & In-Store
Points: 15.0
Billie Jean King Your Shoes
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Adidas Category: Experiential / Live Events
Points: 15.0
The Fake News Stand
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Experiential / Live Events
Points: 15.0
Billie Jean King Your Shoes
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Adidas Category: Craft / Printing / Production
Points: 15.0
Stop Traffick
Agency: BBDO / Atlanta Client: Street Grace Category: Out of Home / Billboards & Transit
Points: 10.0
The Land of Free Press
Agency: Helsingin Sanomat / Helsinki + TBWA\ / Helsinki Client: Helsingin Sanomat Category: Out of Home / Billboards & Transit
Points: 10.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Experiential / Brand Installations
Points: 10.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Integrated Campaign
Points: 10.0
TagWords
Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Craft / Writing
Points: 10.0
HORNBACH "WERKSTÜCK Edition 001"
Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Physical Items
Points: 2.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Experiential / Brand Installations
Points: 2.0
Uber Toys
Agency: DDB / Paris + Art Bridge / Quad Groupe / Paris + Balthazar Lab / Paris Client: Uber Category: Experiential / Brand Installations
Points: 2.0
Uber Toys
Agency: DDB / Paris + Art Bridge / Quad Groupe / Paris + Balthazar Lab / Paris Client: Uber Category: Experiential / Live Events
Points: 2.0
One for Two
Agency: BBDO / New York + JHFProductions + WorldWarSeven Client: Mars Chocolate North America - Snickers Category: Digital & Online / Banners & Pop-ups
Points: 2.0
The Uncensored Playlist
Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
Dogs for Dogs
Agency: CLM BBDO / Boulogne-Billancourt Client: Pedigree Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
THE DONALD BOOK CLUB
Agency: Dieste, Inc. / Dallas + The Wild Detectives / Dallas Client: The Wild Detectives Category: Digital & Online / Social Media & Viral Marketing - Campaign
Points: 2.0
My life as a NPC
Agency: DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris Client: Ubisoft Category: Digital & Online / Social Media & Viral Marketing - Campaign
Points: 2.0
Naughty or Nice Bauble
Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Digital & Online / Use of Smart Devices
Points: 2.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Non-traditional & Guerrilla Marketing
Points: 2.0
Client:
Adidas
Title:
Billie Jean King Your Shoes
Category:
Physical Items
Award:
2019 Direct Marketing Best of Discipline Pencil
Points:
50.0
Client:
Adidas
Title:
Billie Jean King Your Shoes
Category:
Physical Items
Award:
2019 Direct Marketing Gold Pencil
Points:
25.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Gold Pencil
Points:
25.0
Client:
AB Inbev/Budweiser
Title:
TagWords
Category:
Innovation in Direct Marketing
Award:
2019 Direct Marketing Gold Pencil
Points:
25.0
Client:
Columbia Journalism Review
Title:
The Fake News Stand
Category:
Physical Items
Award:
2019 Direct Marketing Silver Pencil
Points:
15.0
Client:
McDonald's
Title:
The Flip
Category:
Out of Home / P.O.P. & In-Store
Award:
2019 Direct Marketing Silver Pencil
Points:
15.0
Client:
Adidas
Title:
Billie Jean King Your Shoes
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Silver Pencil
Points:
15.0
Client:
Columbia Journalism Review
Title:
The Fake News Stand
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Silver Pencil
Points:
15.0
Client:
Adidas
Title:
Billie Jean King Your Shoes
Category:
Craft / Printing / Production
Award:
2019 Direct Marketing Silver Pencil
Points:
15.0
Client:
Street Grace
Title:
Stop Traffick
Category:
Out of Home / Billboards & Transit
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Helsingin Sanomat
Title:
The Land of Free Press
Category:
Out of Home / Billboards & Transit
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Experiential / Brand Installations
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Integrated Campaign
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
AB Inbev/Budweiser
Title:
TagWords
Category:
Craft / Writing
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
HORNBACH Baumarkt AG
Title:
HORNBACH "WERKSTÜCK Edition 001"
Category:
Physical Items
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
ESPN/espnW
Title:
Inequality Balls
Category:
Physical Items
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
McDonald's
Title:
The Flip
Category:
Experiential / Brand Installations
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Uber
Title:
Uber Toys
Category:
Experiential / Brand Installations
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Uber
Title:
Uber Toys
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Mars Chocolate North America - Snickers
Title:
One for Two
Category:
Digital & Online / Banners & Pop-ups
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Reporters without Borders
Title:
The Uncensored Playlist
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Monica Lewinsky/ Anti-Bullying
Title:
#DefyTheName
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Pedigree
Title:
Dogs for Dogs
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
The Wild Detectives
Title:
THE DONALD BOOK CLUB
Category:
Digital & Online / Social Media & Viral Marketing - Campaign
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Ubisoft
Title:
My life as a NPC
Category:
Digital & Online / Social Media & Viral Marketing - Campaign
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Myer
Title:
Naughty or Nice Bauble
Category:
Digital & Online / Use of Smart Devices
Award:
2019 Direct Marketing Merit Award
Points:
2.0