The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Publicis
Client
Title
Category
Award
Points
My Blood Is Red and Black
Agency: Leo Burnett Tailor Made / São Paulo Client: Hemoba / Esporte Clube Vit?ria Category: Interactive Advertising / Environmental/Experiential - Single
Points: 25.0
Tundra Shuttle Endeavour Campaign
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 25.0
Mean Stinks
Agency: Leo Burnett / Chicago Client: P&G - Secret Category: Social Media / Communities / Microblogging
Points: 10.0
A woman's nightmare
Agency: Publicis Conseil / Paris Client: Samusocial de Paris Category: Websites / Public Service/Non-Profit
Points: 10.0
Hijack
Agency: 4am Saatchi & Saatchi / Guatemala Client: Alias Category: Mobile Applications/Sites / Promotions
Points: 10.0
A woman's nightmare
Agency: Publicis Conseil / Paris Client: Samusocial de Paris Category: Online Films & Video / Public Service/Non-Profit
Points: 10.0
Audi Social Stunt
Agency: Razorfish / Düsseldorf Client: Audi Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
I Will if You Will
Agency: Leo Burnett / Chicago Client: WWF Earth Hour 2012 Category: Websites / Public Service/Non-Profit
Points: 5.0
#Don'tgohome
Agency: BBH / New York Client: Cole Haan Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
Doppelgangers
Agency: BBH / New York Client: The Weather Channel Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
Let's speak baby
Agency: Publicis Conseil / Paris Client: Guigoz Category: Mobile Applications/Sites / Consumer Goods
Points: 5.0
UNIQLO U.S. E-COMMERCE SITE LAUNCH
Agency: Razorfish / New York Client: UNIQLO Category: User Experience Design / Visual Design
Points: 5.0
Renault Megane CC Floride
Agency: Digitas France / Levallois Perret Client: Renault Category: User Experience Design / Interaction Design
Points: 5.0
Prius c Configurator
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: User Experience Design / Interaction Design
Points: 5.0
Free a Tree!
Agency: Leo Burnett / Moscow Client: Google Russia Category: Mobile Applications/Sites / Public Service/Non-Profit
Points: 5.0
While You Were Off
Agency: BBH / New York + BBH Labs / New York Client: BBH New York/BBH Labs Category: Mobile Applications/Sites / Services/Utilities
Points: 5.0
Free a Tree!
Agency: Leo Burnett / Moscow Client: Google Russia Category: Mobile Applications/Sites / Social Networks/Community
Points: 5.0
9 Heroes
Agency: Beacon Communications / Tokyo Client: Nike Japan Category: Mobile Applications/Sites / Promotions
Points: 5.0
www.fiat500.de
Agency: Leo Burnett / Duesseldorf Client: Fiat Germany Category: User Experience Design / Usability
Points: 5.0
Rav4 - No Time to Waste!
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Interactive Advertising / Banners - Dynamic - Campaign
Points: 5.0
The EVOC Indestructible Billboard
Agency: Publicis / Munich Client: EVOC Sports Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Unlimited Love Billboard
Agency: Leo Burnett / Chicago Client: Sprint Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Sprite Dunk Intensity Meter
Agency: BBH / New York Client: The Coca-Cola Company Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Amex Sync Show
Agency: Digitas / New York Client: American Express Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
#Don'tgohome
Agency: BBH / New York Client: Cole Haan Category: Interactive Advertising / Environmental/Experiential - Campaign
Points: 5.0
CinePrint
Agency: Team One / El Segundo Client: Lexus Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Office Love
Agency: BBH / New York Client: Unilever Category: Online Films & Video / Short Form - Single
Points: 5.0
Trevor's Tips
Agency: Publicis Mojo / Auckland Client: Goodman Fielder Category: Online Films & Video / Short Form - Series/Episodes
Points: 5.0
Let's speak baby
Agency: Publicis Conseil / Paris Client: Guigoz Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
The Emoticon Project
Agency: Razorfish / Glen Ellyn Client: Samsung Telecommunications America Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 5.0
Client:
Hemoba / Esporte Clube Vit?ria
Title:
My Blood Is Red and Black
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Gold Pencil
Points:
25.0
Client:
Toyota
Title:
Tundra Shuttle Endeavour Campaign
Category:
Integrated Branding / Integrated Branding Campaign - Online
Award:
2013 Interactive Gold Pencil
Points:
25.0
Client:
P&G - Secret
Title:
Mean Stinks
Category:
Social Media / Communities / Microblogging
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Samusocial de Paris
Title:
A woman's nightmare
Category:
Websites / Public Service/Non-Profit
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Alias
Title:
Hijack
Category:
Mobile Applications/Sites / Promotions
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Samusocial de Paris
Title:
A woman's nightmare
Category:
Online Films & Video / Public Service/Non-Profit
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Audi
Title:
Audi Social Stunt
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
WWF Earth Hour 2012
Title:
I Will if You Will
Category:
Websites / Public Service/Non-Profit
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Cole Haan
Title:
#Don'tgohome
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
The Weather Channel
Title:
Doppelgangers
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Guigoz
Title:
Let's speak baby
Category:
Mobile Applications/Sites / Consumer Goods
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
UNIQLO
Title:
UNIQLO U.S. E-COMMERCE SITE LAUNCH
Category:
User Experience Design / Visual Design
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Renault
Title:
Renault Megane CC Floride
Category:
User Experience Design / Interaction Design
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Toyota
Title:
Prius c Configurator
Category:
User Experience Design / Interaction Design
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Google Russia
Title:
Free a Tree!
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
BBH New York/BBH Labs
Title:
While You Were Off
Category:
Mobile Applications/Sites / Services/Utilities
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Google Russia
Title:
Free a Tree!
Category:
Mobile Applications/Sites / Social Networks/Community
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Nike Japan
Title:
9 Heroes
Category:
Mobile Applications/Sites / Promotions
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Fiat Germany
Title:
www.fiat500.de
Category:
User Experience Design / Usability
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Toyota
Title:
Rav4 - No Time to Waste!
Category:
Interactive Advertising / Banners - Dynamic - Campaign
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
EVOC Sports
Title:
The EVOC Indestructible Billboard
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Sprint
Title:
Unlimited Love Billboard
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Sprite Dunk Intensity Meter
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
American Express
Title:
Amex Sync Show
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Cole Haan
Title:
#Don'tgohome
Category:
Interactive Advertising / Environmental/Experiential - Campaign
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Lexus
Title:
CinePrint
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Unilever
Title:
Office Love
Category:
Online Films & Video / Short Form - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Goodman Fielder
Title:
Trevor's Tips
Category:
Online Films & Video / Short Form - Series/Episodes
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Guigoz
Title:
Let's speak baby
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2013 Interactive Merit Award
Points:
5.0