The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


Publicis

Client

Title

Category

Award

Points

Funtastic Hand Agency: Publicis Colombia / Bogotá + Cirec Foundation / Bogotá Client: Cirec Foundation Category: Non-Profit - Physical / Digital / Physical / Digital Points: 75.0
Inspiring Spirit Agency: Saatchi & Saatchi / Singapore + Sweeney Vesty / Singapore Client: Scoot Category: Consumer - Brands, Products & Services / Integrated Campaign Points: 75.0
OH!-Saft - Squeeze Bottles Agency: Leo Burnett Germany / Frankfurt Client: mymuesli Category: Consumer - Package Design / Single or Series Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Environmental / Immersive Design / Environmental / Immersive Design Points: 25.0
#HandsOff Agency: Marcel / Paris Client: Marc Dorcel Category: Consumer - Websites / Publications & Media Points: 25.0
House of Cards - FU 2016 Agency: BBH NY / New York Client: Netflix Category: Consumer - Other Branded Content / Custom Content Points: 25.0
Dinner Party Agency: BBH / London + Outsider / London + MPC / London + Factory / London Client: The Guardian & Observer Category: Consumer - Television / 30 Second - Single Points: 25.0
Now in Soho Agency: BBH / London + Black Sheep Studios / London + Factory Sound / London + Nice & Polite / London Client: British Fashion Council Category: Craft - Writing / Writing Points: 25.0
Birth Agency: BBH / London + Mill+ / London + String and Tins / London + The Mill / London Client: Audi Category: Craft - Music / Sound / Music / Sound Points: 25.0
Justino Agency: Leo Burnett / Madrid + Passion Pictures / London + Blur Films / Madrid Client: Loterias y Apuestas del Estado Category: Craft - Animation / Animation Points: 25.0
The Fairest Night of All Agency: Del Campo Saatchi & Saatchi / Buenos Aires Client: Andes Beer Category: Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Single Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor) Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor) Points: 25.0
Teladoc Member App Agency: DigitasLBi North America / New York Client: Teladoc Category: Consumer - Mobile / Utility Points: 25.0
Inspiring Spirit Agency: Saatchi & Saatchi / Singapore + Sweeney Vesty / Singapore Client: Scoot Category: Craft - Brand Voice / Brand Voice Points: 25.0
Just Agency: Leo Burnett / Sydney + Rapid Films / Sydney + Song Zu / Sydney Client: World Wildlife Fund Category: Non-Profit - Integrated Branding / Integrated Branding Points: 20.0
Just Agency: Leo Burnett / Sydney Client: World Wildlife Fund Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series Points: 15.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design Points: 15.0
Celebrating 50 Years in Brazil Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Nissin Ajinomoto Category: Craft - Typography - Single or Series / Typography - Single or Series Points: 15.0
RelockLove Agency: Marcel / Paris Client: Orange Category: Consumer - Websites / Services Points: 15.0
#HandsOff Agency: Marcel / Paris Client: Marc Dorcel Category: Consumer - Other Branded Content / User Generated Content Points: 15.0
House of Cards - FU 2016 Agency: BBH NY / New York Client: Netflix Category: Consumer - Integrated Branding / Integrated Branding Points: 15.0
Celebrity Tantrum Agency: Leo Burnett, Sydney / Millers Point + Minds Eye Production / London Client: Samsung Australia Category: Consumer - Digital / Websites, Microsites & Banners Points: 15.0
#HandsOff Agency: Marcel / Paris Client: Marc Dorcel Category: Consumer - Digital / Websites, Microsites & Banners Points: 15.0
The Freshest Orange Juice Brand Agency: Marcel / Paris Client: Intermarché Category: Consumer - Ambient / Environmental / Ambient / Environmental Points: 15.0
Fun Run Agency: BBH / London + Outsider / London + MPC / London + Factory / London Client: The Guardian & Observer Category: Consumer - Television / 30 Second - Single Points: 15.0
Dear Summer Agency: the community / Miami Client: Corona Extra Category: Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single Points: 15.0
Hush Little Baby Agency: Saatchi & Saatchi NY / New York + Pulse Films / Los Angeles Client: Procter & Gamble Category: Craft - Writing / Writing Points: 15.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Craft - Cinematography / Cinematography Points: 15.0
LifeLive Agency: Leo Burnett / Sydney + Rapid Films / Sydney + We Love Jam / Sydney Client: Samsung Australia Category: Consumer - Use of Technology / Augmented Reality Points: 15.0
The Day Shazam Went Deaf Agency: Baumann Ber Rivnay Saatchi & Saatchi / Ramat Gan Client: World Health Organization Category: Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices Points: 15.0
Samsung Smart Playboard Agency: Leo Burnett Co. Srl / Milan Client: Samsung Electronics Italy Category: Consumer - Cross-Channel / User Experience Points: 15.0
Celebrating 50 Years in Brazil Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Nissin Ajinomoto Category: Consumer - Collateral Design / Posters - Series Points: 10.0
The Freshest Orange Juice Brand Agency: Marcel / Paris Client: Intermarché Category: Consumer - Collateral Design / P.O.P. & In-Store - Single Points: 10.0
The Beehive Billboard Agency: Saatchi & Saatchi NY / New York + H?L? / Venice + Beast / New York Client: General Mills Category: Consumer - Environmental / Immersive Design / Ambient Media - Single Points: 10.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand) Points: 10.0
Unboxed Agency: BBH / London + Wellcom / London + 750mph / London Client: Clarks Category: Consumer - Websites / Footwear, Clothing & Accessories Points: 10.0
House of Cards - FU 2016 Agency: BBH NY / New York Client: Netflix Category: Consumer - Websites / Publications & Media Points: 10.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Craft - Website Design / Website Design Points: 10.0
Music vs Gun Violence Agency: Leo Burnett / Chicago Client: Chicago Ideas Category: Consumer - Music / Creative Use of Music Supporting a Brand Points: 10.0
Clever Kash Agency: Saatchi & Saatchi / Auckland Client: ASB Bank Category: Consumer - Integrated Digital & Physical Products / Integrated Digital & Physical Products Points: 10.0
The Freshest Orange Juice Brand Agency: Marcel / Paris Client: Intermarché Category: Innovation - Brand Transformation / Brand Transformation Points: 10.0
Más que un Auto Agency: Conill / Miami / Los Angeles Client: Toyota Category: Consumer - Print / Flat Mailing Points: 10.0
RelockLove Agency: Marcel / Paris Client: Orange Category: Consumer - Digital / Websites, Microsites & Banners Points: 10.0
#HandsOff Agency: Marcel / Paris Client: Marc Dorcel Category: Innovation - Innovation in Direct Marketing / Innovation in Direct Marketing Points: 10.0
Are You Next? (Production Case) Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: D&AD Category: Craft - Printing / Production / Printing / Production Points: 10.0
Hagglers Agency: Del Campo Saatchi & Saatchi / Buenos Aires Client: Andes Beer Category: Consumer - Television / 60 Second - Campaign Points: 10.0
Own Your Weekend. Or Someone Else Will. Agency: BBH / London + Outsider / London + MPC / London + Factory / London Client: The Guardian & Observer Category: Consumer - Television / 30 Second - Campaign Points: 10.0
Dear Summer Agency: the community / Miami Client: Corona Extra Category: Consumer - Television / Over 60 Second - Single Points: 10.0
Justino Agency: Leo Burnett / Madrid + Passion Pictures / London + Blur Films / Madrid Client: Loterias y Apuestas del Estado Category: Consumer - Television / Over 60 Second - Single Points: 10.0

Cirec Foundation

Funtastic Hand

Non-Profit - Physical / Digital / Physical / Digital

2016 Intellectual Property Gold Pencil

75.0

Scoot

Inspiring Spirit

Consumer - Brands, Products & Services / Integrated Campaign

2016 Public Relations Gold Pencil

75.0

mymuesli

OH!-Saft - Squeeze Bottles

Consumer - Package Design / Single or Series

2016 Design Gold Pencil

25.0

Samsung

Safety Truck

CSR - Environmental / Immersive Design / Environmental / Immersive Design

2016 Design Gold Pencil

25.0

Marc Dorcel

#HandsOff

Consumer - Websites / Publications & Media

2016 Interactive Gold Pencil

25.0

Netflix

House of Cards - FU 2016

Consumer - Other Branded Content / Custom Content

2016 Branded Entertainment Gold Pencil

25.0

The Guardian & Observer

Dinner Party

Consumer - Television / 30 Second - Single

2016 Film Gold Pencil

25.0

British Fashion Council

Now in Soho

Craft - Writing / Writing

2016 Film Gold Pencil

25.0

Audi

Birth

Craft - Music / Sound / Music / Sound

2016 Film Gold Pencil

25.0

Loterias y Apuestas del Estado

Justino

Craft - Animation / Animation

2016 Film Gold Pencil

25.0

Andes Beer

The Fairest Night of All

Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Single

2016 Print & Outdoor Gold Pencil

25.0

Samsung

Safety Truck

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Gold Pencil

25.0

Samsung

Safety Truck

Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Gold Pencil

25.0

Teladoc

Teladoc Member App

Consumer - Mobile / Utility

2016 UX / UI Gold Pencil

25.0

Scoot

Inspiring Spirit

Craft - Brand Voice / Brand Voice

2016 Public Relations Gold Pencil

25.0

World Wildlife Fund

Just

Non-Profit - Integrated Branding / Integrated Branding

2016 Cross-Platform Green

20.0

World Wildlife Fund

Just

Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series

2016 Design Silver Pencil

15.0

Samsung

Safety Truck

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

2016 Design Silver Pencil

15.0

Nissin Ajinomoto

Celebrating 50 Years in Brazil

Craft - Typography - Single or Series / Typography - Single or Series

2016 Design Silver Pencil

15.0

Orange

RelockLove

Consumer - Websites / Services

2016 Interactive Silver Pencil

15.0

Marc Dorcel

#HandsOff

Consumer - Other Branded Content / User Generated Content

2016 Branded Entertainment Silver Pencil

15.0

Netflix

House of Cards - FU 2016

Consumer - Integrated Branding / Integrated Branding

2016 Cross-Platform Silver Pencil

15.0

Samsung Australia

Celebrity Tantrum

Consumer - Digital / Websites, Microsites & Banners

2016 Direct Silver Pencil

15.0

Marc Dorcel

#HandsOff

Consumer - Digital / Websites, Microsites & Banners

2016 Direct Silver Pencil

15.0

Intermarché

The Freshest Orange Juice Brand

Consumer - Ambient / Environmental / Ambient / Environmental

2016 Direct Silver Pencil

15.0

The Guardian & Observer

Fun Run

Consumer - Television / 30 Second - Single

2016 Film Silver Pencil

15.0

Corona Extra

Dear Summer

Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single

2016 Film Silver Pencil

15.0

Procter & Gamble

Hush Little Baby

Craft - Writing / Writing

2016 Film Silver Pencil

15.0

Atlantic Group

37 Days

Craft - Cinematography / Cinematography

2016 Film Silver Pencil

15.0

Samsung Australia

LifeLive

Consumer - Use of Technology / Augmented Reality

2016 Mobile Silver Pencil

15.0

World Health Organization

The Day Shazam Went Deaf

Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices

2016 Mobile Silver Pencil

15.0

Samsung Electronics Italy

Samsung Smart Playboard

Consumer - Cross-Channel / User Experience

2016 UX / UI Silver Pencil

15.0

Nissin Ajinomoto

Celebrating 50 Years in Brazil

Consumer - Collateral Design / Posters - Series

2016 Design Bronze Pencil

10.0

Intermarché

The Freshest Orange Juice Brand

Consumer - Collateral Design / P.O.P. & In-Store - Single

2016 Design Bronze Pencil

10.0

General Mills

The Beehive Billboard

Consumer - Environmental / Immersive Design / Ambient Media - Single

2016 Design Bronze Pencil

10.0

Somerset Graphics

Printed By Somerset

Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand)

2016 Design Bronze Pencil

10.0

Clarks

Unboxed

Consumer - Websites / Footwear, Clothing & Accessories

2016 Interactive Bronze Pencil

10.0

Netflix

House of Cards - FU 2016

Consumer - Websites / Publications & Media

2016 Interactive Bronze Pencil

10.0

Somerset Graphics

Printed By Somerset

Craft - Website Design / Website Design

2016 Interactive Bronze Pencil

10.0

Chicago Ideas

Music vs Gun Violence

Consumer - Music / Creative Use of Music Supporting a Brand

2016 Branded Entertainment Bronze Pencil

10.0

ASB Bank

Clever Kash

Consumer - Integrated Digital & Physical Products / Integrated Digital & Physical Products

2016 Intellectual Property Bronze Pencil

10.0

Intermarché

The Freshest Orange Juice Brand

Innovation - Brand Transformation / Brand Transformation

2016 Cross-Platform Bronze Pencil

10.0

Toyota

Más que un Auto

Consumer - Print / Flat Mailing

2016 Direct Bronze Pencil

10.0

Orange

RelockLove

Consumer - Digital / Websites, Microsites & Banners

2016 Direct Bronze Pencil

10.0

Marc Dorcel

#HandsOff

Innovation - Innovation in Direct Marketing / Innovation in Direct Marketing

2016 Direct Bronze Pencil

10.0

D&AD

Are You Next? (Production Case)

Craft - Printing / Production / Printing / Production

2016 Direct Bronze Pencil

10.0

Andes Beer

Hagglers

Consumer - Television / 60 Second - Campaign

2016 Film Bronze Pencil

10.0

The Guardian & Observer

Own Your Weekend. Or Someone Else Will.

Consumer - Television / 30 Second - Campaign

2016 Film Bronze Pencil

10.0

Corona Extra

Dear Summer

Consumer - Television / Over 60 Second - Single

2016 Film Bronze Pencil

10.0

Loterias y Apuestas del Estado

Justino

Consumer - Television / Over 60 Second - Single

2016 Film Bronze Pencil

10.0

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