The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
Publicis
Client
Title
Category
Award
Points
Holoquarium
Agency: Leo Burnett Germany / Frankfurt Client: Frankfurt Zoo Category: Craft - Innovation in Moving Image Craft / Visual
Points: 5.0
Symphonologie
Agency: DigitasLBi / New York + Accenture / New York Client: Accenture Category: Craft - Use of Original Music / Use of Original Music - Single
Points: 5.0
The Heart
Agency: Saatchi & Saatchi / London + MJZ / London Client: VISA Europe Category: Craft - Sound Design / Sound Design - Single
Points: 5.0
The Chant
Agency: Leo Burnett / Chicago Client: Samsung Category: Craft - Sound Design / Sound Design - Single
Points: 5.0
Voices of Life
Agency: Leo Burnett / Chicago Client: Samsung Category: Craft - Sound Design / Sound Design - Single
Points: 5.0
The Chant
Agency: Leo Burnett / Chicago Client: Samsung Category: Craft - Cinematography / Cinematography - Single
Points: 5.0
The Rundead
Agency: Leo Burnett / Chicago Client: Brooks Running Category: Craft - Cinematography / Cinematography - Single
Points: 5.0
Be Pop Cultured - Blac Chyna
Agency: Bartle Bogle Hegarty / Los Angeles + Smuggler / Los Angeles Client: E! Entertainment Category: Craft - Writing / Writing - Single
Points: 5.0
How Do You See Me?
Agency: Saatchi & Saatchi / New York + Pulse Films / Los Angeles Client: CoorDown Category: Craft - Writing / Writing - Single
Points: 5.0
How Do You See Me?
Agency: Saatchi & Saatchi / New York + Pulse Films / Los Angeles Client: CoorDown Category: Craft - Direction / Direction - Single
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid Client: Loterias y Apuestas del Estado Category: Craft - Direction / Direction - Single
Points: 5.0
Concepción
Agency: Leo Burnett / Bogota Client: Leo Burnett Colombia Category: Innovation in Public Relations
Points: 5.0
The Future of Hate: Stop HB757
Agency: DigitasLBi / Atlanta Client: Lost-n-Found Youth Category: Real-Time Response / Activity / Proactive Communications
Points: 5.0
Photo Without Borders
Agency: Leo Burnett Mexico / Mexico City Client: Corona Category: Brand Voice
Points: 5.0
TravelClick Hotel Room Booking Engine
Agency: DigitasLBi / New York Client: TravelClick Category: Craft / Information Architecture
Points: 5.0
Reword
Agency: Leo Burnett / Melbourne + Studio Pancho / Melbourne Client: Headspace Category: Cross-Channel / Digital Cross-Channel
Points: 5.0
Concepcion
Agency: Leo Burnett Colombia / Bogota Client: Davivienda Category: Mobile / Utility
Points: 5.0
Design your time
Agency: Leo Burnett Germany / Frankfurt Client: Samsung Category: Social Engagement / User-Generated Content
Points: 5.0
Dove: Dear Media
Agency: SapientRazorfish / New York Client: Dove Category: Branded Social Post / Real-Time Response
Points: 5.0
Bradshaw Stain
Agency: Saatchi & Saatchi / New York Client: Tide Category: Branded Social Post / Real-Time Response
Points: 5.0
I'm Moving to Canada
Agency: Publicis / New York Client: Doctors of the World Category: Branded Social Post / Real-Time Response
Points: 5.0
The Future of Hate: Stop HB757
Agency: DigitasLBi / Atlanta Client: Lost-n-Found Youth Category: Branded Social Post / Branded Social Campaign
Points: 5.0
Pocket Patrol
Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Innovation in Responsive Environments
Points: 5.0
LandCruiser Emergency Network
Agency: Saatchi & Saatchi / Sydney Client: Toyota Motor Corporation Australia Category: Innovation in Responsive Environments
Points: 5.0
Symphonologie
Agency: DigitasLBi / New York + Accenture / New York Client: Accenture Category: Craft / Dynamic Data Visualization
Points: 5.0
Samsung Safety Screen
Agency: Leo Burnett / Dubai Client: Samsung Category: User Activation
Points: 5.0
Alive Spots
Agency: BBH India / Mumbai + Black Sheep Live / Mumbai Client: Abbott India Category: Innovation in Radio
Points: 5.0
Every Pixel Counts (Bunch)
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: D&AD Next Awards Category: Craft / Writing - Single
Points: 5.0
Every Pixel Counts (spots seq 1)
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: D&AD Next Awards Category: Broadcast / Any Length - Campaign
Points: 5.0
IKEA: Cook This Page
Agency: Leo Burnett / Toronto Client: IKEA Category: Craft / Printing / Production - Single or Campaign
Points: 5.0
Frederick Jones
Agency: Leo Burnett / Chicago Client: Donate Life America Category: Craft / Typography - Single or Campaign
Points: 5.0
Elizabeth Williams
Agency: Leo Burnett / Chicago Client: Donate Life America Category: Craft / Typography - Single or Campaign
Points: 5.0
Hate Going Twice
Agency: Leo Burnett Germany / Frankfurt Client: Fiat Professional Category: Craft / Photography - Single or Campaign
Points: 5.0
Roller Coaster
Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher Argentina Category: Craft / Illustration - Single or Campaign
Points: 5.0
Doors Of Thrones
Agency: Publicis / London Client: Tourism Ireland Category: Craft / Illustration - Single or Campaign
Points: 5.0
Elizabeth Williams
Agency: Leo Burnett / Chicago Client: Donate Life America Category: Craft / Art Direction - Single or Campaign
Points: 5.0
Doors Of Thrones
Agency: Publicis / London Client: Tourism Ireland Category: Craft / Art Direction - Single or Campaign
Points: 5.0
The Lemonade Stand
Agency: Leo Burnett / Toronto + Jungle Media / Toronto Client: Yellow Pages Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Points: 5.0
Nike Unlimited Stadium
Agency: BBH / Singapore + Party / NY + Birdman / Tokyo + Jack Morton / Singapore Client: Nike Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 5.0
Don't Act Like a Pedestrian
Agency: the community / Miami Client: City of Buenos Aires Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 5.0
How New York Eats
Agency: BBH / New York Client: Seamless Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 5.0
iPain
Agency: Publicis / Mexico + Un Mariachi CGI+Retouch / Brazil Client: Liomont / Analgen Forte Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 5.0
Judgment
Agency: Publicis / Mexico + Un Mariachi CGI+Retouch / Brasil Client: Liomont / Analgen Forte Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 5.0
How New York Eats
Agency: BBH / New York Client: Seamless Category: Promotional / Collateral / Posters - Campaign
Points: 5.0
3 Pretty Playful Minutes
Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher, Argentina Category: Publishing / Magazine - Campaign
Points: 5.0
Hate Going Twice
Agency: Leo Burnett Germany / Frankfurt Client: Fiat Professional Category: Publishing / Magazine - Campaign
Points: 5.0
Skate Park
Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher, Argentina Category: Publishing / Magazine - Single
Points: 5.0
Roller Coaster
Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher, Argentina Category: Publishing / Magazine - Single
Points: 5.0
Pinball
Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher, Argentina Category: Publishing / Magazine - Single
Points: 5.0
Client:
Frankfurt Zoo
Title:
Holoquarium
Category:
Craft - Innovation in Moving Image Craft / Visual
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Accenture
Title:
Symphonologie
Category:
Craft - Use of Original Music / Use of Original Music - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
VISA Europe
Title:
The Heart
Category:
Craft - Sound Design / Sound Design - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Samsung
Title:
The Chant
Category:
Craft - Sound Design / Sound Design - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Samsung
Title:
Voices of Life
Category:
Craft - Sound Design / Sound Design - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Samsung
Title:
The Chant
Category:
Craft - Cinematography / Cinematography - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Brooks Running
Title:
The Rundead
Category:
Craft - Cinematography / Cinematography - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
E! Entertainment
Title:
Be Pop Cultured - Blac Chyna
Category:
Craft - Writing / Writing - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
CoorDown
Title:
How Do You See Me?
Category:
Craft - Writing / Writing - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
CoorDown
Title:
How Do You See Me?
Category:
Craft - Direction / Direction - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Craft - Direction / Direction - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Leo Burnett Colombia
Title:
Concepción
Category:
Innovation in Public Relations
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Lost-n-Found Youth
Title:
The Future of Hate: Stop HB757
Category:
Real-Time Response / Activity / Proactive Communications
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Corona
Title:
Photo Without Borders
Category:
Brand Voice
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
TravelClick
Title:
TravelClick Hotel Room Booking Engine
Category:
Craft / Information Architecture
Award:
2017 UX / UI Merit Award
Points:
5.0
Client:
Headspace
Title:
Reword
Category:
Cross-Channel / Digital Cross-Channel
Award:
2017 UX / UI Merit Award
Points:
5.0
Client:
Davivienda
Title:
Concepcion
Category:
Mobile / Utility
Award:
2017 UX / UI Merit Award
Points:
5.0
Client:
Brooks Running
Title:
Rule40
Category:
Craft / Writing
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Samsung
Title:
Design your time
Category:
Social Engagement / User-Generated Content
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Dove
Title:
Dove: Dear Media
Category:
Branded Social Post / Real-Time Response
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Tide
Title:
Bradshaw Stain
Category:
Branded Social Post / Real-Time Response
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Doctors of the World
Title:
I'm Moving to Canada
Category:
Branded Social Post / Real-Time Response
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Lost-n-Found Youth
Title:
The Future of Hate: Stop HB757
Category:
Branded Social Post / Branded Social Campaign
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Samsung Australia
Title:
Pocket Patrol
Category:
Innovation in Responsive Environments
Award:
2017 Responsive Environments Merit Award
Points:
5.0
Client:
Toyota Motor Corporation Australia
Title:
LandCruiser Emergency Network
Category:
Innovation in Responsive Environments
Award:
2017 Responsive Environments Merit Award
Points:
5.0
Client:
Accenture
Title:
Symphonologie
Category:
Craft / Dynamic Data Visualization
Award:
2017 Responsive Environments Merit Award
Points:
5.0
Client:
Samsung
Title:
Samsung Safety Screen
Category:
User Activation
Award:
2017 Responsive Environments Merit Award
Points:
5.0
Client:
Abbott India
Title:
Alive Spots
Category:
Innovation in Radio
Award:
2017 Radio Merit Award
Points:
5.0
Client:
D&AD Next Awards
Title:
Every Pixel Counts (Bunch)
Category:
Craft / Writing - Single
Award:
2017 Radio Merit Award
Points:
5.0
Client:
D&AD Next Awards
Title:
Every Pixel Counts (spots seq 1)
Category:
Broadcast / Any Length - Campaign
Award:
2017 Radio Merit Award
Points:
5.0
Client:
IKEA
Title:
IKEA: Cook This Page
Category:
Craft / Printing / Production - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Donate Life America
Title:
Frederick Jones
Category:
Craft / Typography - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Donate Life America
Title:
Elizabeth Williams
Category:
Craft / Typography - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Fiat Professional
Title:
Hate Going Twice
Category:
Craft / Photography - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Ferrero Rocher Argentina
Title:
Roller Coaster
Category:
Craft / Illustration - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Tourism Ireland
Title:
Doors Of Thrones
Category:
Craft / Illustration - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Donate Life America
Title:
Elizabeth Williams
Category:
Craft / Art Direction - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Tourism Ireland
Title:
Doors Of Thrones
Category:
Craft / Art Direction - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Yellow Pages
Title:
The Lemonade Stand
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Nike
Title:
Nike Unlimited Stadium
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
City of Buenos Aires
Title:
Don't Act Like a Pedestrian
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Seamless
Title:
How New York Eats
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Liomont / Analgen Forte
Title:
iPain
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Liomont / Analgen Forte
Title:
Judgment
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Seamless
Title:
How New York Eats
Category:
Promotional / Collateral / Posters - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Ferrero Rocher, Argentina
Title:
3 Pretty Playful Minutes
Category:
Publishing / Magazine - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Fiat Professional
Title:
Hate Going Twice
Category:
Publishing / Magazine - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Ferrero Rocher, Argentina
Title:
Skate Park
Category:
Publishing / Magazine - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Ferrero Rocher, Argentina
Title:
Roller Coaster
Category:
Publishing / Magazine - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Ferrero Rocher, Argentina
Title:
Pinball
Category:
Publishing / Magazine - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
