The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Holding Company Rankings

 


WPP

Client

Title

Category

Award

Points

Stadium UK Agency: RKCR Y&R / London Client: BBC Sport Category: Motion Graphics / Title Sequences - Television and Film Points: 25.0
Iceberg Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Campaign Points: 25.0
The Dove Ad Makeover Agency: Ogilvy & Mather / London Client: Unilever Category: Social Media / Best Use of Social Media/Facebook Points: 25.0
Daily Fun Math Agency: Grey / Jakarta Client: PT KIE Indonesia Category: Collateral Design / Promotional Items - Single or Series Points: 25.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Mobile Applications/Sites / Augmented Reality Points: 25.0
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Out Of Home / Billboards - Single Points: 25.0
Street Quest Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Mobile Applications/Sites / Branded Games Points: 25.0
9 Suns Agency: Landor Associates / San Francisco Client: 9 Suns Category: Brand Identity / Brand Identity - Campaign Points: 25.0
Project Re: Brief Agency: Johannes Leonardo / New York Client: Google Category: Innovation in Branded Content / Single Points: 25.0
Minicar Music Player Agency: ADK / Tokyo Client: Fuji heavy Industries Category: Broadcast and Moving Image / Short Films and Videos Points: 25.0
Animal Trees Agency: Ogilvy & Mather / Gurgaon Client: WWF India Category: Public Service / Posters - Series Points: 25.0
Belleville Agency: Ogilvy & Mather / Chicago Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single Points: 25.0
Stadium UK Agency: RKCR Y&R / London Client: BBC Sport Category: Craft / Animation - Single Points: 25.0
The Sunday Times Rich List-Sport Agency: CHI & Partners / London Client: News International Category: Newspaper / Full Page or Spread - Single Points: 25.0
Icons of Progress Agency: Ogilvy / New York Client: IBM Category: Design Does / Brand Transformation Points: 25.0
Smoking Kid Agency: Ogilvy & Mather Thailand / Bangkok Client: Thai Health Promotion Foundation Category: Public Service / Television - Single Points: 25.0
The Sunday Times Rich List Campaign Agency: CHI & Partners / London Client: News International Category: Newspaper / Full Page or Spread - Campaign Points: 25.0
Lacta - Love in the end Agency: OgilvyOne Worldwide, Athens / Gerakas Client: Mondelez International Category: Film / Theatrical and DVD Releases Points: 15.0
World's Most Valuable Social Network Agency: Grey Canada / Toronto Client: Missing Children Society of Canada Category: Social Media / Best Use of Social Media/Facebook Points: 15.0
Street Quest Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Social Media / Best Use of Social Media/Facebook Points: 15.0
World's Most Valuable Social Network Agency: Grey Canada / Toronto Client: Missing Children Society of Canada Category: Websites / Social Networks/Community Points: 15.0
Band-Aid Magic Vision Agency: JWT / New York Client: Johnson & Johnson / Band-Aid Category: Mobile Applications/Sites / Augmented Reality Points: 15.0
Chrome Experiment: Ramayana Agency: Ogilvy & Mather / Singapore Client: Google Category: User Experience Design / Visual Design Points: 15.0
The Times Jubilee Campaign Agency: CHI & Partners / London Client: News International Category: Out Of Home / Billboards - Campaign Points: 15.0
Icons of Progress Agency: Ogilvy / New York Client: IBM Category: Brand Identity / Logo Design Points: 15.0
The Confession Agency: Ireland/Davenport / Johannesburg Client: Fox Category: Promos / Television Points: 15.0
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Interaction Design Points: 15.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Interactive Advertising / Augmented Reality Points: 15.0
The Worlds Smallest IKEA Store Agency: Memac Ogilvy/OgilvyAction / Dubai Client: IKEA Category: Interactive Advertising / Banners - Fixed Space - Single Points: 15.0
Croquettes Agency: Ogilvy Spain / Madrid Client: Openbank Category: Consumer Television / Under $80K Budget - Campaign Points: 15.0
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Collateral / Posters - Single Points: 15.0
Rescue Radio - Sinhalese Rescue Agency: Memac Ogilvy / Dubai Client: Sawa Mninjah Category: Public Service / Radio - Single Points: 15.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Collateral / Posters - Campaign Points: 15.0
Recipe Receipt Agency: Ogilvy Brasil / São Paulo Client: Unilever Category: Collateral / P.O.P. and In-store - Single Points: 15.0
Night Eyes Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Collateral / P.O.P. and In-store - Campaign Points: 15.0
The Most Popular Song Agency: JWT San Juan / San Juan Client: Banco Popular de Puerto Rico Category: Brand Transformation / Single Points: 15.0
Pelicans Agency: Y&R / Dubai Client: Harvey Nichols Category: Newspaper / Full Page or Spread - Single Points: 15.0
Happiness Refill Agency: Ogilvy Brasil / São Paulo Client: The Coca-Cola Company Category: Design Does / Industrial Design Points: 15.0
Manimal Agency: Y&R / Dubai Client: Papers Worldwide Category: Collateral Design / Posters - Series Points: 15.0
Street Quest Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Websites / Branded Games Points: 15.0
More Than Just The Classics Agency: Y&R Malaysia / Kuala Lumpur Client: Penguin Books Malaysia Category: Collateral Design / Point of Purchase and In-Store - Single Points: 10.0
The Beetle Shark Cage Agency: MediaCom / New York Client: Volkswagen Category: Television / Reality/Unscripted Points: 10.0
Mapping the World in 12 Months Agency: Y&R / Dubai Client: Land Rover Category: Collateral Design / Promotional Items - Single or Series Points: 10.0
Street Quest Agency: Ogilvy & Mather Cape Town / Cape Town Client: Volkswagen Category: Gaming / Branded Mobile Games Points: 10.0
Hide 'n' Seek Agency: Ogilvy Beijing Lab / Beijing Client: GM Encore Category: Gaming / Branded Mobile Games Points: 10.0
WWF Together Agency: AKQA / San Francisco Client: World Wildlife Fund Category: Branded Apps / Single Points: 10.0
Donate your Facebook timeline for world Alzheimer's day Agency: Ogilvy / Brussels Client: Alzheimer's Disease International Category: Social Media / Best Use of Social Media/Facebook Points: 10.0
Volvo In Every Car Agency: La Comunidad / Miami Client: Volvo Category: Mobile Applications/Sites / Augmented Reality Points: 10.0
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Visual Design Points: 10.0
Yes, Virginia The Musical Agency: JWT New York / New York Client: Macy's Category: Custom Content Points: 10.0

BBC Sport

Stadium UK

Motion Graphics / Title Sequences - Television and Film

2013 Branded Entertainment Gold Pencil

25.0

Tui

Iceberg

Magazine / Full Page or Spread - Campaign

2013 Advertising Gold Pencil

25.0

Unilever

The Dove Ad Makeover

Social Media / Best Use of Social Media/Facebook

2013 Interactive Gold Pencil

25.0

PT KIE Indonesia

Daily Fun Math

Collateral Design / Promotional Items - Single or Series

2013 Design Gold Pencil

25.0

Defence Force Recruiting

Mobile Medic

Mobile Applications/Sites / Augmented Reality

2013 Interactive Gold Pencil

25.0

The Coca-Cola Company

#COKEHANDS

Out Of Home / Billboards - Single

2013 Advertising Gold Pencil

25.0

Volkswagen South Africa

Street Quest

Mobile Applications/Sites / Branded Games

2013 Interactive Gold Pencil

25.0

9 Suns

9 Suns

Brand Identity / Brand Identity - Campaign

2013 Design Gold Pencil

25.0

Google

Project Re: Brief

Innovation in Branded Content / Single

2013 Branded Entertainment Gold Pencil

25.0

Fuji heavy Industries

Minicar Music Player

Broadcast and Moving Image / Short Films and Videos

2013 Design Gold Pencil

25.0

WWF India

Animal Trees

Public Service / Posters - Series

2013 Design Gold Pencil

25.0

Steppenwolf Theatre

Belleville

Collateral Design / Posters - Single

2013 Design Gold Pencil

25.0

BBC Sport

Stadium UK

Craft / Animation - Single

2013 Design Gold Pencil

25.0

News International

The Sunday Times Rich List-Sport

Newspaper / Full Page or Spread - Single

2013 Advertising Gold Pencil

25.0

IBM

Icons of Progress

Design Does / Brand Transformation

2013 Design Gold Pencil

25.0

Thai Health Promotion Foundation

Smoking Kid

Public Service / Television - Single

2013 Advertising Gold Pencil

25.0

News International

The Sunday Times Rich List Campaign

Newspaper / Full Page or Spread - Campaign

2013 Advertising Gold Pencil

25.0

Mondelez International

Lacta - Love in the end

Film / Theatrical and DVD Releases

2013 Branded Entertainment Silver Pencil

15.0

Missing Children Society of Canada

World's Most Valuable Social Network

Social Media / Best Use of Social Media/Facebook

2013 Interactive Silver Pencil

15.0

Volkswagen South Africa

Street Quest

Social Media / Best Use of Social Media/Facebook

2013 Interactive Silver Pencil

15.0

Missing Children Society of Canada

World's Most Valuable Social Network

Websites / Social Networks/Community

2013 Interactive Silver Pencil

15.0

Johnson & Johnson / Band-Aid

Band-Aid Magic Vision

Mobile Applications/Sites / Augmented Reality

2013 Interactive Silver Pencil

15.0

Google

Chrome Experiment: Ramayana

User Experience Design / Visual Design

2013 Interactive Silver Pencil

15.0

News International

The Times Jubilee Campaign

Out Of Home / Billboards - Campaign

2013 Advertising Silver Pencil

15.0

IBM

Icons of Progress

Brand Identity / Logo Design

2013 Design Silver Pencil

15.0

Fox

The Confession

Promos / Television

2013 Branded Entertainment Silver Pencil

15.0

World Wildlife Fund

WWF Together App

User Experience Design / Interaction Design

2013 Interactive Silver Pencil

15.0

Defence Force Recruiting

Mobile Medic

Interactive Advertising / Augmented Reality

2013 Interactive Silver Pencil

15.0

IKEA

The Worlds Smallest IKEA Store

Interactive Advertising / Banners - Fixed Space - Single

2013 Interactive Silver Pencil

15.0

Openbank

Croquettes

Consumer Television / Under $80K Budget - Campaign

2013 Advertising Silver Pencil

15.0

The Coca-Cola Company

#COKEHANDS

Collateral / Posters - Single

2013 Advertising Silver Pencil

15.0

Sawa Mninjah

Rescue Radio - Sinhalese Rescue

Public Service / Radio - Single

2013 Advertising Silver Pencil

15.0

Defence Force Recruiting

Mobile Medic

Collateral / Posters - Campaign

2013 Advertising Silver Pencil

15.0

Unilever

Recipe Receipt

Collateral / P.O.P. and In-store - Single

2013 Advertising Silver Pencil

15.0

Land Rover

Night Eyes

Collateral / P.O.P. and In-store - Campaign

2013 Advertising Silver Pencil

15.0

Banco Popular de Puerto Rico

The Most Popular Song

Brand Transformation / Single

2013 Advertising Silver Pencil

15.0

Harvey Nichols

Pelicans

Newspaper / Full Page or Spread - Single

2013 Advertising Silver Pencil

15.0

The Coca-Cola Company

Happiness Refill

Design Does / Industrial Design

2013 Design Silver Pencil

15.0

Papers Worldwide

Manimal

Collateral Design / Posters - Series

2013 Design Silver Pencil

15.0

Volkswagen South Africa

Street Quest

Websites / Branded Games

2013 Interactive Silver Pencil

15.0

Penguin Books Malaysia

More Than Just The Classics

Collateral Design / Point of Purchase and In-Store - Single

2013 Design Bronze Pencil

10.0

Volkswagen

The Beetle Shark Cage

Television / Reality/Unscripted

2013 Branded Entertainment Bronze Pencil

10.0

Land Rover

Mapping the World in 12 Months

Collateral Design / Promotional Items - Single or Series

2013 Design Bronze Pencil

10.0

Volkswagen

Street Quest

Gaming / Branded Mobile Games

2013 Branded Entertainment Bronze Pencil

10.0

GM Encore

Hide 'n' Seek

Gaming / Branded Mobile Games

2013 Branded Entertainment Bronze Pencil

10.0

World Wildlife Fund

WWF Together

Branded Apps / Single

2013 Branded Entertainment Bronze Pencil

10.0

Alzheimer's Disease International

Donate your Facebook timeline for world Alzheimer's day

Social Media / Best Use of Social Media/Facebook

2013 Interactive Bronze Pencil

10.0

Volvo

Volvo In Every Car

Mobile Applications/Sites / Augmented Reality

2013 Interactive Bronze Pencil

10.0

World Wildlife Fund

WWF Together App

User Experience Design / Visual Design

2013 Interactive Bronze Pencil

10.0

Macy's

Yes, Virginia The Musical

Custom Content

2013 Branded Entertainment Bronze Pencil

10.0

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