The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Holding Company Rankings

 


WPP

Client

Title

Category

Award

Points

Tattoo Skin Cancer Check Agency: Ogilvy Brasil / Sao Paulo Client: Sol de Janeiro Category: Direct Marketing / Ambient Media Points: 75.0
Flash Photo Posters Agency: Wunderman / London Client: Childhood Eye Cancer Trust Category: Other Digital Solutions Points: 75.0
Rising Voices Agency: Ogilvy & Mather Argentina / Buenos Aires Client: Colegio Las Lomas Oral Category: Innovation in Radio / Single Points: 75.0
The Berlin Wall of Sound Agency: GREY Germany / Dusseldorf + GREY Berlin / Berlin Client: SoundCloud Category: Data & Human Experience / Online Data Visualization & Infographics Points: 75.0
Turning Packaging into Education Agency: Red Fuse Communications Hong Kong [Y&R] / Hong Kong + Young & Rubicam Malaysia / Kuala Lumpur + Young & Rubicam Myanmar / Yangon Client: Colgate-Palmolive Category: Package Design / Single or Series Points: 25.0
LIGHT is TIME Agency: ADK / Japan Client: CITIZEN WATCH CO., LTD. Category: Experiences / Indoor Spaces Points: 25.0
The Lionfish Invasion - Terribly Delicious Agency: Geometry Global / Bogota + Ogilvy & Mather / Bogota Client: Colombia's Ministry of Environment Category: Online / Short Form Points: 25.0
The Hair Fest Agency: Ogilvy & Mather / Mexico Client: Casa de la Amistad Category: Gaming, Music & Mobile / Creative Use of Music Supporting a Brand Points: 25.0
The Hair Fest Agency: Ogilvy & Mather / Mexico Client: Casa de la Amistad Category: Direct Marketing / Ambient Media Points: 25.0
Bald Cartoons Agency: Ogilvy Brasil / Sao Paulo Client: GRAACC Category: Direct Marketing / Ambient Media Points: 25.0
ALLIANZ REAL LIFE Agency: Ogilvy / Paris Client: ALLIANZ Category: Digital Direct Marketing / Websites, Microsites & Banners Points: 25.0
Make Every Yard Count Agency: JWT India / Bangalore Client: Nike India Category: Consumer Television / Under $80K Budget - Single Points: 25.0
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Online Films & Video / User Generated Content Points: 25.0
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Innovation in Video / Single Points: 25.0
The Autocomplete Truth Breaks All Barriers Agency: Memac Ogilvy / Dubai Client: UN Women Category: Social Media / Branded Social Campaign Points: 25.0
Your Year. Directed by Nike+ Agency: AKQA / Portland Client: Nike Category: Data & Human Experience / Online Data Visualization & Infographics Points: 25.0
The Paper Skin Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Package Design / Single or Series Points: 15.0
Little Masters Agency: Geometry Global / Hong Kong Client: Hamleys Category: Collateral Design / Posters - Series Points: 15.0
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Websites / Social Networks / Community Points: 15.0
House of Mamba Agency: AKQA / London & Shanghai Client: Nike Category: Interactive Advertising / Environmental / Experiential - Single Points: 15.0
Flash Photo Posters Agency: Wunderman / London Client: Childhood Eye Cancer Trust Category: Interactive Advertising / Public Service / Non-Profit Points: 15.0
Moon Agency: OgilvyOne Madrid / Madrid Client: ING DIRECT Category: Interactive Craft / Animation / Motion Graphics Points: 15.0
US Open Sessions Agency: Ogilvy New York / New York Client: IBM Category: Interactive Craft / Sound Design Points: 15.0
Bald Cartoons Agency: Ogilvy Brasil / Sao Paulo Client: GRAACC Category: Other Branded Content / Custom Content Points: 15.0
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Craft / Direction Points: 15.0
Ryman Eco Agency: Grey London / London + Monotype / New York + Hogarth / London + GreyPOSSIBLE / London Client: Rymans Category: Intellectual Property & Products / Digital Product Points: 15.0
Dallas Gas Station Agency: Grey New York / New York Client: TNT Category: Experiential Advertising / Installations Points: 15.0
The Autocomplete Truth Breaks All Barriers Agency: Memac Ogilvy / Dubai Client: UN Women Category: Integrated Branding / Public Service Campaign Points: 15.0
The Barbecue Bible Agency: JWT (J. Walter Thompson), Sao Paulo / Sao Paulo Client: Tramontina Category: Direct Marketing / Dimensional Mailing Points: 15.0
The Paper Skin Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Direct Marketing / Dimensional Mailing Points: 15.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Digital Direct Marketing / Mobile Points: 15.0
Your Year. Directed by Nike+ Agency: AKQA / Portland Client: Nike Category: Digital Direct Marketing / Mobile Points: 15.0
Cave Agency: Ogilvy Group Thailand / Bangkok Client: Crocodile / Cera C-Cure Co., Ltd. Category: Consumer Television / 60 Second - Single Points: 15.0
Make Every Yard Count Agency: JWT India / Bangalore Client: Nike India Category: Consumer Television / Over 60 Second - Single Points: 15.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Innovation in Video / Single Points: 15.0
Unload Your 401k Agency: Grey New York / New York + Rabbit / New York Client: States United to Prevent Gun Violence Category: Public Service - Video / Non-Broadcast Points: 15.0
Photobomb Agency: Young&Rubicam Prague / Prague 5, 15000 + Iconmobile Gmbh / Berlin, 10179 Client: PHD Bikes a.s./ Harley Davidson Category: Mobile Applications / Durable Goods Points: 15.0
Rip Curl Search GPS Agency: GPY&R Sydney / VML Australia Client: Rip Curl Category: Use of Technology / Location-Based Services or Proximity Marketing Points: 15.0
Just Add Water Agency: Ogilvy & Mather Group / Hong Kong + OgilvyOne / Hong Kong Client: A.W Faber-Castell (HK) Ltd Category: Newspaper / Full Page or Spread - Campaign Points: 15.0
Kroger Agency: Grey Canada / Toronto Client: Moms Demand Action for Gun Sense in America Category: Radio / Public Service - Campaign Points: 15.0
Lucozade - Teleconference Agency: Ogilvy & Mather Johannesburg / Johannesburg Client: Suntory Category: Radio / Consumer - Single Points: 15.0
Driving Change Agency: OgilvyOne / Dubai + Memac Ogilvy / Dubai Client: KAFA (enough) Violence & Exploitation Category: Innovation in Radio / Single Points: 15.0
ELAN Taste the Translation Agency: JWT Amsterdam / Amsterdam Client: ELAN Category: Social Media / Branded Social Post Points: 15.0
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Social Media / Branded Social Campaign Points: 15.0
Okay, Bye Agency: Ogilvy and Mather / Chicago Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single Points: 10.0
The Paper Skin Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Collateral Design / Promotional Items - Single or Series Points: 10.0
Rain-Codes Agency: Geometry Global / Hong Kong Client: Cebu Pacific Air Category: Experiences / Outdoor Spaces Points: 10.0
Making Clothing Donation Instantly Rewarding Agency: Ogilvy Beijing / Beijing Client: China Foundation for Poverty Alleviation Category: Experiences / Outdoor Spaces Points: 10.0
Turning Packaging into Education Agency: Red Fuse Communications Hong Kong [Y&R] / Hong Kong + Young & Rubicam Malaysia / Kuala Lumpur + Young & Rubicam Myanmar / Yangon Client: Colgate-Palmolive Category: Collateral Design / Outdoor - Series Points: 10.0
House of Mamba Agency: AKQA / London & Shanghai Client: Nike Category: Experiences / Brand Installations Points: 10.0

Sol de Janeiro

Tattoo Skin Cancer Check

Direct Marketing / Ambient Media

2015 Direct Gold Pencil

75.0

Childhood Eye Cancer Trust

Flash Photo Posters

Other Digital Solutions

2015 Mobile Gold Pencil

75.0

Colegio Las Lomas Oral

Rising Voices

Innovation in Radio / Single

2015 Radio Gold Pencil

75.0

SoundCloud

The Berlin Wall of Sound

Data & Human Experience / Online Data Visualization & Infographics

2015 UX / UI Gold Pencil

75.0

Colgate-Palmolive

Turning Packaging into Education

Package Design / Single or Series

2015 Design Gold Pencil

25.0

CITIZEN WATCH CO., LTD.

LIGHT is TIME

Experiences / Indoor Spaces

2015 Design Gold Pencil

25.0

Colombia's Ministry of Environment

The Lionfish Invasion - Terribly Delicious

Online / Short Form

2015 Branded Entertainment Gold Pencil

25.0

Casa de la Amistad

The Hair Fest

Gaming, Music & Mobile / Creative Use of Music Supporting a Brand

2015 Branded Entertainment Gold Pencil

25.0

Casa de la Amistad

The Hair Fest

Direct Marketing / Ambient Media

2015 Direct Gold Pencil

25.0

GRAACC

Bald Cartoons

Direct Marketing / Ambient Media

2015 Direct Gold Pencil

25.0

ALLIANZ

ALLIANZ REAL LIFE

Digital Direct Marketing / Websites, Microsites & Banners

2015 Direct Gold Pencil

25.0

Nike India

Make Every Yard Count

Consumer Television / Under $80K Budget - Single

2015 Film Gold Pencil

25.0

Nike India

Make Every Yard Count

Online Films & Video / User Generated Content

2015 Film Gold Pencil

25.0

Nike India

Make Every Yard Count

Innovation in Video / Single

2015 Film Gold Pencil

25.0

UN Women

The Autocomplete Truth Breaks All Barriers

Social Media / Branded Social Campaign

2015 Social Media Gold Pencil

25.0

Nike

Your Year. Directed by Nike+

Data & Human Experience / Online Data Visualization & Infographics

2015 UX / UI Gold Pencil

25.0

Fedrigoni Fine Paper

The Paper Skin

Package Design / Single or Series

2015 Design Silver Pencil

15.0

Hamleys

Little Masters

Collateral Design / Posters - Series

2015 Design Silver Pencil

15.0

Nike India

Make Every Yard Count

Websites / Social Networks / Community

2015 Interactive Silver Pencil

15.0

Nike

House of Mamba

Interactive Advertising / Environmental / Experiential - Single

2015 Interactive Silver Pencil

15.0

Childhood Eye Cancer Trust

Flash Photo Posters

Interactive Advertising / Public Service / Non-Profit

2015 Interactive Silver Pencil

15.0

ING DIRECT

Moon

Interactive Craft / Animation / Motion Graphics

2015 Interactive Silver Pencil

15.0

IBM

US Open Sessions

Interactive Craft / Sound Design

2015 Interactive Silver Pencil

15.0

GRAACC

Bald Cartoons

Other Branded Content / Custom Content

2015 Branded Entertainment Silver Pencil

15.0

Nike India

Make Every Yard Count

Craft / Direction

2015 Branded Entertainment Silver Pencil

15.0

Rymans

Ryman Eco

Intellectual Property & Products / Digital Product

2015 Intellectual Property Silver Pencil

15.0

TNT

Dallas Gas Station

Experiential Advertising / Installations

2015 Cross-Platform Silver Pencil

15.0

UN Women

The Autocomplete Truth Breaks All Barriers

Integrated Branding / Public Service Campaign

2015 Cross-Platform Silver Pencil

15.0

Tramontina

The Barbecue Bible

Direct Marketing / Dimensional Mailing

2015 Direct Silver Pencil

15.0

Fedrigoni Fine Paper

The Paper Skin

Direct Marketing / Dimensional Mailing

2015 Direct Silver Pencil

15.0

Volkswagen

Eyes on the Road

Digital Direct Marketing / Mobile

2015 Direct Silver Pencil

15.0

Nike

Your Year. Directed by Nike+

Digital Direct Marketing / Mobile

2015 Direct Silver Pencil

15.0

Crocodile / Cera C-Cure Co., Ltd.

Cave

Consumer Television / 60 Second - Single

2015 Film Silver Pencil

15.0

Nike India

Make Every Yard Count

Consumer Television / Over 60 Second - Single

2015 Film Silver Pencil

15.0

Volkswagen

Eyes on the Road

Innovation in Video / Single

2015 Film Silver Pencil

15.0

States United to Prevent Gun Violence

Unload Your 401k

Public Service - Video / Non-Broadcast

2015 Film Silver Pencil

15.0

PHD Bikes a.s./ Harley Davidson

Photobomb

Mobile Applications / Durable Goods

2015 Mobile Silver Pencil

15.0

Rip Curl

Rip Curl Search GPS

Use of Technology / Location-Based Services or Proximity Marketing

2015 Mobile Silver Pencil

15.0

A.W Faber-Castell (HK) Ltd

Just Add Water

Newspaper / Full Page or Spread - Campaign

2015 Print & Outdoor Silver Pencil

15.0

Moms Demand Action for Gun Sense in America

Kroger

Radio / Public Service - Campaign

2015 Radio Silver Pencil

15.0

Suntory

Lucozade - Teleconference

Radio / Consumer - Single

2015 Radio Silver Pencil

15.0

KAFA (enough) Violence & Exploitation

Driving Change

Innovation in Radio / Single

2015 Radio Silver Pencil

15.0

ELAN

ELAN Taste the Translation

Social Media / Branded Social Post

2015 Social Media Silver Pencil

15.0

Nike India

Make Every Yard Count

Social Media / Branded Social Campaign

2015 Social Media Silver Pencil

15.0

Steppenwolf Theatre

Okay, Bye

Collateral Design / Posters - Single

2015 Design Bronze Pencil

10.0

Fedrigoni Fine Paper

The Paper Skin

Collateral Design / Promotional Items - Single or Series

2015 Design Bronze Pencil

10.0

Cebu Pacific Air

Rain-Codes

Experiences / Outdoor Spaces

2015 Design Bronze Pencil

10.0

China Foundation for Poverty Alleviation

Making Clothing Donation Instantly Rewarding

Experiences / Outdoor Spaces

2015 Design Bronze Pencil

10.0

Colgate-Palmolive

Turning Packaging into Education

Collateral Design / Outdoor - Series

2015 Design Bronze Pencil

10.0

Nike

House of Mamba

Experiences / Brand Installations

2015 Design Bronze Pencil

10.0

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