The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Holding Company Rankings
WPP
Client
Title
Category
Award
Points
Ursula`s Surprise
Agency: Ogilvy Germany / Client: Coca Cola Germany Category: Integrated Branding / Consumer Campaign
Points: 5.0
Bosses Milk
Agency: INGO Stockholm / Stockholm Client: Lidl Category: Integrated Branding / Consumer Campaign
Points: 5.0
Ursula`s Surprise
Agency: Ogilvy Germany / Client: Coca Cola Germany Category: Experiential Advertising / Events & Competitions
Points: 5.0
Make Every Yard Count
Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Experiential Advertising / Events & Competitions
Points: 5.0
Share A White Christmas
Agency: Ogilvy & Mather Singapore / Singapore Client: The Coca-Cola Company Category: Experiential Advertising / Installations
Points: 5.0
House of Mamba
Agency: AKQA / London & Shanghai Client: Nike Category: Experiential Advertising / Installations
Points: 5.0
ALLIANZ REAL LIFE
Agency: Ogilvy / Paris Client: ALLIANZ Category: Integrated Branding / Online Campaign
Points: 5.0
Every Man Remembered
Agency: RKCR/Y&R / London Client: Royal British Legion Category: Integrated Branding / Public Service Campaign
Points: 5.0
I Touch Myself Project
Agency: JWT / Sydney Client: Cancer Council NSW Category: Integrated Branding / Public Service Campaign
Points: 5.0
LIGHTS
Agency: Ogilvy & Mather Japan GK / Tokyo Client: ADOT.COM Category: Integrated Branding / Public Service Campaign
Points: 5.0
SLEEPING DRUNKS BILLBOARDS
Agency: Ogilvy & Mather Japan GK/Geometry Global Japan G.K. / Tokyo + Geometry Global Japan G.K. / Tokyo + Ogilvy & Mather Japan GK / Tokyo Client: YAOCHO BARS Category: Experiential Advertising / Guerilla
Points: 5.0
Proud Whopper
Agency: DAVID / Miami Client: Burger King Category: Experiential Advertising / Guerilla
Points: 5.0
Unload Your 401k
Agency: Grey / New York Client: States United to Prevent Gun Violence Category: Public Service - Experiential / Events, Competitions & Installations
Points: 5.0
Living History at Union Station
Agency: VML / Kansas City Client: Union Station Kansas City Category: Public Service - Experiential / Events, Competitions & Installations
Points: 5.0
Words Can Be Weapons
Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Public Service - Experiential / Events, Competitions & Installations
Points: 5.0
Rain For Sale
Agency: Ogilvy & Mather / Bogota + Geometry Global / Bogotá Client: The Coca-Cola Company Category: Package Design / Single or Series
Points: 5.0
Van Gogh
Agency: Geometry Global / Hong Kong Client: Hamleys Category: Collateral Design / Posters - Single
Points: 5.0
Magritte
Agency: Geometry Global / Hong Kong Client: Hamleys Category: Collateral Design / Posters - Single
Points: 5.0
Hushabye
Agency: Ogilvy and Mather / Chicago Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single
Points: 5.0
Turning Packaging into Education
Agency: Red Fuse Communications Hong Kong [Y&R] / Hong Kong + Young & Rubicam Malaysia / Kuala Lumpur + Young & Rubicam Myanmar / Yangon Client: Colgate-Palmolive Category: Collateral Design / Posters - Series
Points: 5.0
STAGES
Agency: Y&R Beijing / Beijing Client: Penguin China-Ladybird Category: Collateral Design / Posters - Series
Points: 5.0
Sufi Rock
Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Posters - Series
Points: 5.0
A Cut Above
Agency: Y&R Shanghai / Shanghai Client: Zhang Xiao Quan Kitchen Knife Category: Collateral Design / P.O.P. & In-Store - Single
Points: 5.0
Proud Whopper
Agency: DAVID / Miami Client: Burger King Category: Collateral Design / P.O.P. & In-Store - Single
Points: 5.0
Stamps
Agency: Y&R / Dubai Client: Audi Switzerland Category: Collateral Design / P.O.P. & In-Store - Series
Points: 5.0
Induction Box
Agency: Ogilvy & Mather Cape Town / Cape Town + Ogilvy PR / Cape Town + RedWorks / Cape Town Client: Ogilvy & Mather Cape Town Category: Self-Promotion / Single or Series
Points: 5.0
Words Can Be Weapons
Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Experiences / Indoor Spaces
Points: 5.0
Shell Make The Future
Agency: J Walter Thompson / London Client: Royal Dutch Shell Category: Experiences / Outdoor Spaces
Points: 5.0
Sufi Rock - Lighter
Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Single
Points: 5.0
Sufi Rock
Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Series
Points: 5.0
Little Books of Big Consequences
Agency: Y&R / Dubai Client: Global Export Co. Category: Publication Design / Book Layout Design
Points: 5.0
Trees & Rain
Agency: Ogilvy & Mather India / Gurgaon Client: WWF India Category: Public Service - Design / Collateral Design - Single or Series
Points: 5.0
Tusk Conservation Awards
Agency: The Partners / London Client: Tusk Conservation Awards Category: Public Service - Design / Brand Identity - Series
Points: 5.0
Share A White Christmas
Agency: Ogilvy & Mather Singapore / Singapore Client: The Coca-Cola Company Category: Experiences / Brand Installations
Points: 5.0
The Paper Skin
Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Product Design / Single or Series
Points: 5.0
Language Maze
Agency: Ogilvy & Mather Private Limited / Kolkata + Ogilvy & Mather Private Limited / Mumbai Client: Ramakrishna Mission School of Languages Category: Design Craft / Typography - Single or Series
Points: 5.0
The Barbecue Bible
Agency: JWT (J. Walter Thompson), Sao Paulo / Sao Paulo Client: Tramontina Category: Design Craft / Printing & Paper Craft - Single or Series
Points: 5.0
The Paper Skin
Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Design Craft / Printing & Paper Craft - Single or Series
Points: 5.0
Sufi Rock
Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Design Craft / Printing & Paper Craft - Single or Series
Points: 5.0
Long Live New York
Agency: Young & Rubicam / New York Client: New York Organ Donor Category: Broadcast & Moving Image / Animation
Points: 5.0
US Open Sessions
Agency: Ogilvy New York / New York Client: IBM Category: Broadcast & Moving Image / Animation
Points: 5.0
Words Can Be Weapons
Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Design for the Greater Good / Government / Non-Profit Initiated
Points: 5.0
'Know Your English' Web Banners
Agency: Grey Group / Singapore Client: British Council Singapore Category: Interactive Advertising / Banners
Points: 5.0
Movie Emoji
Agency: Ogilvy & Mather Singapore / Singapore Client: SingTel Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
US Open Sessions
Agency: Ogilvy New York / New York Client: IBM Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Every Man Remembered
Agency: RKCR/Y&R / London Client: Royal British Legion Category: Interactive Advertising / Public Service / Non-Profit
Points: 5.0
Driving Change
Agency: OgilvyOne / Dubai + Memac Ogilvy / Dubai Client: KAFA (enough) Violence & Exploitation Category: Interactive Advertising / Public Service / Non-Profit
Points: 5.0
The Berlin Wall of Sound
Agency: GREY Germany / Dusseldorf + GREY Berlin / Berlin Client: SoundCloud Category: Interactive Craft / Sound Design
Points: 5.0
FARCRY/WHAT ARE YOU MADE OF
Agency: Grey / Paris Client: UBISOFT Category: Interactive Advertising / Interactive Video
Points: 5.0
The Day I Visited My Son - A True Story
Agency: Ogilvy & Mather Singapore / Singapore Client: Unilever Category: Documentaries / Television
Points: 5.0
Client:
Coca Cola Germany
Title:
Ursula`s Surprise
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Lidl
Title:
Bosses Milk
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Coca Cola Germany
Title:
Ursula`s Surprise
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Nike India
Title:
Make Every Yard Count
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Share A White Christmas
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Nike
Title:
House of Mamba
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
ALLIANZ
Title:
ALLIANZ REAL LIFE
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Royal British Legion
Title:
Every Man Remembered
Category:
Integrated Branding / Public Service Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Cancer Council NSW
Title:
I Touch Myself Project
Category:
Integrated Branding / Public Service Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
ADOT.COM
Title:
LIGHTS
Category:
Integrated Branding / Public Service Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
YAOCHO BARS
Title:
SLEEPING DRUNKS BILLBOARDS
Category:
Experiential Advertising / Guerilla
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Burger King
Title:
Proud Whopper
Category:
Experiential Advertising / Guerilla
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
States United to Prevent Gun Violence
Title:
Unload Your 401k
Category:
Public Service - Experiential / Events, Competitions & Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Union Station Kansas City
Title:
Living History at Union Station
Category:
Public Service - Experiential / Events, Competitions & Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Center for Psychological Research, Shenyang
Title:
Words Can Be Weapons
Category:
Public Service - Experiential / Events, Competitions & Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Rain For Sale
Category:
Package Design / Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Hamleys
Title:
Van Gogh
Category:
Collateral Design / Posters - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Hamleys
Title:
Magritte
Category:
Collateral Design / Posters - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Steppenwolf Theatre
Title:
Hushabye
Category:
Collateral Design / Posters - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Colgate-Palmolive
Title:
Turning Packaging into Education
Category:
Collateral Design / Posters - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Penguin China-Ladybird
Title:
STAGES
Category:
Collateral Design / Posters - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Pernod Ricard India Pvt. Ltd.
Title:
Sufi Rock
Category:
Collateral Design / Posters - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Zhang Xiao Quan Kitchen Knife
Title:
A Cut Above
Category:
Collateral Design / P.O.P. & In-Store - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Burger King
Title:
Proud Whopper
Category:
Collateral Design / P.O.P. & In-Store - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Audi Switzerland
Title:
Stamps
Category:
Collateral Design / P.O.P. & In-Store - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Ogilvy & Mather Cape Town
Title:
Induction Box
Category:
Self-Promotion / Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Center for Psychological Research, Shenyang
Title:
Words Can Be Weapons
Category:
Experiences / Indoor Spaces
Award:
2015 Design Merit Award
Points:
5.0
Client:
Royal Dutch Shell
Title:
Shell Make The Future
Category:
Experiences / Outdoor Spaces
Award:
2015 Design Merit Award
Points:
5.0
Client:
Pernod Ricard India Pvt. Ltd.
Title:
Sufi Rock - Lighter
Category:
Collateral Design / Outdoor - Single
Award:
2015 Design Merit Award
Points:
5.0
Client:
Pernod Ricard India Pvt. Ltd.
Title:
Sufi Rock
Category:
Collateral Design / Outdoor - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Global Export Co.
Title:
Little Books of Big Consequences
Category:
Publication Design / Book Layout Design
Award:
2015 Design Merit Award
Points:
5.0
Client:
WWF India
Title:
Trees & Rain
Category:
Public Service - Design / Collateral Design - Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Tusk Conservation Awards
Title:
Tusk Conservation Awards
Category:
Public Service - Design / Brand Identity - Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Share A White Christmas
Category:
Experiences / Brand Installations
Award:
2015 Design Merit Award
Points:
5.0
Client:
Fedrigoni Fine Paper
Title:
The Paper Skin
Category:
Product Design / Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Ramakrishna Mission School of Languages
Title:
Language Maze
Category:
Design Craft / Typography - Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Tramontina
Title:
The Barbecue Bible
Category:
Design Craft / Printing & Paper Craft - Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Fedrigoni Fine Paper
Title:
The Paper Skin
Category:
Design Craft / Printing & Paper Craft - Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
Pernod Ricard India Pvt. Ltd.
Title:
Sufi Rock
Category:
Design Craft / Printing & Paper Craft - Single or Series
Award:
2015 Design Merit Award
Points:
5.0
Client:
New York Organ Donor
Title:
Long Live New York
Category:
Broadcast & Moving Image / Animation
Award:
2015 Design Merit Award
Points:
5.0
Client:
IBM
Title:
US Open Sessions
Category:
Broadcast & Moving Image / Animation
Award:
2015 Design Merit Award
Points:
5.0
Client:
Center for Psychological Research, Shenyang
Title:
Words Can Be Weapons
Category:
Design for the Greater Good / Government / Non-Profit Initiated
Award:
2015 Design Merit Award
Points:
5.0
Client:
British Council Singapore
Title:
'Know Your English' Web Banners
Category:
Interactive Advertising / Banners
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
SingTel
Title:
Movie Emoji
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
IBM
Title:
US Open Sessions
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
Royal British Legion
Title:
Every Man Remembered
Category:
Interactive Advertising / Public Service / Non-Profit
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
KAFA (enough) Violence & Exploitation
Title:
Driving Change
Category:
Interactive Advertising / Public Service / Non-Profit
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
SoundCloud
Title:
The Berlin Wall of Sound
Category:
Interactive Craft / Sound Design
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
UBISOFT
Title:
FARCRY/WHAT ARE YOU MADE OF
Category:
Interactive Advertising / Interactive Video
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
Unilever
Title:
The Day I Visited My Son - A True Story
Category:
Documentaries / Television
Award:
2015 Branded Entertainment Merit Award
Points:
5.0
