The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Branded Entertainment
- All
- Branded Entertainment
- Cross-Platform
- Design
- Direct Marketing
- Film
- Health, Wellness & Pharma
- Intellectual Property
- Interactive
- Mobile
- Moving Image Craft
- Penta Pencil
- Print & Outdoor
- Public Relations
- Radio
- Responsive Environments
- Social Influencer Marketing
- Social Media
- UX / UI
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Holding Company Rankings
WPP
Client
Title
Category
Award
Points
To The Last Tree Standing
Agency: Ogilvy & Mather Polska / Warsaw Client: Greenpeace Poland Category: Gaming
Points: 25.0
Music in the Mind- Human Made Stories
Agency: Grey / London + PULSE Films / London + GPS / London + Hogarth WW / London Client: Volvo UK Category: Broadcast / Long Form - Single
Points: 15.0
Pitching French Films To Hollywood
Agency: Ogilvy & Mather / Singapore + Joinery Los Angeles / US + Hogarth & Ogilvy / Singapore Client: Alliance Française de Singapour Category: Online / Long Form - Single
Points: 15.0
KFC Suppertime Stories
Agency: Ogilvy / Johannesburg Client: KFC Category: Innovation in Branded Entertainment
Points: 10.0
Oddly IKEA
Agency: Ogilvy / New York Client: IKEA Category: Innovation in Branded Entertainment
Points: 10.0
Stranger Broadcast
Agency: AKQA / São Paulo Client: Netflix Category: Broadcast / Long Form - Single
Points: 2.0
More Than Nice
Agency: Young & Rubicam / New York Client: KIND Snacks Category: Online / Short Form - Single
Points: 2.0
The World's First Baby Marathon
Agency: Ogilvy / Johannesburg Client: Kimberly-Clark (Huggies) Category: Online / Short Form - Campaign
Points: 2.0
Escalating GIFs
Agency: Ogilvy / Germany Client: European Anti-Bullying Network (EAN) Category: Online / Short Form - Campaign
Points: 2.0
Absolut One Source
Agency: VML South Africa / Cape Town Client: Pernod Ricard Category: Online / Short Form - Campaign
Points: 2.0
Geoff
Agency: Kraft Heinz Australia / Melbourne + Y&R New Zealand / Auckland + Assembly / Auckland Client: Kraft Heinz Australia Category: Online / Long Form - Single
Points: 2.0
Pitching French Films To Hollywood
Agency: Ogilvy & Mather / Singapore + Joinery Los Angeles / US + Hogarth & Ogilvy / Singapore Client: Alliance Française de Singapour Category: Online / Long Form - Campaign
Points: 2.0
Racing the Sun
Agency: Courageous Studios / New York + CNN / New York + Grey / New York + Mindshare / New York Client: Volvo Category: Online / Live Webcast
Points: 2.0
Absolut One Source
Agency: VML South Africa / Cape Town Client: Pernod Ricard Category: Music Videos
Points: 2.0
Make It Metal
Agency: Ogilvy & Mather Japan GK / Tokyo Client: Sony Music Labels (Japan) Inc. Category: Mobile Apps
Points: 2.0
Quest to LEGOLAND
Agency: VML / New York + The ZOO / Mountain View + MediaMonks / Hilversum Client: LEGOLAND Florida Category: Mobile Apps
Points: 2.0
Battle To The Beehive
Agency: J. Walter Thompson New Zealand / Auckland Client: Vice New Zealand Limited Category: Gaming
Points: 2.0
The Never-Ending Forest App
Agency: DAVID / São Paulo + Vetor Zero / São Paulo Client: Faber-Castell Category: Experiential / Augmented Reality (AR)
Points: 2.0
19 Crimes Augmented Reality App
Agency: J Walter Thompson / San Francisco Client: Treasury Wine Estates Category: Experiential / Augmented Reality (AR)
Points: 2.0
The Mud Soldier
Agency: Ogilvy & Social.Lab Belgium / Brussels + Sculpture Events Europe / Beerzel Client: Visit Flanders Category: Experiential / Live Events
Points: 2.0
Racing the Sun
Agency: Courageous Studios / New York + CNN / New York + Grey / New York + Mindshare / New York Client: Volvo Category: Experiential / Live Events
Points: 2.0
Reimagine Zahra's World
Agency: Ogilvy One / Dubai + Memac Ogilvy / Dubai Client: UNHCR Category: User-Generated Content
Points: 2.0
More Than 70%
Agency: J.Walter Thompson / Sao Paulo Client: Instituto AzMina Category: Innovation in Branded Entertainment
Points: 2.0
Echo Escape
Agency: AKQA / Portland + Amazon D1 / Seattle Client: Amazon Category: Innovation in Branded Entertainment
Points: 2.0
Quest to LEGOLAND
Agency: VML / New York + The ZOO / Mountain View + MediaMonks / Hilversum Client: LEGOLAND Florida Category: Innovation in Branded Entertainment
Points: 2.0