The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Holding Company Rankings

 


WPP

Client

Title

Category

Award

Points

Hope Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Craft - Writing / Single Points: 75.0
"Stan Smith: Some People Think I'm A Shoe!" Agency: adidas / Portland + Johannes Leonardo / New York Client: adidas Category: Editorial / Books Points: 25.0
BBC Two Rebrand Agency: Superunion / London + BBC Creative / London Client: BBC Two Category: Moving Image / Series Points: 25.0
BLINK TEST Agency: J. Walter Thompson / India + J. Walter Thompson / Amsterdam Client: Jimmy Nelson Foundation Category: Craft / Photography Points: 25.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Online Video / Online-only Video - Single Points: 25.0
webeefin? Agency: VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York Client: Wendy's Category: Audio Points: 25.0
No need to fly – around the world in Germany Agency: Ogilvy / Germany Client: German Rail Category: Use of Technology Points: 25.0
SAVOR SAVER Agency: Ogilvy Colombia / Bogotá Client: MINISTERIO DE SALUD PUBLICA DE ECUADOR Category: Physical Product Points: 25.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Digital & Online / Social Media & Viral Marketing - Single Points: 25.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Non-traditional & Guerrilla Marketing Points: 25.0
We are all equal. And no one is more equal than anyone else. Agency: thjnk Zürich AG / Zurich Client: Pro Infirmis Category: Cinema Advertising Points: 25.0
First Steps Newspaper Series Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Campaign Points: 25.0
One Art Agency: VMLY&R / Dubai Client: Interreligious Council of Bosnia & Herzegovina Category: Craft / Art Direction Points: 25.0
First Steps Craft Series Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing Points: 25.0
Last Germ Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Craft / Writing - Campaign Points: 25.0
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Social Engagement / Community Building Points: 25.0
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Craft - Web UX / UI / User Experience Points: 25.0
KINGO. affordable solar energy on demand Agency: Ogilvy Colombia / Bogotá + Ogilvy Guatemala / Ciudad de Guatemala + KINGO / Ciudad de Guatemala Client: KINGO Category: Craft - Use of Digital Devices / Smart Devices & Platforms Points: 25.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Media Relations Points: 25.0
The Tiniest Listing Agency: Ogilvy / Chicago Client: Cook County Hospital Category: Public Relations Points: 25.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Creative Use of Data / Storytelling Points: 25.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Creative Use of Data / Data Visualization Points: 25.0
One Art Agency: VMLY&R / Dubai Client: Interreligious Council of Bosnia & Herzegovina Category: Promotional / Posters - Extended Series Points: 15.0
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Posters - Extended Series Points: 15.0
Whopper Neutrality Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Online Video / Online-only Video - Single Points: 15.0
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Craft / Writing Points: 15.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Innovation in Direct Marketing Points: 15.0
Hope Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Television & VOD / Long Form - Single Points: 15.0
We are all equal. And no one is more equal than anyone else. Agency: thjnk Zürich AG / Zurich Client: Pro Infirmis Category: Online Films & Video / Long Form - Single Points: 15.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeroméxico Category: Online Films & Video / Long Form - Single Points: 15.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Use of Technology / Physical Product & Mobile Integration Points: 15.0
Lyric Newspaper Series Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Campaign Points: 15.0
Dragster Agency: Ogilvy / Hong Kong Client: Birdland (Hong Kong) Ltd Category: Promotional / Collateral / Posters - Single Points: 15.0
Shuttle Agency: Ogilvy / Hong Kong Client: Birdland (Hong Kong) Ltd Category: Promotional / Collateral / Posters - Single Points: 15.0
One Book of Art Agency: VMLY&R / Dubai Client: Interreligious Council in Bosnia & Herzegovina Category: Promotional / Collateral / Promotional Items Points: 15.0
Last Germ: Day 8 - Birthday Party Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single Points: 15.0
Touching Masterpieces Agency: Geometry / Prague + NeuroDigital / Almeria Client: NeuroDigital Category: Craft - Innovation in Digital Craft / Innovation in Digital Craft Points: 15.0
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Brand Voice Points: 15.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Reputation Management Points: 15.0
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Cultural Driver Points: 15.0
BLINK TEST Agency: J. Walter Thompson / INDIA + J. Walter Thompson / AMSTERDAM Client: Jimmy Nelson Foundation Category: Craft - Use of Music / Original Music Points: 15.0
BLINK TEST Agency: J. Walter Thompson / INDIA + J. Walter Thompson / AMSTERDAM Client: Jimmy Nelson Foundation Category: Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft Points: 15.0
Sip Safe Agency: VMLY&R / Melbourne Client: Monash University Category: Direct Marketing Points: 15.0
The Tiniest Listing Agency: Ogilvy / Chicago Client: Cook County Hospital Category: Digital / Web & Mobile Points: 15.0
#UNIGNORABLE Agency: TAXI / Toronto + United Way / Toronto Client: United Way Category: Print / Health & Wellness Points: 15.0
Sip Safe Agency: VMLY&R / Melbourne Client: Monash University Category: Innovation in Health & Wellness Points: 15.0
#ShaveToRemember Agency: Ogilvy South Africa / Johannesburg Client: Philips & The Nelson Mandela Foundation Category: Branding / Brand Installations Points: 10.0
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Print Advertisements Points: 10.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Promotional / Collateral Items Points: 10.0
One Art Agency: VMLY&R / Dubai Client: Interreligious Council of Bosnia & Herzegovina Category: Craft / Art Direction Points: 10.0

International Committee of the Red Cross

Hope

Craft - Writing / Single

2019 Moving Image Craft Gold Pencil

75.0

adidas

"Stan Smith: Some People Think I'm A Shoe!"

Editorial / Books

2019 Design Gold Pencil

25.0

BBC Two

BBC Two Rebrand

Moving Image / Series

2019 Design Gold Pencil

25.0

Jimmy Nelson Foundation

BLINK TEST

Craft / Photography

2019 Design Gold Pencil

25.0

Aeromexico

DNA Discounts

Online Video / Online-only Video - Single

2019 Interactive & Online Gold Pencil

25.0

Wendy's

webeefin?

Audio

2019 Branded Entertainment Gold Pencil

25.0

German Rail

No need to fly – around the world in Germany

Use of Technology

2019 Branded Entertainment Gold Pencil

25.0

MINISTERIO DE SALUD PUBLICA DE ECUADOR

SAVOR SAVER

Physical Product

2019 Intellectual Property Gold Pencil

25.0

Aeromexico

DNA Discounts

Digital & Online / Social Media & Viral Marketing - Single

2019 Direct Marketing Gold Pencil

25.0

Aeromexico

DNA Discounts

Non-traditional & Guerrilla Marketing

2019 Direct Marketing Gold Pencil

25.0

Pro Infirmis

We are all equal. And no one is more equal than anyone else.

Cinema Advertising

2019 Film Gold Pencil

25.0

SC Johnson - Kiwi

First Steps Newspaper Series

Publishing / Newspaper - Campaign

2019 Print & Outdoor Gold Pencil

25.0

Interreligious Council of Bosnia & Herzegovina

One Art

Craft / Art Direction

2019 Print & Outdoor Gold Pencil

25.0

SC Johnson - Kiwi

First Steps Craft Series

Craft / Writing

2019 Print & Outdoor Gold Pencil

25.0

SC Johnson - Lysoform

Last Germ

Craft / Writing - Campaign

2019 Radio & Audio Gold Pencil

25.0

Gillette (P&G)

We Believe

Social Engagement / Community Building

2019 Social Media Gold Pencil

25.0

Reclame Aqui

Corruption Detector

Craft - Web UX / UI / User Experience

2019 Digital Craft Gold Pencil

25.0

KINGO

KINGO. affordable solar energy on demand

Craft - Use of Digital Devices / Smart Devices & Platforms

2019 Digital Craft Gold Pencil

25.0

Aeromexico

DNA Discounts

Media Relations

2019 Public Relations Gold Pencil

25.0

Cook County Hospital

The Tiniest Listing

Public Relations

2019 Health, Wellness & Pharma Gold Pencil

25.0

Forbes Brasil

Ricky Brasil

Creative Use of Data / Storytelling

2019 Creative Use of Data Gold Pencil

25.0

Forbes Brasil

Ricky Brasil

Creative Use of Data / Data Visualization

2019 Creative Use of Data Gold Pencil

25.0

Interreligious Council of Bosnia & Herzegovina

One Art

Promotional / Posters - Extended Series

2019 Design Silver Pencil

15.0

Berlin Philharmonic

ReArranged

Promotional / Posters - Extended Series

2019 Design Silver Pencil

15.0

Burger King

Whopper Neutrality

Online Video / Online-only Video - Single

2019 Interactive & Online Silver Pencil

15.0

Burger King

BK Bot

Craft / Writing

2019 Direct Marketing Silver Pencil

15.0

Aeromexico

DNA Discounts

Innovation in Direct Marketing

2019 Direct Marketing Silver Pencil

15.0

International Committee of the Red Cross

Hope

Television & VOD / Long Form - Single

2019 Film Silver Pencil

15.0

Pro Infirmis

We are all equal. And no one is more equal than anyone else.

Online Films & Video / Long Form - Single

2019 Film Silver Pencil

15.0

Aeroméxico

DNA Discounts

Online Films & Video / Long Form - Single

2019 Film Silver Pencil

15.0

Ford Motor Company

Accessibility Mat

Use of Technology / Physical Product & Mobile Integration

2019 Mobile Silver Pencil

15.0

Lyric Opera

Lyric Newspaper Series

Publishing / Newspaper - Campaign

2019 Print & Outdoor Silver Pencil

15.0

Birdland (Hong Kong) Ltd

Dragster

Promotional / Collateral / Posters - Single

2019 Print & Outdoor Silver Pencil

15.0

Birdland (Hong Kong) Ltd

Shuttle

Promotional / Collateral / Posters - Single

2019 Print & Outdoor Silver Pencil

15.0

Interreligious Council in Bosnia & Herzegovina

One Book of Art

Promotional / Collateral / Promotional Items

2019 Print & Outdoor Silver Pencil

15.0

SC Johnson - Lysoform

Last Germ: Day 8 - Birthday Party

Broadcast / Single

2019 Radio & Audio Silver Pencil

15.0

NeuroDigital

Touching Masterpieces

Craft - Innovation in Digital Craft / Innovation in Digital Craft

2019 Digital Craft Silver Pencil

15.0

Gillette (P&G)

We Believe

Brand Voice

2019 Public Relations Silver Pencil

15.0

Aeromexico

DNA Discounts

Reputation Management

2019 Public Relations Silver Pencil

15.0

Aeromexico

DNA Discounts

Cultural Driver

2019 Cultural Driver Silver Pencil

15.0

Jimmy Nelson Foundation

BLINK TEST

Craft - Use of Music / Original Music

2019 Moving Image Craft Silver Pencil

15.0

Jimmy Nelson Foundation

BLINK TEST

Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft

2019 Moving Image Craft Silver Pencil

15.0

Monash University

Sip Safe

Direct Marketing

2019 Health, Wellness & Pharma Silver Pencil

15.0

Cook County Hospital

The Tiniest Listing

Digital / Web & Mobile

2019 Health, Wellness & Pharma Silver Pencil

15.0

United Way

#UNIGNORABLE

Print / Health & Wellness

2019 Health, Wellness & Pharma Silver Pencil

15.0

Monash University

Sip Safe

Innovation in Health & Wellness

2019 Health, Wellness & Pharma Silver Pencil

15.0

Philips & The Nelson Mandela Foundation

#ShaveToRemember

Branding / Brand Installations

2019 Design Bronze Pencil

10.0

Berlin Philharmonic

ReArranged

Promotional / Print Advertisements

2019 Design Bronze Pencil

10.0

Ford Motor Company

Accessibility Mat

Promotional / Collateral Items

2019 Design Bronze Pencil

10.0

Interreligious Council of Bosnia & Herzegovina

One Art

Craft / Art Direction

2019 Design Bronze Pencil

10.0

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