The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2013 One Show Jury

Brigid Alkema

Creative Director

Clemenger BBDO


Brigid began her career at Clemenger BBDO Wellington in 2000 as a young graduate. She gained valuable experience with a three year stint in Sydney Australia, first at DDB, then at Clemenger BBDO, before returning to her beloved hometown and the work she missed.

Her 12 years in the industry have included a large focus on social marketing for New Zealand Government clients such as NZTA (New Zealand Transport Agency) and ALAC (Alcohol Advisory Council of New Zealand), generating some of the most memorable and effective campaigns in their history.

She has also delivered award winning campaigns for Wellington Tourism, Dulux, Fly Buys, Mitsubishi, Panasonic, Uncle Toby's, McDonald's, Pepsi and Radio New Zealand. Brigid's work has been awarded at every major award show.

In December 2011 Brigid was appointed Creative Director of Clemenger BBDO Wellington.

And in 2012 Campaign Brief 'The Work' ranked her 11th top creative in Australasia.




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