Although Ron's bio is in third person, it was really written by Ron. Note that everything printed hereafter is factual but entirely biased.

Ron began his illustrious career in New York, creating fresh, bordering-on-genius campaigns for New York Lottery, Volkswagen, ESPN, and Michelin Tires. He later headed west to W.B. Doner, where he developed irresistibly witty campaigns for some unbelievably dull retail accounts. After an uncomfortably long winter in the Motor City, Ron migrated south to The Richards Group, where he has created insanely memorable advertising for Chick-fil-A, Motel 6, Fruit of the Loom, Corona beer, and Bridgestone Tires. Ron's work has been honored by The One Show, Cannes, Communication Arts, D&AD, the CLIO Awards, the OBIE Awards, and the New York Art Directors Club. But perhaps Ron's most glorious achievement was being handed a Radio Mercury Award by Weekly Top 40 legend and "Disco Duck" creator Rick Dees.