2010 One Show Judges

Fernando Vega Olmos



Fernando Vega Olmos is JWT's Creative Chairman, Continental Europe and Latin America, having been appointed in January 2009.

Previously, he served as General Creative Director at Ratto BBDO and Executive Creative Director & Partner at Casares Grey, two legendary agencies in Argentina.

In March 1997, he founded Vega Olmos Ponce, serving as Chairman and Creative Director. Vega Olmos Ponce quickly became one of the most successfully ranked agencies by the Gunn Report.

In August 2004, Fernando moved to London, where he was appointed Unilever Worldwide Creative Director at Lowe, the first Argentinean to handle a worldwide position at the agency. In June 2005, Vega Olmos became the first Hispanic to give a conference at the Cannes Advertising Festival. He has held jury positions three times at Cannes and was the first President of the Outdoor jury in 2006.

Fernando has received more than 500 international advertising awards. He was the first Argentinean to win a Gold Lion at Cannes in 1992, and, in 2005, he became the first Argentinean to win a Gold Lion for an international project from London— Stunt City for Rexona.

In 2007, Vega Olmos relocated to Madrid and founded Lola (Lowe Latina).




Follow Us