The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show Design Jury

Kristine Arth

Director of Brand & Visual Design


San Francisco

Kristine Arth is the director of brand at fuseproject, an industrial design and branding firm founded by Yves Behar. During her time at fuseproject, she has built a dedicated brand practice where she leads a team of multidisciplinary designers on global brands such as Nivea, Jawbone, SodaStream and PayPal, as well as startups like Whole World Water, Edyn, Game Golf and Viant. Kristine's hands-on approach ensures a holistic design experience across every branded element, and she believes that team work, elbow grease and a lot of laughter can solve nearly anything.

She started her career in Chicago, working her way up to senior art director positions at Wunderman, Upshot and Leo Burnett. Her experience in advertising & marketing touched on a wide range of deliverables for brands including Miller Coors, Coca-Cola, Burger King, P&G, Applebee's and Microsoft. Kristine has also taught graphic design at Columbia College Chicago and has been a prominent speaker in their design programs. She holds a BFA in Graphic Design & Communication Arts from Columbia College Chicago and studied traditional printmaking and bookbinding at Santa Reparata International School of Art in Florence, Italy. Kristine will be on the design jury for the One Show in early 2015.




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