The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show Social Jury

Felix Richter

Creative Director


New York / US

Educated at Miami Ad School Europe in Hamburg, Germany, Felix Richter started his career in 2009, working under Ian Reichenthal and Scott Vitrone at Y&R New York.

Since February of 2011, he has worked at Droga5 New York.

Felix was part of the creative team that launched Under Armour Women’s celebrated 2014 “I Will What I Want” campaign as well as Hennessy’s integrated “What’s your Wild Rabbit?” rebranding campaign, helping the cognac brand turn around a three-year sales decline and boosting it to become the fastest growing brown spirit brand in the U.S. He has also created a music video trilogy for German electronic music artist Paul Kalkbrenner.

Felix has won multiple major awards in the industry including a Cannes Lions Cyber Grand Prix and Professional Young Gun of the Year. He has been included on LinkedIn’s The Next Wave: Top professionals 35 & Under as well as Business Insider’s 30 under 30 list.




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