The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show Branded Entertainment Jury

Colin Jeffery

Chief Creative Officer


Los Angeles / US

Colin’s career spans 17 years and three continents. He has spent the last nine years at David&Goliath, where he is a managing partner and the chief creative officer. In 2011, David&Goliath was named Ad Age’s Small Agency of the Year. In 2012, Business Insider ranked Colin #11 on its list of the Most Creative People in Advertising. Colin was responsible for creating the Kia Hamsters campaign, which includes one of the 20 most viewed commercials of all time, according to Adweek.

Prior to joining David&Goliath, Colin was a vice president and creative director at Arnold Worldwide in Boston, where he oversaw Volkswagen, Timberland, and ESPN. He created a wide range of high-profile work, including the VW Passat “Feature Films” campaign, which was the most awarded digital campaign in the world in 2006.

Before moving to the US, Colin did tours of duty at Saatchi & Saatchi (Singapore), TBWA Hunt Lascaris (Johannesburg), and King James (Cape Town). He worked on various clients, including Toyota, Burger King, Guinness, Hewlett-Packard, Land Rover, BMW, South African Airways, Nando’s, and Johnnie Walker.

His work has been recognized at every major international awards show, including, The One Show, D&AD, Cannes Lions, the Clio Awards, and the Effie Awards. He has also served on many international jury panels. Colin regularly speaks and writes about music, trends, and pop culture. He was featured in Billboard Magazine’s article “Music’s Mad Men,” which highlighted the evolving relationship between music and advertising.




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